USD 5.9 Billion
Report ID:
SQMIG45A2117 |
Region:
Global |
Published Date: March, 2024
Pages:
197
|
Tables:
61 |
Figures:
75
Global Wi-Fi As A Service Market size was valued at USD 5.9 Billion in 2022 and is expected to grow from USD 7.17 Billion in 2023 to reach USD 34.04 Billion by 2031, at a CAGR of 21.50% during the forecast period (2024-2031).
The adoption of WaaS is on the rise due to its affordability and scalability, making it an attractive option for businesses. Moreover, the demand for extensive and high-speed network coverage is growing, leading to increased deployment of WaaS. Another contributing factor is the rising popularity of air-gapped services, further propelling the market expansion. Multiple sectors, including BFSI, manufacturing, retail, and transportation & logistics, are witnessing the widespread deployment of public Wi-Fi networks, positively impacting the growth of the WaaS market. Technological advancements and the preference for cloud-managed Wi-Fi services are also driving the industry's rapid development. Organizations are increasingly embracing Wi-Fi managed services because of their cost efficiency, short life cycle, and flexibility for future updates.
Wi-Fi as a Service is a cloud-based subscription model that offers end-to-end Wi-Fi solutions, including automatic system upgrades, access points, and a cloud-native management/control plane. It encompasses infrastructure, software, and managed services, empowering businesses and organizations with reliable, secure, and fast wireless local area network (WLAN) access across multiple locations. By leveraging WaaS, users gain real-time network monitoring and access to historical and real-time data on Wi-Fi network usage.
This solution is particularly beneficial for smaller businesses, office relocations, and temporary locations, as it can be managed through a network operating center, ensuring fast and reliable data network connectivity. WaaS also provides enhanced security measures for bring your own device (BYOD) technology. It enables limited network access for non-network devices, allowing vendors to assist users in managing network access parameters, revoke device privileges, and remotely erase data from selected devices. Managed Wi-Fi services replace vulnerable consumer-grade systems with robust hardware and efficient services, offering improved scalability, stability, and additional security features. As a result, the growing trend of BYOD technology and the increasing presence of internet-connected devices in IT institutions and organizations are driving the growth of the Wi-Fi market.
US Wi-Fi As A Service Market is poised to grow at sustainable CAGR for the next forecast year.
Global Market Size
USD 5.9 Billion
Largest Segment
Inward
Fastest Growth
Inward
Growth Rate
21.50% CAGR
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Global Wi-Fi As A Service Market is segmented by type, verticals, and region. Based on type, the market can be segmented into managed service, and professional service. Based on verticals, the market is segmented into retail, healthcare, and education. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Wi-Fi As A Service Market Analysis by Type
By type, the market can be segmented into managed service and professional service. The Managed Service segment dominated the Wi-Fi as a Service market. Organizations, especially small and medium enterprises (SMEs) and large enterprises, are increasingly opting for managed services to outsource their Wi-Fi management and maintenance. Managed service providers offer end-to-end solutions, including installation, configuration, monitoring, security, and troubleshooting, providing bsinesses with the convenience of offloading their Wi-Fi infrastructure management to experts.
The Professional Service segment is expected to experience steady growth in the Wi-Fi as a Service market. As organizations recognize the importance of robust and reliable Wi-Fi networks, they seek professional expertise to design and optimize their networks for seamless connectivity, performance, and security. Additionally, the proliferation of emerging technologies, such as IoT (Internet of Things) and AI (Artificial Intelligence), necessitates specialized professional services to enable advanced capabilities and ensure efficient network integration.
Wi-Fi As A Service Market Analysis by Verticals
By verticals, the market can be segmented into retail, healthcare, and education. The Retail vertical dominated the Wi-Fi as a Service market. Retailers leverage Wi-Fi as a Service to provide seamless and secure internet connectivity to customers within their stores. It enables features like location-based services, personalized offers, and targeted advertising, enhancing the overall shopping experience. With the increasing adoption of digital technologies in the retail industry, the demand for Wi-Fi as a Service in this vertical remains high.
The Healthcare segment is expected to experience rapid growth in the Wi-Fi as a Service market. The increasing adoption of digital healthcare solutions, IoT-enabled medical devices, and remote patient monitoring systems drives the demand for reliable and secure Wi-Fi networks. Wi-Fi as a Service providers offer specialized solutions tailored to the unique requirements of healthcare environments, contributing to the segment's fast-paced growth.
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North America dominated the global WaaS market. This can be attributed to factors such as early adoption of advanced technologies, strong IT infrastructure, and the presence of major players in the region. The United States, in particular, leads the way in North America due to its robust economy, extensive network coverage, and high demand for wireless connectivity. The region's focus on digital transformation and the widespread adoption of cloud-based services also contribute to its dominance in the WaaS market.
APAC is emerging as the fastest-growing region in the WaaS market. Countries such as China, India, Japan, South Korea, and Australia are witnessing rapid expansion in wireless infrastructure and increasing digitalization across various sectors. The growing population, rising disposable incomes, and the proliferation of smartphones and other connected devices are driving the demand for WaaS in APAC. Additionally, the increasing adoption of smart city initiatives and the push for digital inclusion are further propelling the growth of the WaaS market in the region.
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Wi-Fi As A Service Market Drivers
Increasing demand for widespread and high-speed network coverage
Wi-Fi As A Service Market Restraints
Concern over data security and privacy
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Global Wi-Fi as a Service (WaaS) market is characterized by the presence of several players striving to gain a larger market share. These companies focus on offering comprehensive WaaS solutions that provide reliable, scalable, and secure wireless connectivity. They aim to differentiate themselves by emphasizing features such as real-time network monitoring, advanced security measures, and seamless integration with existing IT infrastructure. To stay competitive, players in the WaaS market invest in research and development, strategic partnerships, and continuous innovation to meet the evolving needs of businesses across various industries.
Wi-Fi As A Service Market Top Player’s Company Profiles
Wi-Fi As A Service Market Recent Developments
In February 2024, Keysight Technologies, Inc. introduced ‘E7515W UXM Wireless Connectivity Test Platform’ for Wi-Fi, a network emulation solution delivering signaling radio frequency (RF) and throughput testing for devices using Wi-Fi 7, including 4x4 MIMO 320 MHz bandwidth.
In January 2024, Wi-Fi alliance introduced Wi-Fi CERTIFIED 7, a powerful new feature that boost Wi-Fi® performance and improve connectivity across a variety of environments. Cutting-edge capabilities in Wi-Fi CERTIFIED 7 enable innovations that rely on high throughput, deterministic latency, and greater reliability for critical traffic.
In January 2024 Ubiquiti Inc. today announced launch of UniFi 7 — a massively scalable Wi-Fi 7 solution capable of delivering wired-like user experiences.
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to our global Wi-Fi as a Service (WaaS) market analysis, the market is experiencing significant growth driven by factors such as the low cost, scalability, and demand for widespread network coverage. Industries such as BFSI, manufacturing, retail, and transportation are adopting public Wi-Fi networks, contributing to market expansion. Technological innovations and the preference for cloud-managed services are propelling industry growth. WaaS provides end-to-end Wi-Fi solutions, network monitoring, and enhanced security measures for BYOD technology. North America dominated the market due to advanced infrastructure, while APAC is the fastest-growing region, driven by digitalization and expanding wireless infrastructure. However, data security concerns remain a challenge. Competitive players focus on offering comprehensive solutions to meet evolving business needs.
Report Metric | Details |
---|---|
Market size value in 2023 | USD 5.9 Billion |
Market size value in 2031 | USD 34.04 Billion |
Growth Rate | 21.50% |
Forecast period | 2024-2031 |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
For the Global Wi-Fi as a Service Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Wi-Fi as a Service Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
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