Global Carpet Cleaning Products Market

Carpet Cleaning Products Market Size, Share, Growth Analysis, By Type(Shampoo, Spray, Liquid, Detergent), By Nature(Chemical and organic), By Distribution channel(Hypermarkets/Supermarkets, Specialty Stores, Independent Small Stores, Online Sales Channel), By Region - Industry Forecast 2024-2031


Report ID: SQMIG30K2035 | Region: Global | Published Date: February, 2024
Pages: 157 |Tables: 92 |Figures: 76

Carpet Cleaning Products Market Insights

Global Carpet Cleaning Products Market size was valued at USD 1.62 billion in 2022 and is poised to grow from USD 1.71 billion in 2023 to USD 2.63 billion by 2031, growing at a CAGR of 5.52% during the forecast period (2024-2031).

In recent years, the global carpet cleaning market has been uninterruptedly growing, fueled by rising recognition of the significance of clean and hygienic interior settings. Professional carpet cleaning services are becoming increasingly valued by both consumers and companies for preserving the resilience and look of their carpets. As environmental concerns continue to determine consumer choices, movements toward environmentally conscious and sustainable cleaning products also have an impact on this industry.

Additionally, the demand for carpet cleaning services has also increased as a result of the rise of the commercial sector, including hotels, offices, and medical institutions. As a result, the industry has seen an increase in advanced cleaning methods and products. Overall, the global carpet cleaning market is still evolving, adjusting to changing customer preferences and sustainability concerns.

US Carpet Cleaning Products Market is poised to grow at a sustainable CAGR for the next forecast year.

Market Snapshot - 2024-2031

Global Market Size

USD 1.62 billion

Largest Segment

Hypermarkets/Supermarkets

Fastest Growth

Hypermarkets/Supermarkets

Growth Rate

5.52% CAGR

Global Carpet Cleaning products Market ($ Bn)
Country Share for North America Region (%)

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Carpet Cleaning Products Market Segmental Analysis

The global carpet cleaning products market is segmented into four major segments i.e. by Type, Nature, Distribution channel and region. Based on Type, it is divided into Shampoo, Spray, Liquid, Detergent, Others. Based on Nature, it is bifurcated as Chemical and organic. Based on Distribution channel it is segregated into, Hypermarkets/Supermarkets, Specialty Stores, Independent Small Stores, Online Sales Channel, Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Carpet Cleaning Products Market Analysis by Type

Shampoo-based carpet cleaning solutions have typically held a substantial market share. They have a strong presence in the market and are renowned for their thorough cleaning abilities. However, in recent years, as customers have increasingly explored newer and more practical cleaning solutions, their growth rate has been rather slow.

Due to their simplicity of use and speedy application, spray-based carpet cleaning products have gained popularity. Because of their practicality and compatibility with the fast-paced lifestyle of today’s customers, they are a preferred option. They are not commonly known as the most dominating segment, however they are one of the fastest-growing sections due to the consumer’s need for effective and time-efficient cleaning solutions.

Carpet Cleaning Products Market Analysis by Distribution Channel

Hypermarkets, commonly known as supermarkets, have long dominated the global carpet cleaning market due to their extensive reach and consumer convenience. They cater to a wide customer base by providing a variety of cleaning goods, including carpet cleaners. However, as more customers look for customized solutions according to convenience, their supremacy is under threat.

The global carpet cleaning market’s fastest-growing segment right now is the digital sales channel. The ease of use and accessibility it provides to consumers are the main factors behind its speedy expansion. Customers can easily browse, compare, and buy a large selection of carpet cleaning products on online marketplaces. The Online Sales Channel has been a popular option for many people looking for carpet cleaning solutions because of the consumer empowerment brought about by the opportunity to read reviews and access comprehensive product information online.

Global Carpet cleaning products by Distribution channel, 2023 (%)

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Carpet Cleaning Products Market Regional Insights

North America has historically dominated the global carpet cleaning market due to its widely recognized cleaning sector and strong awareness of hygienic requirements. The region's prominence can be ascribed to a sizable consumer base that prioritizes carpet cleanliness in both the home and commercial sectors. However, due to market saturation and the advent of eco-friendly cleaning products, growth rates are slowing down.

Asia Pacific is starting to overtake other regions in terms of carpet cleaning market growth. Particularly in nations like China and India, where urbanization and rising disposable income are fueling demand for professional cleaning services, the burgeoning business sector is the main driver of this quick expansion. Additionally, a rise in the region's usage of carpet cleaning services is being attributed to higher expectations regarding cleanliness and sanitation.

Global Carpet cleaning products Market by Geography, 2024-2031
  • Largest
  • Fastest

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Carpet Cleaning Products Market Dynamics

Carpet Cleaning Products Market Drivers

Increasing Focus on Indoor Hygiene and Health

  • There is an increased need for expert carpet cleaning services as both the general public and organizations become more conscious of how cleanliness affects wellbeing. A healthy living and working environment is promoted by maintaining clean indoor settings, including carpets, which help to reduce allergens, dust, and pollutants. This trend makes reliable and frequent carpet cleaning solutions particularly necessary in both the household and commercial sectors.

Carpet Cleaning Products Market Restraints

Economic Uncertainty and Consumer Spending Constraints

  • One of the main market restraints that the world's carpet cleaning industry must contend with is economic instability that can affect consumer and company spending on luxuries like expert carpet cleaning. There may be a decrease in demand for carpet cleaning services during times of economic recessions or unstable finances as people and businesses may prioritize necessities above luxury services. This constraint stresses the industry's susceptibility to economic changes and the necessity for suppliers to modify their tactics in response to shifting customer buying habits.

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Carpet Cleaning Products Market Competitive Landscape

The competitive environment of the global carpet cleaning market is defined by the vast range of manufacturers that are vying for market share and distinctiveness. These companies employ a range of strategies to stay relevant and successfully compete. The improvement of cleaning techniques and environmentally friendly cleaning solutions is a common trend among industry players as sustainability and health-conscious choices gain importance.

Strategic partnerships with producers, distributors, and customers can help companies grow their geographic reach and service offerings. Local and regional competitors target specific market segments whereas larger, international competitors usually focus on a more comprehensive, global strategy. These geographic variances in rivalry can be seen in the market. The marketplace is often dynamic, with companies working to maintain their competitive edge while adapting to shifting customer preferences and regulatory constraints.

Carpet Cleaning Products Market Top Player’s Company Profiles

  • The Clorox Company (US)
  • Sprayway Inc. (US)
  • Techtronic Industries Co. Ltd (Hong Kong)
  • Cleanfix (Switzerland)
  • Reckitt Benckiser Group plc. (UK)
  • Cleancare Australia (Australia)
  • Acdoco Ltd. (UK)
  • Tennant Company (US)
  • Stanley Steemer International Inc. (US)
  • Chem-Dry (US)
  • Electrolux AB (Sweden)
  • Kärcher (Germany)
  • Nilfisk Group (Denmark)
  • Hoover (US)
  • SharkNinja Operating LLC (US)
  • Koblenz Electrica S.A. de C.V. (Mexico)
  • Bio-Shine Inc. (US)

Carpet Cleaning Products Market Recent Developments

  • April 2023: A new study on the state of the carpet cleaning industry was published by the Carpet and Rug Institute (CRI). According to the survey, there is a significant need for carpet cleaning services and the business is expanding fast.
  • May 2023: The annual conference of the European Carpet Cleaning Association (ECCA) took place in Brussels. The conference included talks on the most recent developments in European carpet cleaning.
  • June 2023: A new manual on the responsible use of carpet cleaning products was published by the American Cleaning Institute (ACI). The manual offers instructions on how to use carpet cleaning solutions safely in order to prevent health risks.

Carpet Cleaning Products Key Market Trends

  • Rise of Smart and IoT-Enabled Cleaning Solutions: The increased use of smart and IoT-based cleaning technologies is a major market development that will impact the global carpet cleaning business. These developments use technology to increase cleaning efficiency, automate procedures and ensure optimal use of resources. From robotic vacuums with advanced mapping capabilities to connected cleaning devices that enable remote monitoring and data service, these developments are changing the way carpet cleaning services are delivered. In addition to improved cleaning results, the combination of sensors, data analytics and networking also provides insights into preventive maintenance and personalized services, ultimately improving the customer experience and overall operational efficiency of the industry.

Carpet Cleaning Products Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

Global carpet cleaning products market analysis reveals a dynamic marketplace with a number of standout trends and difficulties. The increasing focus on environmentally conscious and sustainable cleaning products is one notable trend. Both customers and businesses are looking for carpet cleaning services that use eco-friendly and non-toxic cleaning agents as ecological awareness grows. This change influences both product development and service offers, and it is in line with more general sustainability objectives and legislation.

Additionally, the incorporation of smart and IoT-enabled cleaning equipment is transforming the sector as a result of technological improvements. These developments are improving cleaning effectiveness, streamlining processes, and offering data-driven insights for enhanced execution of services.

Regional differences in industrialization, economic conditions, and consumer awareness are affecting trends in market demand, which is likewise exhibiting regional variations. The market's expansion, however, is significantly hampered by economic uncertainty because consumer and business expenditure on luxuries like carpet cleaning might change during recessions.

Additionally, market saturation in some areas can prevent further growth. Industry participants are putting equal emphasis on innovation and adaptation to changing consumer tastes, environmental requirements, and economic situations in order to stay viable. As a result, the carpet cleaning industry is prepared to undergo further change as it moves through these trends and obstacles.

Report Metric Details
Market size value in 2023 USD 1.62 billion
Market size value in 2031 USD 2.63 billion
Growth Rate 5.52%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Type
    • Shampoo, Spray, Liquid, Detergent, and Others
  • Nature
    • Chemical and organic
  • Distribution channel
    • Hypermarkets/Supermarkets, Specialty Stores, Independent Small Stores, Online Sales Channel, and Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • The Clorox Company (US)
  • Sprayway Inc. (US)
  • Techtronic Industries Co. Ltd (Hong Kong)
  • Cleanfix (Switzerland)
  • Reckitt Benckiser Group plc. (UK)
  • Cleancare Australia (Australia)
  • Acdoco Ltd. (UK)
  • Tennant Company (US)
  • Stanley Steemer International Inc. (US)
  • Chem-Dry (US)
  • Electrolux AB (Sweden)
  • Kärcher (Germany)
  • Nilfisk Group (Denmark)
  • Hoover (US)
  • SharkNinja Operating LLC (US)
  • Koblenz Electrica S.A. de C.V. (Mexico)
  • Bio-Shine Inc. (US)
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Carpet Cleaning Products Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Carpet Cleaning Products Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Carpet Cleaning Products Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Carpet Cleaning Products Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Carpet Cleaning Products Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Carpet Cleaning Products Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Carpet Cleaning Products Market size was valued at USD 1.62 billion in 2022 and is poised to grow from USD 1.71 billion in 2023 to USD 2.63 billion by 2031, growing at a CAGR of 5.52% during the forecast period (2024-2031).

The competitive environment of the carpet cleaning market is defined by the vast range of manufacturers that are vying for market share and distinctiveness. These companies employ a range of strategies to stay relevant and successfully compete. The improvement of cleaning techniques and environmentally friendly cleaning solutions is a common trend among industry players as sustainability and health-conscious choices gain importance. 'Zep Inc. (US)', 'Rug Doctor LLC. (US)', 'The Clorox Company (US)', 'Sprayway Inc. (US)', 'BISSELL (US)', 'Techtronic Industries Co. Ltd (Hong Kong)', 'Cleanfix (Switzerland)', 'Reckitt Benckiser Group plc. (UK)', 'Cleancare Australia (Australia)', 'Acdoco Ltd. (UK)', 'Tennant Company (US)', 'Stanley Steemer International Inc. (US)', 'Chem-Dry (US)', 'Electrolux AB (Sweden)', 'Kärcher (Germany)', 'Nilfisk Group (Denmark)', 'Hoover (US)', 'SharkNinja Operating LLC (US)', 'Koblenz Electrica S.A. de C.V. (Mexico)', 'Bio-Shine Inc. (US)'

There is an increased need for expert carpet cleaning services as both the general public and organizations become more conscious of how cleanliness affects wellbeing. A healthy living and working environment is promoted by maintaining clean indoor settings, including carpets, which help to reduce allergens, dust, and pollutants. This trend makes reliable and frequent carpet cleaning solutions particularly necessary in both the household and commercial sectors.

Rise of Smart and IoT-Enabled Cleaning Solutions: The increased use of smart and IoT-based cleaning technologies is a major market development that will impact the carpet cleaning business. These developments use technology to increase cleaning efficiency, automate procedures and ensure optimal use of resources. From robotic vacuums with advanced mapping capabilities to connected cleaning devices that enable remote monitoring and data service, these developments are changing the way carpet cleaning services are delivered. In addition to improved cleaning results, the combination of sensors, data analytics and networking also provides insights into preventive maintenance and personalized services, ultimately improving the customer experience and overall operational efficiency of the industry.

North America has historically dominated the carpet cleaning market due to its widely recognized cleaning sector and strong awareness of hygienic requirements. The region's prominence can be ascribed to a sizable consumer base that prioritizes carpet cleanliness in both the home and commercial sectors. However, due to market saturation and the advent of eco-friendly cleaning products, growth rates are slowing down.

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Global Carpet Cleaning Products Market

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