Alkaline Battery Market

Alkaline Battery Market Size, Share, Growth Analysis, By Product(Primary Battery, Secondary Battery), By Size(AA, AAA, 9 Volts, Others), By Applications(Remote Control, Consumer Electronics, Toys & Radio, Others), By Region - Industry Forecast 2024-2031


Report ID: SQSG20D2008 | Region: Global | Published Date: April, 2024
Pages: 165 |Tables: 91 |Figures: 76

Alkaline Battery Market Insights

Global Alkaline Battery Market size was valued at USD 6.49 billion in 2019 and is poised to grow from USD 6.9 billion in 2023 to USD 10.52 billion by 2031, growing at a CAGR of 6.2% in the forecast period (2024-2031).

An alkaline battery is a kind of not reusable and changeable battery that use zinc and magnesium dioxide as electrodes and the electrolyte used is any one of potassium or sodium hydroxide. Alkaline batteries are densely packed with energy and have a worthy performance at standard temperatures. It has a longer lifecycle, less chance of leakage, and improved stability. Alkaline batteries are used in various devices such as toys, home appliances, and other devices. Vehicles and other industrial processes also use alkaline batteries. Growing demand for electronic merchandise and expenditure on these are propelling the demand of the alkaline battery market through the analysis period.

US Alkaline Battery Market is poised to grow at a sustainable CAGR for the next forecast year.

Market Snapshot - 2024-2031

Global Market Size

USD 6.49 billion

Largest Segment

Primary Battery

Fastest Growth

Primary Battery

Growth Rate

6.2% CAGR

Global Alkaline Battery Market 2022-2028 ($ Bn)
Country Share for North America Region- 2021 (%)

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Alkaline Battery Market Segmental Analysis

The Global Alkaline Battery Market is segmented based on Product, Size, Application, and Region. Based on Product, the Alkaline Battery Market is segmented into Primary Batteries, Secondary Batteries. Based on Application, the Alkaline Battery Market is segmented into AA, AAA, 9 volts, Others. Based on Application, the Alkaline Battery Market is segmented into Remote Control, Consumer Electronics, Toys & Radio, Others. Based on region, the global Alkaline Battery market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.

Alkaline Battery Market Analysis by Product

In 2021, the primary battery segment held the lion’s share in the alkaline battery market and the segment is divided into the primary battery and secondary battery markets. This supremacy is due to the wide variety of applications of these batteries in various household and electronics components. Consumer spending patterns suggest a stiff growth in the consumption of electronic components which reflects in the primary battery market share.

The secondary battery market share is expected to grow significantly in the coming period. Increasing usage of various gadgets such as watches, flashlights, cameras, and other products will inflate the demand for alkaline batteries, and this will boost the alkaline battery market growth during the analysis period.

Alkaline Battery Market Analysis by Size

The alkaline batteries size is segmented into AA, AAA, 9 Volts, and other various dimensions. The AA battery size leads the market segment in the year 2021 and 9 volt batteries are expected to grow at an unprecedented rate during the analysis period. Its large power storage capacity and long lifecycle increase these batteries demand in various portable and mobile devices. Increasing consumption of tv remotes, digital cameras, and portable stereos will help to grow the market segment in the coming period.

Alkaline Battery Market Analysis by Application

There are various applications of alkaline batteries in our day-to-day life and the market is segmented into Remote Control, Consumer Electronics, Toys & Radio, and others based on their application. The consumer electronics segment is said to control the largest alkaline batteries market share in the year 2021 and the radio & toys segment is anticipated to grow at a horse pace during the analysis period. Growing consumer demand for various electronic products is the major reason for the dominance of this segment and this will remain the same in the future too. With increasing income and demand for luxury products, the alkaline battery market will enjoy growth throughout the analysis period.

Global Alkaline Battery Market By Product, 2021 (%), 2019 (%)

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Alkaline Battery Market Regional Insights

In 2021, the North American region accounted for 51% of market revenue, which is the largest portion of the alkaline battery market. It’s because the growing demand for consumer electronics products in the region and the use of alkaline batteries in the field of healthcare instruments, military objects, and various industries will contribute to North America’s supremacy in the alkaline battery market throughout the analysis period.

The Asia Pacific is expected to show tremendous growth after North America as it accounts for the second-largest market share followed by Europe in the alkaline battery market. Factors fuelling the market growth is the increasing demand for portable electronic goods in the region and this will remain the same in the coming period and propel the alkaline market growth.

Global Alkaline Battery Market By Geography, 2022 - 2028, 2024-2031
  • Largest
  • Fastest

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Alkaline Battery Market Dynamics

Alkaline Battery Market Driver

Cost-effective, durable, and long-life cycle is the major driving factor.

  • Increasing not reusable income in various developing economies and growing demand for portable items are major driving factors for the industry. Automated and remote household equipment is a chief reason for the increasing demand for alkaline batteries.
  • Development in technology led to various mobile devices which require an alkaline battery to operate and due to its small size and long lifecycle, the demand for alkaline batteries is at an all-time high and will drive the market during the analysis period.

Alkaline Battery Market Restraint

Rechargeable batteries are a major competitor and slow down-market growth.

  • The ease to use of rechargeable lithium-ion exchange batteries are the main competitor for alkaline batteries. Non-rechargeable properties of alkaline batteries and having to exchange with a new one after discharge of the used batteries are restricting their usage in various areas which could have contributed to its growth otherwise.

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Alkaline Battery Market Competitive Landscape

The Alkaline Battery market is relatively fragmented, with a high level of competition. Few large players, like Duracell Inc., Energizer Holdings Inc., and EnerSys, now control the market in terms of market share. These industry leaders are extending their customer base across several areas, and many corporations are creating strategic and collaborative initiatives with other start-up enterprises to enhance their market share and profitability.

Alkaline Battery Market Top Player’s Company Profiles

  • Duracell Inc
  • Energizer Holdings Inc.
  • Panasonic Corporation
  • Toshiba Corporation
  • GP Batteries International Ltd.
  • Rayovac
  • Sony Corporation
  • Fujitsu Limited
  • Hitachi Maxell Ltd.
  • Samsung SDI Co., Ltd.
  • Spectrum Brands Holdings, Inc.
  • Varta Consumer Batteries
  • Zhongyin (Ningbo) Battery Co., Ltd.
  • PKCELL Battery Co., Ltd.
  • Eveready Industries India Ltd.
  • Camelion Battery Co., Ltd.
  • Gao Huan Photoelectric Technology Co., Ltd.
  • Sunwoda Electronic Co., Ltd.
  • LEOCH Battery Corporation
  • Ningbo Baowang Battery Co., Ltd.

Alkaline Battery Market Recent Developments

  • In June 2022, Maxell holdings ltd. A Japanese company had announced its latest line of air patch batteries which could be used in healthcare service, medical equipment, and logistics media.
  • In February 2022, Duracell Inc. publicized its multi-year partnership with Williams racing. This alliance will help in the promotion and expansion of brand reach to a larger audience from now onwards.
  • In December 2021, Ultralife Corporation has acquired a leading battery designer & manufacturer, and technology development company named Excell battery due to its cash modifications and regular working capital.

Alkaline Battery Key Market Trends

  • Growing innovation in the technology and advancement of alkaline batteries are the major market trend. The increased use of carbon in the cathode blend to increase life cycle and power efficiency is a recent development in alkaline batteries. The increased power and life cycle will drive the market growth of the alkaline battery market during the forecast period.
  • Use of these alkaline batteries in the field medical and healthcare domain helps the system to store important data of patients even in the time of power failure and which hugely helps institutions. Because of all these features provided by the alkaline batteries, the market will see a boom in the come future.

Alkaline Battery Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.

According to our analysis, alkaline batteries are densely packed with energy and have a worthy performance at standard temperatures. Based on Product, the market is segmented into Primary Batteries, Secondary Batteries. Based on Application, the market is segmented into AA, AAA, 9 volts, others. Based on Application, the market is segmented into Remote Control, Consumer Electronics, Toys & Radio, Others. In 2021, the North American region accounted for 51% of market revenue, which is the largest portion of the alkaline battery market, and the Asia Pacific will show a tremendous growth followed by the Europe continent in the field of the alkaline battery market. Growing innovation in the technology and advancement of alkaline batteries are the major market trend. The increased use of carbon in the cathode blend to increase life cycle and power efficiency is a recent development in alkaline batteries. The increased power and life cycle will drive the market growth of the alkaline battery market during the forecast period.

Report Metric Details
Market size value in 2019 USD 6.49 billion
Market size value in 2031 USD 10.52 billion
Growth Rate 6.2%
Base year 2023
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Product
    • Primary Battery, Secondary Battery
  • Size
    • AA, AAA, 9 Volts, Others
  • Applications
    • Remote Control, Consumer Electronics, Toys & Radio, Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Duracell Inc
  • Energizer Holdings Inc.
  • Panasonic Corporation
  • Toshiba Corporation
  • GP Batteries International Ltd.
  • Rayovac
  • Sony Corporation
  • Fujitsu Limited
  • Hitachi Maxell Ltd.
  • Samsung SDI Co., Ltd.
  • Spectrum Brands Holdings, Inc.
  • Varta Consumer Batteries
  • Zhongyin (Ningbo) Battery Co., Ltd.
  • PKCELL Battery Co., Ltd.
  • Eveready Industries India Ltd.
  • Camelion Battery Co., Ltd.
  • Gao Huan Photoelectric Technology Co., Ltd.
  • Sunwoda Electronic Co., Ltd.
  • LEOCH Battery Corporation
  • Ningbo Baowang Battery Co., Ltd.
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Alkaline Battery Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Alkaline Battery Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Alkaline Battery Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Alkaline Battery Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Alkaline Battery Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Alkaline Battery Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Alkaline Battery Market size was valued at USD 6.49 billion in 2019 and is poised to grow from USD 6.9 billion in 2023 to USD 10.52 billion by 2031, growing at a CAGR of 6.2% in the forecast period (2024-2031).

The Alkaline Battery market is relatively fragmented, with a high level of competition. Few large players, like Duracell Inc., Energizer Holdings Inc., and EnerSys, now control the market in terms of market share. These industry leaders are extending their customer base across several areas, and many corporations are creating strategic and collaborative initiatives with other start-up enterprises to enhance their market share and profitability. 'Duracell Inc', 'Energizer Holdings Inc.', 'Panasonic Corporation', 'Toshiba Corporation', 'GP Batteries International Ltd.', 'Rayovac', 'Sony Corporation', 'Fujitsu Limited', 'Hitachi Maxell Ltd.', 'Samsung SDI Co., Ltd.', 'Spectrum Brands Holdings, Inc.', 'Varta Consumer Batteries', 'Zhongyin (Ningbo) Battery Co., Ltd.', 'PKCELL Battery Co., Ltd.', 'Eveready Industries India Ltd.', 'Camelion Battery Co., Ltd.', 'Gao Huan Photoelectric Technology Co., Ltd.', 'Sunwoda Electronic Co., Ltd.', 'LEOCH Battery Corporation', 'Ningbo Baowang Battery Co., Ltd.'

Increasing not reusable income in various developing economies and growing demand for portable items are major driving factors for the industry. Automated and remote household equipment is a chief reason for the increasing demand for alkaline batteries.

Growing innovation in the technology and advancement of alkaline batteries are the major market trend. The increased use of carbon in the cathode blend to increase life cycle and power efficiency is a recent development in alkaline batteries. The increased power and life cycle will drive the market growth of the alkaline battery market during the forecast period.

In 2021, the North American region accounted for 51% of market revenue, which is the largest portion of the alkaline battery market. It’s because the growing demand for consumer electronics products in the region and the use of alkaline batteries in the field of healthcare instruments, military objects, and various industries will contribute to North America’s supremacy in the alkaline battery market throughout the analysis period.

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Alkaline Battery Market

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