Global Cold Brew Coffee Market

Cold Brew Coffee Market Size, Share, Growth Analysis, By Beans Type(Arabica, Robusta, Liberica), By Distribution Channel(Company Owned Outlets, Supermarkets/Hypermarkets, Online Retail Stores, Others) - Industry Forecast 2024-2031

Report ID: SQMIG30E2034 | Region: Global | Published Date: February, 2024
Pages: 260 | Tables: 64 | Figures: 75

Cold Brew Coffee Market Insights

Cold Brew Coffee Market size was valued at USD 401.5 million in 2019 and is poised to grow from USD 492.64 million in 2023 to USD 3105.5 million by 2031, growing at a CAGR of 22.7% in the forecast period (2024-2031).

Millennials and Generation Z, who are more likely to explore new coffee varieties and flavours like cold brew coffee, are boosting demand for the beverage. The market for cold brew coffee is expanding owing to rising RTD (Ready to Drink) beverage penetration and growing popularity among professionals who lead busy lives. For instance, Star Buck’s release of cold brew pitcher coffee packs and other cold brew items in the US market significantly increased consumer awareness of cold brew coffee products, which in turn helped to accelerate the cold brew coffee market.

Additionally, since coffee intake is directly correlated with lifestyle, social standing, and experience, therefore, the growing understanding of the numerous health advantages associated with the beverage is beneficial to the global cold brew coffee industry. People are becoming more knowledgeable about the various varieties of coffee on the market, each claiming superior quality and flavour, which is driving up sales.

US Cold Brew Coffee Market is poised to grow at a sustainable CAGR for the next forecast year.

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Cold Brew Coffee Market size was valued at USD 401.5 million in 2019 and is poised to grow from USD 492.64 million in 2023 to USD 3105.5 million by 2031, growing at a CAGR of 22.7% in the forecast period (2024-2031).

The rising popularity of cold brew coffee has encouraged significant players in the market such as HighBrewCoffee, Kohana Coffee, La Colombe Coffee Roasters, Nestle SA, and Heartland Food Products Group to develop even more unusual flavors in order to attract more customers. Some of the key factors driving the robust market expansion globally are the rising sales in developing nations, the rapid urbanisation, and companies' increasing attention on increasing their online presence. Companies like Starbucks, Dr. Pepper, and RISE Brewing Co. are focusing on grocery channels like Walmart, etc. to expand their customer base. For example, in June 2021, BOMANI Cold Buzz, a well-known brand of alcoholic cold brew coffee, debuted its most recent Original and Vanilla alcoholic cold brew coffee line at a few Arizona retail locations, including Walmart, Whole Foods, BevMo, Sprouts, Total Wine, and others in Phoenix. Effective marketing and attractive packaging are the key advertising tactics adopted by these companies to keep the sales steady worldwide. 'Califia Farms LP', 'High Brew Coffee ', 'Starbucks Corporation', 'Nestle S.A.', 'Dunkin' Brands Group, Inc.', 'JAB Holding Company', 'Coca-Cola Company', 'PepsiCo, Inc.', 'La Colombe Coffee Roasters, Inc.', 'Caveman Coffee Co.', 'Wandering Bear Coffee', 'Sandows London', 'Heartland Food Products Group', 'Grady's Cold Brew', 'Slingshot Coffee Co.', 'Lucky Jack Coffee', 'Secret Squirrel Cold Brew Coffee', 'STōK Cold Brew', 'RISE Brewing Co.', 'Blue Bottle Coffee, Inc.'

The Benefits of Cold Brew Coffee Over Hot Coffee Will Offer Vast Growth Opportunities

Today, more nitrogen-filled cold brew coffee products have hit the market as producers create inventive packaging for the high-end coffee beverage. In this style of cold brew coffee, nitrogen gas is introduced into the coffee through a pressurised valve. On the strength of their rising popularity, many cold brew coffee producers are introducing these beverages. For instance, High Brew Coffee, a coffee company, just debuted a sweet cream nitro cold brew coffee. It contains an in-can gadget that releases nitrogen when consumed.

North America was the largest regional market in 2021 and accounted for more than 60% of the overall share. Consumer preference for craft beverages is growing across North America, and the market is projected to benefit from the presence of major firms like Starbucks and Coca-Cola Company. The leading companies competing in the North American market are concentrating on new product introductions. Starbucks, for instance, declared the release of its new Ready-to-Drink Nitro Cold Brew which comes in three variants, viz., Black, Dark Caramel, and Vanilla Sweet Cream, in February 2020.

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Global Cold Brew Coffee Market

Product ID: SQMIG30E2034