USD 7.75 billion
Telecom Analytics Market Size, Share, and Growth Analysis
Telecom Analytics Market By Component (Solutions, Services), By Deployment Model (On-Premise, Cloud), By Organization Size (Large Enterprises, Small and Medium Enterprises (SMEs)), By Application, By Region - Industry Forecast 2025-2032
Report ID:
SQMIG45A2472 |
Region:
Global |
Published Date: February, 2025
Pages:
192
|Tables:
84
|Figures:
68
Format -
Telecom Analytics Market Insights
Telecom Analytics Market size was valued at USD 7.75 billion in 2023 and is poised to grow from USD 8.87 billion in 2024 to USD 26.01 billion by 2032, growing at a CAGR of 14.4% during the forecast period (2025-2032).
The adoption of analytics in telecommunications is proposed to enhance visibility into internal processes, core operations, and market conditions, distinguish trends and generate forecasts. Rise in need for churn reduction, demand for fraud detection owing to increase in number of network attacks, and need for streamlining revenue management operations are expected to impact the growth of the global telecom analytics industry.The global telecom analytics industry is facing several frauds as the adoption of mart devices and the use of IP addresses grows. As attacks can come from anywhere and at any time, increasing fraud creates a difficult problem for the telecom market, driving the demand for telecom analytics in the market to prevent these attacks. Telecom organizations gather data from several sources, including customer history, network logs, call detail records, etc. Every source generates data in various formats, structures, and protocols. Since market players generally work with older systems, they can be inconsistent with few advanced data integration techniques or formats. It, therefore, causes problems with maintaining data management, consistency, and quality. Accordingly, companies must invest in strong and scalable data incorporation solutions. It facilitates systematizing information and enhances its accessibility and suitability for analysis.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Solutions
Fastest Growth
Services
Growth Rate
14.4% CAGR
Global Telecom Analytics Market ($ Bn)
Country Share for North America Region (%)
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Telecom Analytics Market Segments Analysis
Global Telecom Analytics Market is segmented by Component, Deployment Model, Organization Size, Application and region. Based on Component, the market is segmented into Solutions and Services. Based on Deployment Model, the market is segmented into On-Premise and Cloud. Based on Organization Size, the market is segmented into Large Enterprises and Small and Medium Enterprises (SMEs). Based on Application, the market is segmented into Customer Management, Sales and Marketing Management, Network Management, Risk and Compliance Management and Workforce Management. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Analysis by Component
The solutions segment dominated the market with a share of 70.9% in 2024, reflecting the increasing reliance of telecom operators on advanced analytical tools to enhance operational efficiency and customer engagement. These solutions encompass a wide range of functionalities, including network performance monitoring, customer experience analytics, and revenue assurance. By leveraging these tools, telecom companies can gain critical insights into their operations, identify bottlenecks, and optimize resource allocation. The growing complexity of telecom networks, driven by the rise of 5G technology and the Internet of Things (IoT), necessitates sophisticated analytics capabilities to manage vast amounts of data effectively.
The services segment is projected to grow at a significant CAGR during the forecast period. As telecom companies increasingly adopt analytics solutions, there is a rising demand for professional services that facilitate implementation, integration, and ongoing support. These services include consulting, training, and managed services that help organizations maximize their analytics investments. The complexity of integrating new technologies into existing systems requires specialized expertise, which many telecom operators lack internally. By partnering with service providers, companies can ensure a smoother transition and better utilization of analytical tools. On the other hand, managed services provide ongoing support and maintenance for analytics platforms, allowing telecom companies to focus on their core operations.
Analysis by Deployment Model
As per the global telecom analytics market analysis, the cloud segment dominated with the largest revenue share in 2024. The advantages of cloud-based solutions, such as scalability, flexibility, and cost-effectiveness, make them particularly appealing to telecom operators looking to manage large datasets efficiently. In addition, cloud solutions facilitate real-time data processing and collaboration across different departments and locations, which is vital for timely decision-making in a fast-paced industry. For instance, AT&T harnesses cloud computing to enhance its network functions, reducing hardware expenses and improving operational efficiency. Using Microsoft's hybrid cloud technology, AT&T supports its mobile core network with over 60 cloud-native network functions (CNFs) and virtual network functions (VNFs) sourced from various vendors.
The on-premises segment is projected to grow at a significant CAGR during the forecast period due to concerns about data security and control over sensitive information. For many telecom operators, especially those handling critical infrastructure or sensitive customer data, having an on-premises solution allows for greater oversight and compliance with regulatory requirements. This preference drives investment in on-premises analytics systems tailored to specific organizational needs and integrated seamlessly with existing IT frameworks. Moreover, companies increasingly prioritize security measures that on-premises solutions can provide as cyber threats evolve. For instance, Orange Cyberdefense employs a team of 3,000 experts dedicated to ensuring online safety for users, enabling them to identify potential risks proactively and effectively protect clients against evolving cyber threats.
Global Telecom Analytics Market By Component (%)
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Telecom Analytics Market Regional Insights
North America region in the telecom analytics market dominated with a revenue share of 39.2% in 2024. This dominance can be attributed to the region's advanced telecommunications infrastructure and high investment in technology. Major telecom operators in the U.S. and Canada are increasingly adopting analytics solutions to enhance operational efficiency and improve customer experiences. The competitive landscape in North America drives telecom companies to leverage data analytics for better decision-making, enabling them to respond swiftly to market changes and consumer demands. The presence of major telecommunications companies and a strong focus on innovation contribute significantly to this leadership. U.S. firms invest heavily in advanced analytics capabilities, including artificial intelligence and machine learning, to enhance their service offerings and operational efficiencies.
The Asia-Pacific region in the telecom analytics market is expected to grow at the highest CAGR from 2025 to 2032, driven by rapid digital transformation and increasing investments in IoT technologies. Countries in this region are experiencing significant growth in mobile subscriptions and data consumption, creating a pressing need for advanced analytics solutions. Telecom operators are focusing on harnessing data insights to improve service delivery and customer engagement. The expansion of 5G networks further enhances the demand for sophisticated analytics tools to manage increased data traffic effectively. China telecom analytics market dominated the Asia Pacific region in 2024 due to its vast telecommunications landscape and significant investments in technology infrastructure.
Global Telecom Analytics Market By Geography
- Largest
- Fastest
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Telecom Analytics Market Dynamics
Telecom Analytics Market Drivers
Increase in Attacks and Suspicious Activities Fuels Market Growth
- The increasing need for churn prevention, increasing demand for effective revenue management, and rising attacks and suspicious activities are driving market CAGR for telecom analytics. The global telecom analytics industry is facing numerous challenges in terms of revenue generation, social generation analytics, and customer engagement. The telecom analytics solution provides companies with Business Intelligence to meet complex requirements, thereby ruling the demand for telecom analytics in the future.
Rise in Need for Streamlining Revenue Management
- The need to streamline business operations impacting the revenue is primarily driving the growth of the telecom analytics market. Revenue of telecom companies is mainly dependent on the number of subscribers, sale of value-added services, billing charges, and others. Telecom analytics help in recognizing the constraints, which need to be upgraded to increase the revenue of telecom companies. Telecom analytics software enables us to reduce risk and make appropriate business decisions.
Telecom Analytics Market Restraints
Data Privacy and Security Issues
- A key mandate in the telecom analytics market is growing data privacy and security concerns. Telecom analytics involves processing and analyzing a lot of sensitive customer data, including personal information, call logs and operating systems. With stringent data protection regulations like GDPR, CCPA, telecom operators are challenged to ensuring compliance when implementing analytics solutions can produce results, which discourage some practitioners from fully adopting comprehensive analytical tools.
Increased Implementation Costs
- High cost associated with deployment of telecom analytics solutions is another key restraint affecting the growth of the market. Implementing advanced analytics systems often requires significant investments in infrastructure, software, and skilled personnel. For smaller telecommunications operators, these costs can be prohibitively expensive, limiting their ability to use analytics to make decisions and operational efficiencies.
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Telecom Analytics Market Competitive Landscape
The competitive landscape in the telecom analytics market is very dynamic, driven by many established players and emerging startups offering advanced analytics solutions. Major key players in the market are IBM Corporation, Oracle Corporation, SAP SE etc. These companies give their input focus on enhancing customer experience through advanced analytics and artificial intelligence, network optimization and fraud detection.
Top Players in Telecom Analytics Market
- IBM Corporation (USA)
- Oracle Corporation (USA)
- SAP SE (Germany)
- Cisco Systems, Inc. (USA)
- SAS Institute Inc. (USA)
- Teradata Corporation (USA)
- Nokia Corporation (Finland)
- Ericsson (Sweden)
- Hewlett Packard Enterprise (USA)
- Accenture plc (Ireland)
- Huawei Technologies Co., Ltd. (China)
- Wipro Limited (India)
- Infosys Limited (India)
- Amdocs Limited (USA)
- TIBCO Software Inc. (USA)
- Subex Limited (India)
- Comarch SA (Poland)
- ZTE Corporation (China)
Recent Developments
- In November 2024, Dell Technologies announced the expansion of its Dell AI for Telecom program in collaboration with Intel, aimed at enhancing solutions for CSPs.
- In January 2024, Databricks introduced the Data Intelligence Platform for Communications, a comprehensive data and AI platform for telecommunications carriers and network service providers. This platform provides CSPs with a unified foundation for managing their AI and data, enabling them to comprehensively understand their networks, operations, and customer interactions.
- In February 2023, Google Cloud associated itself with Ericsson, which had the aim of enabling telecom operators to improve their network performance and customer experience.
Telecom Analytics Key Market Trends
- Rising Monetization of Data: Communication service providers (CSPs) recognize the importance of collecting data that holds substantial value beyond their traditional services. Consequently, CSPs are extensively utilizing telecom analytics to gain actionable insights from their data, which, in turn, allows them to provide valuable information-driven services to other industries. For example, Verizon, a telecommunications provider across the United States, adopted numerous analytic solutions and AI groups around the company.
- Growing Regulatory Policies and Compliance: The launch of favorable policies by government bodies to promote the usage of telecom analytics is primarily driving the global market. For instance, in July 2022, the United States Department of Agriculture (USDA) announced an investment of USD 401 Million to enable access to high-speed internet to 31,000 rural residents and businesses in 11 states. Apart from this, the growing focus on regulatory compliance is further positively propelling the global telecom analytics market growth.
Telecom Analytics Market SkyQuest Analysis
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.
According to SkyQuest analysis, the increasing amount of unstructured and structured data requires effective analysis to get more profound insights into customer behavior and preferences. The global telecom analytics industry combines various sophisticated business intelligence (BI) technologies that meet the complex demands of the telecom industry. The rising need for customer churn prevention, demand for better revenue control, increased cyber threats, and unusual activities are projected to drive market expansion. However, telecom operators' lack of understanding of telecom analytics is projected to limit market growth. Furthermore, the importance of Private Branch Exchange (PBX) in internal systems, mobile device vulnerabilities, and customer and network data analytics to develop a focused upselling plan for successful subscriber engagement is projected to offer growth to the market. Furthermore, the need for enhanced risk management and fraud detection solutions has become critical as telecom networks experience rising cyber threats. Telecom companies face revenue generation and customer engagement challenges, necessitating the adoption of analytics to gain insights into customer behavior and preferences.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 7.75 billion |
| Market size value in 2032 | USD 26.01 billion |
| Growth Rate | 14.4% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Telecom Analytics Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Telecom Analytics Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Telecom Analytics Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Telecom Analytics Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Telecom Analytics Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Telecom Analytics Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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