Global IPS Display Market Size, Share, Growth Analysis, By Type(AH-IPS, E-IPS), By Application(Smartphones & Tablets, TVs) - Industry Forecast 2024-2031

Drivers

• Growing Demand for High Quality Visuals

The growing preference of consumers to enjoy their content in high definition and utmost clarity has resulted in growing demand for better displays around the world, which is slated to benefit sales of IPS displays over the coming years. Increasing emphasis on immersive and better visual experiences among consumers is slated to bolster IPS display market growth in the future.

• Advancements in Display Technology

IPS display technology is evolving at a rapid pace as companies are investing heavily in the research and development of novel displays with better resolution and enhanced refresh rates. Therefore, the development of new display tech will surely bolster the market growth across the forecast period.

Restraints

• Competitive Pricing

The market is highly competitive, and this is why IPS display suppliers need to price their products very competitively and this has a negative effect on profit margins, which ultimately trickles down to slowed IPS display market growth in the long term. This pricing pressure also discourages manufacturers from innovating.

• Limited Production Scope for High Quality Panels

IPS display panels of extremely high quality require special equipment for manufacturing, which is not possible for all manufacturers to procure. This is why there is a limited availability of high-quality IPS panels in the global marketplace, which is slated to slow down market growth as well.