Top Refurbished Smartphone Companies

The global refurbished smartphone market is highly competitive with big OEM brands such as Apple and Samsung. It also includes third-party refinishers such as Amazon Renewed and Back Market. In addition, traditional retail stores such as Best Buy Outlet, and internet marketplaces such as eBay and Swappa are in the market.

Each player strives to differentiate itself by focusing on aspects such as brand recognition, price, and product variety. They also deliver value-added services that appeal to various customer groups.

• Opontia (Founded in 2021, UAE): Dubai-based e-commerce company Opontia specializes in buying and scaling consumer brands within the European, Middle Eastern, and African region. Philip Johnston and Manfred Meyer founded the company, and in 2021, it managed to raise over 60 million dollars. Opontia has recently joined the refurbished smartphone market by acquiring used electronics businesses and streamlining supply chains. This was done to increase their business. Due to its entry, market access and price transparency in countries such as Turkey and Poland have been dramatically increased.

• Tumbledry (Founded in 2019, India): Tumbledry started out as a laundry and dry-cleaning company founded by Gaurav Nigam and Navin Chawla. The company now has over 1,200 stores in the island nation of India. The company has diversified its business to provide reconditioned electronics like smartphones under approved repair services and trade-in programs. Their technology-enabled business model allows for the reuse of the devices in an eco-friendly way and increases their lifespans, which helps lead to the formalization and growth of the refurbished smartphone market in India.

Top Player’s Company Profile

• Apple Inc.

• Samsung Electronics Co., Ltd.

• Amazon.com, Inc.

• eBay Inc.

• Back Market (France)

• Reboxed (UK)

• Swappie (Finland)

• Decluttr (USA)

• Cashify (India)

• Refurbed (Austria)

• Flipkart (Renewed by Flipkart) (India)

• Best Buy Co., Inc.

• AT&T Inc.

• Trocafone (Brazil)

• Renewgo (UAE)