Insect Repellent Market Size, Share, and Growth Analysis

Insect Repellent Market By Insect Type (Mosquito, Bugs), By Product Type (Vaporizers, Spray), By Region -Industry Forecast 2025-2032


Report ID: SQMIG35G2306 | Region: Global | Published Date: January, 2025
Pages: 181 |Tables: 63 |Figures: 70

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Insect Repellent Market Insights

Global Insect Repellent Market size was valued at USD 5.22 Billion in 2023 and is poised to grow from USD 5.57 Billion in 2024 to USD 9.36 Billion by 2032, growing at a CAGR of 6.7% in the forecast period (2025-2032).

The growing prevalence of vector-borne diseases such as malaria, dengue fever, Zika virus, and Lyme disease fuels the growth of insect repellents. Growing number of insects across the globe has led to an increase in the number of diseases. Mosquitos are the major cause of diseases such as malaria, dengue, West Nile Virus, and yellow fever. They also transmit lymphatic filariasis and Japanese encephalitis. Also, other insects such as tsetse fly cause sleeping sickness, leishmaniasis group of diseases caused by sandflies, Onchocerciasis, or river blindness by blackflies, and plague by fleas. The primary driver for the insect repellent industry is the exponential rise in insect-borne diseases annually. Multi-million cases of malaria and dengue are registered across the globe yearly. The growing awareness is propelling the global insect repellant market growth. The market is also driven by the proactive approach of the government to disease control along with growing awareness campaigns by government and private organizations. Affordability is also an important factor leading to the expansion of the customer base with different purchasing powers.

The demand for natural products is an important factor leading to innovation. Growth for organic products is substituting the inorganic product market leading to larger R&D investment, and thus diversification of product portfolios. There has been an increase in the generation of waste on commercial, residential, and industrial levels. The World Health Organization anticipates the global waste generation to grow by 70%. Garbage dumps act as a breeding ground for insects thus increasing the chances of the spread of insect-borne diseases.

Market snapshot - (2025-2032)

Global Market Size

USD 5.22 Billion

Largest Segment

Mosquito

Fastest Growth

Bugs

Growth Rate

6.7% CAGR

Global Insect Repellent Market ($ Bn)
Country Share for North America Region (%)

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Insect Repellent Market Segments Analysis

The global insect repellent market is segmented into insect type, product type and region. Based on insect type, the market is segmented as, mosquito, bugs, fly repellent and others. Based on product type, the market is segmented as, vaporizers, spray, cream and others. Based on region, the market is segmented into North America, Europe, Asia-Pacific, Middle East and Africa, and Latin America.

Analysis by Application

As per global insect repellent market analysis, mosquito segment accounted for a revenue share of over 50.7% in 2024. The rising threat of mosquito-borne diseases such as malaria, dengue, and Zika virus drives the market growth. As these diseases continue to impact millions globally, the need for effective preventive measures has intensified. Climate change has also expanded mosquito habitats, leading to the spread of these diseases into previously unaffected regions, further heightening the demand for mosquito repellents. In addition, advancements in repellent formulations, offering longer lasting and safer options, have made these products more attractive to a wider consumer base, ensuring their continued growth in the market.

As per global insect repellent market outlook, bugs segment is projected to grow at a CAGR of 6.6% from 2025 to 2032. Beyond mosquitoes, various types of bugs, including ticks, fleas, ants, and bedbugs, are carriers of diseases like Lyme disease, plague, and allergies. As people become more concerned about these health threats, particularly in outdoor environments and during travel, the demand for effective bug repellents rises. As the market diversifies with natural and eco-friendly repellent options, consumer preference for safe, long-lasting, and multi-purpose products also contributes to the growing demand in this segment. In March 2023, Zevo, a leading pest control brand, introduced its new On-Body Mosquito + Tick Repellents, offering odourless and non-sticky protection against mosquitoes and ticks for up to 8 hours.

Analysis by Product Type

Vaporizers segment accounted for a revenue share of over 35% in 2024. Vaporizers provide long-lasting protection by emitting repellent vapors continuously, making them a hassle-free solution for households, especially in areas with high insect activity. Unlike sprays or lotions, which need frequent reapplication, vaporizers ensure consistent protection, appealing to consumers seeking ease of use. In addition, the growing preference for non-toxic and environmentally friendly products has boosted the popularity of vaporizers, as many newer models use natural ingredients that are safe for families and pets. Vaporizers are user-friendly and require minimal setup, making them a preferred choice for households and commercial use. The plug-and-play design appeals to a wide audience, ensuring broad market adoption.

The sprays segment is projected to grow at a CAGR of 7.6% from 2025 to 2032. Sprays offer quick and targeted protection, making them ideal for people on the go or those engaging in outdoor activities such as camping, hiking, or gardening. They are easy to apply to both skin and clothing, providing instant relief from insects like mosquitoes, ticks, and other bugs. As more consumers seek convenient and portable solutions for insect protection, sprays are gaining popularity. In addition, the growing trend of outdoor recreational activities and increased awareness of insect-borne diseases are fueling the demand for sprays, as they provide a practical option for preventing bites and stings.

Global Insect Repellent Market By Insect Type (%)

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Insect Repellent Market Regional Insights

North America dominated the global insect repellent market accounting for a share of 9.5% in 2024. Climate change significantly drives the growth of insect repellents in North America. Rising temperatures extended warm seasons, and unpredictable weather patterns have led to an expansion of insect populations, particularly mosquitoes and ticks, into regions that were historically less affected. The prevalence of insect-borne diseases such as Lyme disease, West Nile virus, and dengue fever has heightened the demand for effective insect repellents. Governments and health organizations in North America actively promote the use of repellents to combat these health concerns.

Asia Pacific is the fastest growing in the market with a revenue share of 41% in 2024. Technological advancements in the insect repellent industry contribute to growth. New formulations, such as electronic and wearable repellents, offer a more convenient and effective alternative to traditional sprays and lotions, appealing to consumers looking for innovative solutions. These innovations, along with an increasing focus on consumer education about insect-borne diseases, are pushing the demand for insect repellents higher across the Asia Pacific region. For instance, in June 2022, Japan-based Kao Corporation launched its Bioré GUARD Mos Block Serum in Thailand. The insect repellent product uses Kao's original, ground-breaking technology, contains natural citronella oil, and is N, N-diethyl-meta-toluamide (DEET)-free.

Global Insect Repellent Market By Geography
  • Largest
  • Fastest

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Insect Repellent Market Dynamics

Drivers

Rise in Health Concerns and Disease Prevention

  • The increasing prevalence of insect-borne diseases like Zika virus, malaria, and Lyme disease has raised public awareness about the risks associated with insect bites. As a result, there is a growing demand for insect repellents that offer effective protection against these health threats. Consumers are now seeking reliable solutions to safeguard themselves and their families, especially when engaging in outdoor activities or traveling to regions with high insect activity.

Growing Interest in Natural and Eco-friendly Products

  • The rise in consumer interest in natural and eco-friendly products reflects a broader consumer shift toward sustainable choices, fueled by the desire to minimize environmental impact and opt for solutions aligned with personal well-being and planet-conscious values. The contemporary focus on environmental sustainability and consumer health has accelerated the shift toward natural and eco-friendly products, including insect repellents.

Restraints

Regulatory Challenges

  • The insect repellent market is heavily regulated, with stringent guidelines on the formulation, production, and marketing of products. Regulatory bodies, such as the EPA and FDA in the U.S. or similar entities globally, enforce strict standards to ensure the safety of active ingredients like DEET, picaridin, and permethrin. These regulations often lead to lengthy approval processes, increasing time-to-market and compliance costs for manufacturers.

Health and Environmental Concerns

  • Rising consumer awareness about the adverse effects of chemical-based repellents has created a significant challenge for traditional products. Ingredients perceived as harmful may deter consumers, especially families with children or pets. Furthermore, the environmental impact of chemical runoff and waste from insect repellents has drawn criticism, encouraging a shift toward eco-friendly alternatives, which may be more expensive to produce.

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Insect Repellent Market Competitive Landscape

The global insect repellent industry is characterized by intense competition, with several key players vying for market share through innovative product offerings and strategic collaborations. Leading companies like SC Johnson & Son, Reckitt Benckiser Group, Godrej Consumer Products Limited, and Spectrum Brands Holdings dominate the market, leveraging their established brand presence and extensive distribution networks. These companies focus on launching new products, such as herbal or organic repellents, to cater to the growing consumer demand for eco-friendly solutions.

Top Players in Insect Repellent Market

  • 3M Company
  • Avon Products, Inc.
  • BASF SE
  • Bayer AG
  • Coleman Company, Inc.
  • Dabur India Ltd.
  • Enesis Group
  • Godrej Consumer Products Limited
  • Johnson & Johnson
  • Jyothy Laboratories Ltd.
  • Reckitt Benckiser Group PLC
  • Sawyer Products, Inc.
  • SC Johnson & Son, Inc.
  • Spectrum Brands Holdings, Inc.
  • The Clorox Company

Recent Developments

  • In May 2023, the Spectrum Brands, Inc. subsidiary brand, Hot Shot, introduced its newly formulated Ant, Roach & Spider Killer aerosols, featuring newly developed spray scents including Crisp Linen, Fresh Floral, and Lemon. These fragrances were crafted in direct response to consumer feedback, addressing their concerns about the distinct and strong chemical odor commonly associated with traditional insect control products.
  • In April 2023, S.C. Johnson & Sons Inc. in collaboration with the government of Kenya, unveiled a public-private alliance in the battle against malaria.
  • In February 2023, Godrej Consumer Products Ltd (GCPL) launched two homegrown products: a low-cost liquid mosquito repellent device and a no-gas instant mosquito–kill spray.

Insect Repellent Key Market Trends

Insect Repellent Market SkyQuest Analysis

SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.

According to SkyQuest analysis, the growing threat of diseases, such as dengue, malaria, chikungunya, Zika virus, and yellow fever, is expected to boost the growth for insect repellents during the forecast period. Government initiatives being increasingly undertaken for disease control, rising health awareness among people, and the affordable costs of these products are among the major factors propelling the growth for insect repellents across the world. Also, the wide range of insect repellents in different price ranges has made them more easily accessible and affordable for a large consumer base. There has been a rise in the adoption of insect repellents based on natural ingredients. The adoption of such insect repellents is increasing among consumers to avoid problems such as skin rashes and allergies, among others. Product innovation in insect repellents has been driven by the need for more effective, long-lasting, and user-friendly solutions, as well as increasing demand for safer and more environmentally friendly options. As a result, manufacturers are continually refining and improving the formulation of insect repellents to enhance their efficacy and safety. Insect repellents have adverse effects on the consumers such as breathing problems, itching in the eyes, and headaches.

Report Metric Details
Market size value in 2023 USD 5.22 Billion
Market size value in 2032 USD 9.36 Billion
Growth Rate 6.7%
Base year 2024
Forecast period (2025-2032)
Forecast Unit (Value) USD Billion
Segments covered
  • Insect Type
    • Mosquito, Bugs, Fly Repellent and Others
  • Product Type
    • Vaporizers, Spray, Cream and Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • 3M Company
  • Avon Products, Inc.
  • BASF SE
  • Bayer AG
  • Coleman Company, Inc.
  • Dabur India Ltd.
  • Enesis Group
  • Godrej Consumer Products Limited
  • Johnson & Johnson
  • Jyothy Laboratories Ltd.
  • Reckitt Benckiser Group PLC
  • Sawyer Products, Inc.
  • SC Johnson & Son, Inc.
  • Spectrum Brands Holdings, Inc.
  • The Clorox Company
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Insect Repellent Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Insect Repellent Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Insect Repellent Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Insect Repellent Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Insect Repellent Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Insect Repellent Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Global Insect Repellent Market size was valued at USD 5.22 Billion in 2023 and is poised to grow from USD 5.57 Billion in 2024 to USD 9.36 Billion by 2032, growing at a CAGR of 6.7% in the forecast period (2025-2032).

The global insect repellent industry is characterized by intense competition, with several key players vying for market share through innovative product offerings and strategic collaborations. Leading companies like SC Johnson & Son, Reckitt Benckiser Group, Godrej Consumer Products Limited, and Spectrum Brands Holdings dominate the market, leveraging their established brand presence and extensive distribution networks. These companies focus on launching new products, such as herbal or organic repellents, to cater to the growing consumer demand for eco-friendly solutions. '3M Company', 'Avon Products, Inc.', 'BASF SE', 'Bayer AG', 'Coleman Company, Inc.', 'Dabur India Ltd.', 'Enesis Group', 'Godrej Consumer Products Limited', 'Johnson & Johnson', 'Jyothy Laboratories Ltd.', 'Reckitt Benckiser Group PLC', 'Sawyer Products, Inc.', 'SC Johnson & Son, Inc.', 'Spectrum Brands Holdings, Inc.', 'The Clorox Company'

The increasing prevalence of insect-borne diseases like Zika virus, malaria, and Lyme disease has raised public awareness about the risks associated with insect bites. As a result, there is a growing demand for insect repellents that offer effective protection against these health threats. Consumers are now seeking reliable solutions to safeguard themselves and their families, especially when engaging in outdoor activities or traveling to regions with high insect activity.

Rapid Technological Advancements in Formulations and Delivery Systems: The insect repellent market has witnessed remarkable technological progress, resulting in the introduction of more efficient and user-centric solutions. Advanced formulations, such as microencapsulation, ensure a controlled and extended release of repellent agents, enhancing effectiveness. Moreover, wearable technologies have emerged as game-changers, with clothing infused with repellent properties offering a seamless and continuous shield against pests. These wearables cater to modern lifestyles, providing a user-friendly and hassle-free experience.

North America dominated the global insect repellent market accounting for a share of 9.5% in 2024. Climate change significantly drives the growth of insect repellents in North America. Rising temperatures extended warm seasons, and unpredictable weather patterns have led to an expansion of insect populations, particularly mosquitoes and ticks, into regions that were historically less affected. The prevalence of insect-borne diseases such as Lyme disease, West Nile virus, and dengue fever has heightened the demand for effective insect repellents. Governments and health organizations in North America actively promote the use of repellents to combat these health concerns.

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Insect Repellent Market

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