Global Kids Scooter Market

Global Kids Scooter Market Size, Share, Growth Analysis, By Product (2 Wheel and 3 Wheel ), By Distribution Channel (Online and Offline) - Industry Forecast 2024-2031


Report ID: SQMIG25J2023 | Region: Global | Published Date: February, 2024
Pages: 157 | Tables: 59 | Figures: 75

Global Kids Scooter Market Insights

Kids Scooter Market size was valued at USD 26.15 Million in 2021 and is poised to grow from USD 28.13 Million in 2022 to USD 59.55 million by 2030, at a CAGR of 7.60% during the forecast period (2023-2030).

The demand for kids’ scooters is anticipated to be mostly driven by parents' growing concerns about the health of their children. Scooting has been suggested as a way to enhance bodily functions like metabolism, cardiovascular health, and blood circulation. Additionally, physical activity promotes height, mobility, and immunity, all of which help in the prevention of many ailments, including obesity and problems that are associated with it. In addition, schools in industrialized nations like the U.K. are encouraging kids to use scooting as an exercise to raise awareness about preserving health. Even specialized storage racks and pods are frequently offered by schools for convenient storage. In addition, Sustrans efforts urge more kids to scooter or cycle to school.

Kids scooters have risen in popularity as a result of changing lifestyles and are now viewed by children as a more enjoyable pastime that they enjoy engaging in with their pals. Parents are also in favor of the sport since it helps youngsters develop self-confidence and traffic awareness. Scootering is an activity that can be included into kids' daily lives. Additionally, developing technical and mechanical abilities is a benefit of daily scootering.

Around 4 lakh kids in Switzerland travel to school on scooters each day. On Micro Mobility Day, the business, Micro Mobility, offers training courses on security and proper handling methods. The training programmer is attended by more than 6,000 kids yearly. The course emphasizes breaking innovations along with knowledge and awareness of risk. These initiatives are anticipated to have a favorable effect on product acceptance, and that will in turn spur growth in the market in coming years.

US Kids Scooter Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2024-2031

Global Market Size

USD 26.15 Million

Largest Segment

Three Wheel

Fastest Growth

Two Wheel

Growth Rate

7.60% CAGR

Global Kids Scooter Market 2022-2030 ($ Bn)
Country Share for Europe Region- 2022 (%)
Global Kids Scooter Market By Product 2022-2030 ($ Bn)
Global Kids Scooter Market By Product 2022-2030 (%)

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Global Kids Scooter Market Segmental Analysis

Kids Scooter Market is segmented based Product, Distribution Channel and region. Based on Product the market is segmented 2 Wheel and 3 Wheel. Based on Distribution Channel the market is segmented into Online and Offline. Based on region the global Kids Scooter Market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.

Kids Scooter Market Analysis by Product

The three-wheeled kids scooter now has the largest market share and is projected to grow at the fastest rate. Children and toddlers like these scooters a lot. A majority of three-wheel children's scooters feature a single wheel in the back and two wheels up front for added stability. Kids scooters with aluminum adjustable handlebars are also available from manufacturers like Micro Mobility and Razor. Additionally, the businesses sell foldable scooters in a variety of colors with a seat that can be removed and adjusted for storage and portability. The polyurethane wheels on these children's scooters are suitable for wooden floors, and they also have LED lights for night riding.

The two-wheel kids scooter is anticipated to witness a rapid growth in the upcoming years. These two-wheeled children's scooters are common among older children (over 5 years) with a good sense of balance. These scooters can move faster and can support more weight. They are constructed from sturdy materials like aluminum that is appropriate to use in aircraft. In the next few years, market growth is anticipated to be aided by the government's shift in attention towards greener forms of transportation.

Kids Scooter Market Analysis by Distribution Channel

In 2022, the offline market held a commanding share of more than 70.0%. Offline retailers like Walmart and Decathlon sell kids scooters in large quantities. The growing presence of these traders makes the product more visible, which is anticipated to help the kids scooter market grow. For instance, Decathlon had a 5% boost in revenue in 2022 as a consequence of global growth. It has grown into 12 new markets, among them Canada, Greece, Cambodia, and Egypt.

Global Kids Scooter Market By Product 2022 (%), 2023 (%)

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Global Kids Scooter Market Regional Insights

Europe held the largest market share in 2022 as a result of broad product usage and a shift in consumer attitudes towards a healthy lifestyle in countries like Germany, Switzerland, and Norway. Due to their expanding popularity and the growing desire for cheaper, cleaner, and greener transportation solutions, the market for children's scooters is projected to expand. Non-governmental agencies encourage scootering among parents and schools in countries like the UK and Switzerland.

Asia Pacific is anticipated to have the fastest CAGR of 4.4% between 2022 and 2030. More e-retailers working in nations like China and India will probably increase product availability, which is anticipated to be a key factor in the market's growth throughout the course of the forecast year. Additionally, it is anticipated that Decathlon's strategic growth into countries like Japan and India is going to help market expansion.

Global Kids Scooter Market By Geography, 2022-2030, 2024-2031
  • Largest
  • Fastest

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Global Kids Scooter Market Dynamics

Kids Scooter Market Driver

Rising Health Concerns

  • With the increasing prevalence of childhood obesity, parents and caregivers are looking for ways to keep their children active and healthy. Scooter riding is a fun and active way for kids to stay active and improve their physical health.

Kids Scooter Market Restraint

Safety Concerns

  • Despite the improved safety features, there are still risks associated with riding a scooter, such as falls, collisions, and injuries. This can be a concern for parents and caregivers, and may limit the market growth.

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Global Kids Scooter Market Competitive Landscape

The global kids scooter market is dominated by a few key players, such as Razor, Micro Mobility, and Globber Scooters, who offer a wide range of products at different price points. Many companies focus on product innovation, incorporating new features such as LED lights and electric motors to appeal to a wider audience. Other companies focus on high-quality materials and design, with a strong emphasis on sustainability. Safety features are also important to many companies, with adjustable handlebars, sturdy frames, and high-quality brakes being common features. Some companies are incorporating digital features, such as mobile apps, to provide parents with safety alerts and track their child's progress. Customization options are also becoming more popular, with companies offering interchangeable parts and color options to allow kids to create a scooter that reflects their personality.

Kids Scooter Market Top Player’s Company Profiles

  • Razor USA LLC
  • Micro Mobility Systems AG
  • Globber Scooters
  • Madd Gear
  • Radio Flyer
  • Huffy Corporation
  • Yvolution
  • Kent International Inc.
  • Fuzion Scooter
  • Ancheer
  • Swagtron
  • Hudora
  • Jetson Electric Bikes LLC
  • Mongoose
  • Schwinn Bikes
  • Street Surfing LLC
  • Disney Consumer Products and Interactive Media
  • Decathlon S.A.
  • Kickboard USA
  • Honda Motor Co., Ltd. (for their children's scooters)

Kids Scooter Market Recent Developments

  • In June 2022, A 2-wheeled electric scooter for children between ages three to eight was launched by Kawasaki. Children riding this bike find it easier to stay balanced.
  • In April 2022, A balance trike, two distinctive 2-wheeler scooters, a kid's trike, and a 3-wheel scooter are the five new goods that Globber has launched. In order to increase customer outside activity, this is being done.

Global Kids Scooter Key Market Trends

Electric scooters are Gaining Popularity

  • Electric scooters are becoming increasingly popular in the kid’s scooter market. These scooters provide an easy and convenient way for kids to get around, and also provide an extra element of fun. Many manufacturers are now offering electric scooters designed specifically for children.

Customization Options are in Demand

  • Kids today want to personalize their scooters and make them their own. Manufacturers are responding to this trend by offering customization options, such as interchangeable parts and color options, to allow kids to create a scooter that reflects their personality.

Matter of Sustainability is Gaining Importance

  • With growing environmental concerns, more parents are looking for eco-friendly options when it comes to buying toys for their kids. Many manufacturers are now offering scooters made from sustainable materials or incorporating eco-friendly features, such as recyclable parts and packaging.

Safety Features are a Priority

  • Safety features are increasingly important to parents when it comes to buying a scooter for their child. Manufacturers are responding to this trend by incorporating features such as adjustable handlebars, sturdy frames, and high-quality brakes to make scooters safer for children to ride.

Digital Integration is on the Rise

  • With the rise of technology, many manufacturers are now incorporating digital features into their scooters, such as mobile apps that allow parents to track their child's progress and provide them with safety alerts.

Global Kids Scooter Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates and Analyzes the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.

According to our analysis, we found that the Kids Scooter market is the demand for kids’ scooters is anticipated to be mostly driven by parents' growing concerns about the health of their children. Scooting has been suggested as a way to enhance bodily functions like metabolism, cardiovascular health, and blood circulation. Additionally, physical activity promotes height, mobility, and immunity, all of which help in the prevention of many ailments, including obesity and problems that are associated to it. In addition, schools in industrialized nations like the U.K. are encouraging kids to use scooting as an exercise to raise awareness about preserving health. Even specialized storage racks and pods are frequently offered by schools for convenient storage. In addition, Sustrans efforts urge more kids to scooter or cycle to school.

Report Metric Details
Market size value in 2023 USD 26.15 Million
Market size value in 2031 USD 28.13 Million
Growth Rate 7.60%
Forecast period 2024-2031
Forecast Unit (Value) USD Million
Segments covered
  • Product
    • 2 Wheel and 3 Wheel
  • Distribution Channel
    • Online and Offline
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Razor USA LLC
  • Micro Mobility Systems AG
  • Globber Scooters
  • Madd Gear
  • Radio Flyer
  • Huffy Corporation
  • Yvolution
  • Kent International Inc.
  • Fuzion Scooter
  • Ancheer
  • Swagtron
  • Hudora
  • Jetson Electric Bikes LLC
  • Mongoose
  • Schwinn Bikes
  • Street Surfing LLC
  • Disney Consumer Products and Interactive Media
  • Decathlon S.A.
  • Kickboard USA
  • Honda Motor Co., Ltd. (for their children's scooters)
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Global Kids Scooter Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Global Kids Scooter Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Global Kids Scooter Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Kids Scooter Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Kids Scooter Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Global Kids Scooter Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Kids Scooter Market size was valued at USD 26.15 Million in 2021 and is poised to grow from USD 28.13 Million in 2022 to USD 59.55 million by 2030, at a CAGR of 7.60% during the forecast period (2023-2030).

The global kids scooter market is dominated by a few key players, such as Razor, Micro Mobility, and Globber Scooters, who offer a wide range of products at different price points. Many companies focus on product innovation, incorporating new features such as LED lights and electric motors to appeal to a wider audience. Other companies focus on high-quality materials and design, with a strong emphasis on sustainability. Safety features are also important to many companies, with adjustable handlebars, sturdy frames, and high-quality brakes being common features. Some companies are incorporating digital features, such as mobile apps, to provide parents with safety alerts and track their child's progress. Customization options are also becoming more popular, with companies offering interchangeable parts and color options to allow kids to create a scooter that reflects their personality. 'Razor USA LLC', 'Micro Mobility Systems AG', 'Globber Scooters', 'Madd Gear', 'Radio Flyer', 'Huffy Corporation', 'Yvolution', 'Kent International Inc.', 'Fuzion Scooter', 'Ancheer', 'Swagtron', 'Hudora', 'Jetson Electric Bikes LLC', 'Mongoose', 'Schwinn Bikes', 'Street Surfing LLC', 'Disney Consumer Products and Interactive Media', 'Decathlon S.A.', 'Kickboard USA', 'Honda Motor Co., Ltd. (for their children's scooters)'

With the increasing prevalence of childhood obesity, parents and caregivers are looking for ways to keep their children active and healthy. Scooter riding is a fun and active way for kids to stay active and improve their physical health.

Electric scooters are becoming increasingly popular in the kid’s scooter market. These scooters provide an easy and convenient way for kids to get around, and also provide an extra element of fun. Many manufacturers are now offering electric scooters designed specifically for children.

Europe held the largest market share in 2022 as a result of broad product usage and a shift in consumer attitudes towards a healthy lifestyle in countries like Germany, Switzerland, and Norway. Due to their expanding popularity and the growing desire for cheaper, cleaner, and greener transportation solutions, the market for children's scooters is projected to expand. Non-governmental agencies encourage scootering among parents and schools in countries like the UK and Switzerland.

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Global Kids Scooter Market

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