USD 9.6 billion
Report ID:
SQMIG30I2482 |
Region:
Global |
Published Date: May, 2025
Pages:
198
|Tables:
90
|Figures:
71
Global Plant-Based Food Market size was valued at USD 9.6 billion in 2023 and is poised to grow from USD 10.7 billion in 2024 to USD 25.57 billion by 2032, growing at a CAGR of 11.5% during the forecast period (2025-2032).
The rise in the incidence of lifestyle diseases and animal protein intolerance are the key market drivers that are propelling the global plant-based food market growth. Surge in the demand for plant nutrition among consumers and rising awareness of animal welfare via various social welfare organizations are expected to drive the market ahead. Plant food is today a significant portion of a vegan diet, wherein individuals adopt a vegetarian lifestyle without consuming any foods derived from animals. Veganism is what shoppers are seeking out for health and ethical reasons, and others buy vegetarian ingredients as a means of excluding cruelty toward animals and consume sustainable food and beverage products.
In addition, consumers are increasingly demanding healthier alternatives to animal products such as milk and red meat. Moreover, plant food combining protein helps meet the demand for rich content of different ingredients, to which companies plunge. Food market leaders plunging into the territory with new launches and rising consciousness in the first place about the health and ecological benefits of plant-based food as opposed to food based on animals.
Furthermore, health awareness among consumers is increasing at its most extreme level. Today, concerns regarding food safety risk and increasing levels of residues in plant food are increasing dramatically among consumers. As a result of these concerns and increased awareness, consumers select chemical-free food products. Therefore, distribution channels such as supermarkets and nearby shops focus on organic ranges of products. The major supermarket retailers such as Wal-Mart, SPAR, Penny Market, CBA, BIM (Birlesik Magazalar), Ahold Delhaize, Tesco, Lidl, Carrefour, and ALDI are increasing the product line to plant-based food. In most countries, restaurants are offering an organic menu to health-conscious customers. Therefore, increased consumer consciousness has increased the global plant-based food market CAGR in most of the world for the last few years.
Market snapshot - 2025-2032
Global Market Size
USD 9.6 billion
Largest Segment
Soy
Fastest Growth
Almond
Growth Rate
11.5% CAGR
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Global Plant-Based Food Market is segmented by Type, Distribution Channel, Nature, Source and region. Based on Type, the market is segmented into Plant-Based Meat, Plant-Based Fish, Dairy Alternatives, Others. Based on Distribution Channel, the market is segmented into Food Retail, Food Service and E-Commerce. Based on Nature, the market is segmented into Organic and Conventional. Based on Source, the market is segmented into Soy, Wheat, Pea, Almond, Coconut and Other Sources. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
As per the 2024 global plant-based food market analysis, the dairy substitutes segment held the largest share and covers almond milk, soy milk, oat milk, and plant yogurts and cheeses. Demand for dairy substitutes has increased because of the rise in the number of lactose intolerant consumers experiencing dairy allergies or choosing plant foods because of health, environmental, or ethical reasons. Various key market players are fulfilling this need by coming up with improved versions of milk products and plant milk. For instance, in March 2024, New Zealand infant nutrition company Haven launched an oat-milk-based drink, named Haven Oat Toddler Drink, for toddlers above one year of age. All these innovations and advancements will continue to drive the growth of this segment in the global market.
However, with customers demanding more sustainable and protein-rich choices, the meat substitutes category is predicted to grow the fastest. Companies such as Beyond Meat and Impossible Foods are growing their offerings around the world as taste and texture become better. Impossible Foods, for example, opened plant-based sausage and chicken nugget offerings to meet increasing demand. With the popularity of veganism and flexitarianism, the business of meat substitutes will continue to evolve rapidly across the globe.
Based on the global plant-based food market forecast, the increasing demand for soy meat substitutes, spurred by their ability to closely represent the taste and texture of meat as obtained from animals, is greatly increasing plant-based food markets. Soy-based foods are particularly popular in those nations where soy is a dietary staple. Indonesia, for example, uses nearly 50% of its soybeans as tempeh, a traditional fermented soybean product. As people increasingly prefer plant-based protein, the demand within the nation for imported soybeans to produce tempeh and other soy products is predicted to reach 3 million metric tons per year, driving additional market expansion.
Whereas, the almond segment is anticipated to grow during the forecast period. Alternatives derived from almonds will increase dramatically, especially in the dairy substitute market. With its subtle taste, low calorie count, and purported health benefits, almond milk has emerged as a top substitute for traditional dairy. Some of the companies growing their almond-based product lines include Califia Farms and Blue Diamond, which make creamers and yogurts. For instance, to cater to consumer desire for more plant-based milk alternatives, Starbucks introduced almond milk onto its global menu.
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The Asia Pacific plant-based food industry revenue is being driven by increased health awareness, increasing middle class, and food diversity. Individuals are proactively seeking healthier and sustainable foods, which are spurring demand for plant-based food. China and India are witnessing an increase in plant-based dairy and meat substitutes due to the rise in lactose intolerance and health-led eating habits. For example, in 2023, India's leading plant-based firm, GoodDot, expanded its range of vegan meat products as a response to the growing demand for high-protein, meat-free foods in the nation.
China is increasingly becoming a leader in the plant-based food sector due to its growing demand for alternative proteins. As of September 2024, China's domestic soybean meal consumption volume reached an estimated 77.35 million metric tons, marking the country's leadership in soy-based protein. With increasing knowledge among people regarding health and campaigns by the government promoting sustainable consumption of food, China's plant-based food market is expected to increase gradually over the next several years.
India's plant-based food market is expanding at a fast rate, buoyed by food habits and rising awareness of health. In 2022, Indian consumers opted out of meat from their plates for around 81% of the period, indicating an unmistakable shift towards plant-based foods. The trend is boosting demand for alternative meat and dairy options, with homegrown brands like GoodDot and Wakao Foods rolling out high-protein vegan offerings. As more individuals turn to plant-based diets, India will be a leading market for alternative proteins.
Japan is witnessing a steady increase in the intake of plant-based foods, driven by the traditional dietary patterns that emphasize soy proteins. In 2022, Japan's per capita per-day plant-based protein intake was at 34.2 grams, which reflects a massive reliance on tofu, soy milk, and meat substitutes from plants. Since leading food companies are also investing in plant-based technologies, Japan's alternative protein market will grow, creating opportunities for foreign and domestic plant-based food makers.
There is a huge growth opportunity for North American plant-based food companies. This is due to the rising market base, fueled by the increasing access to tech-savvy millennials and Generation "I" consumers. The trend forecast is a rising rate of adoption of plant food in the short term. Moreover, the North American region possesses a large and continuously growing vegetarian population, which is one of the largest opportunities for the plant food industry. Conversely, the industry has witnessed sudden spikes in growth in some years, for example, 2027, indicating scope for explosive growth to cater to changing consumer flavor and market patterns.
The United States is experiencing a phenomenal rise in the consumption of plant-based food due to heightened health consciousness and environmental factors. As of April 2023, 52% of Americans expressed interest in vegan food, reflecting the rising demand for plant-based food, according to Amy's Kitchen. As big food manufacturers ramp up their vegan product lines and plant-based foods become increasingly common on restaurant and grocery store menus, the U.S. market for plant-based foods will continue to expand positively in the foreseeable future.
Canada remains to strengthen its dominance in the plant-based food sector, with companies getting massive investments to drive growth and innovation. In August 2023, Canadian plant-based seafood firm Konscious Foods raised USD 26 million in a Series Seed funding round, supported by Protein Industries Canada, Zynik Capital, and Walter Group. The investment will help expand its retail and foodservice business, enhance production capacity, and support national advertising campaigns, cementing Canada's leadership in the plant-based food industry.
Europe's plant-based food market continues to expand, representing a firm move towards health-focused and sustainable diets. Sales of plant-based foods in six European nations reached €5.4 billion in 2023, an increase of 5.5% from 2022. The steady expansion highlights the expansion in consumer demand for plant-based alternatives, driven by health issues, animal welfare, and environmental protection. With more and more brands developing new products in plant-based dairy, meat, and snacks, the European market is poised for further expansion.
Spain is one of the front-running markets for the adoption of plant-based food, with more and more consumers adding alternative proteins to their diet. Throughout 2023, more than a third of Spaniards had already eaten plant-based foods, with a strong trend away from conventional foodstuffs. In addition, 46% of Spanish homes incorporated plant-based beverages into their daily diets, which also drove demand for dairy alternatives. Spaniards and plant foods have a stronger attraction with the increased adoption of plant-based eating, providing great potential for food manufacturers to develop innovative and diverse plant-based foods.
Germany has a growing population of vegans and vegetarians, where close to 10% of the nation follows a vegetarian diet, one of the highest in Europe. Germany has even implemented legal definitions of vegan and vegetarian in food labeling. The increased availability of higher-quality, more varied meat and dairy alternatives on supermarket shelves is the primary reason behind the popularity surge of veganism and other plant-based diets. Due to the breakthrough product launches and ingenuity of massive food industries, and premier producers, plant-based products quality and accessibility have greatly enhanced in the country.
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Growing Health Consciousness and Dietary Changes
Environmental Concerns and Sustainability
Issues with Pricing and High Production Costs
Restrictions in Texture and Taste Compared to Food from Animals
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Major players in the market are investing a lot in R&D to increase their product portfolios, which will propel the plant-based food market even more. Market players are also taking several strategic moves to enhance their presence in the world, with top market trends being new product launches, mergers and acquisitions, licensing agreements, greater investments, and collaborations with other organizations. Businesses in the plant-based food industry must offer cheap products if they are to expand and survive in an increasingly competitive and expanding market environment.
NotCo and AI Driven Approach to Reinventing Plant-Based Foods
By means of enhanced product innovation, better flavor and texture, and enhanced sustainability, artificial intelligence is revolutionizing the plant-based food market. Artificial intelligence algorithms break down plant-based ingredients at the molecular level to match the flavor and texture of foods sourced from animals. Businesses apply AI to accelerate research, identify new ingredient pairs, and enhance the effectiveness of food production.
For instance, NotCo, a Chilean food tech firm, is employing artificial intelligence to transform the plant-based food market. Giuseppe, its AI technology, replicates the taste, texture, and performance of animal-based foods by molecularly deconstructing plant-based ingredients. Giuseppe speaks of strange combinations, like pineapple and cabbage to make milk taste like dairy, instead of the conventional food production process, which attempts and experiments with possible combinations. NotCo has developed plant-based milk, mayonnaise, ice cream, and burgers that are highly like their animal versions through an AI-based process. The firm has collaborated with international firms like Kraft Heinz, Starbucks, and Burger King to bring AI-driven plant-based products to mass consumers.
How These Startups are Shaping Future of Plant-Based Food Alternatives?
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SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, increasing environmental issues, changing consumer tastes, and greater health awareness are fueling the rapid expansion of the global plant-based food industry. Top players are constantly finding innovative means to improve flavor, texture, and nutritional content using advanced technology such as artificial intelligence, 3D printing, and fermentation. Increasing investments and increasing product offerings are driving market growth despite challenges such as high production costs and taste limitations. The industry is well-placed for long-term success due to its increasing popularity in North America, Europe, and Asia. The industry will be constantly evolving as more individuals turn to plant-based diets, providing sustainable and healthful alternatives to traditional animal-based products.
Report Metric | Details |
---|---|
Market size value in 2023 | USD 9.6 billion |
Market size value in 2032 | USD 25.57 billion |
Growth Rate | 11.5% |
Base year | 2024 |
Forecast period | 2025-2032 |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Plant-Based Food Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Plant-Based Food Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Plant-Based Food Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Plant-Based Food Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
Global Plant-Based Food market size was valued at USD 46.57 Billion in 2023 and is poised to grow from USD 50.68 Billion in 2024 to USD 99.7 Billion by 2032, growing at a CAGR of 8.82% in the forecast period (2025-2032).
Major players in the market are investing a lot in R&D to increase their product portfolios, which will propel the plant-based food market even more. Market players are also taking several strategic moves to enhance their presence in the world, with top market trends being new product launches, mergers and acquisitions, licensing agreements, greater investments, and collaborations with other organizations. Businesses in the plant-based food industry must offer cheap products if they are to expand and survive in an increasingly competitive and expanding market environment. 'Beyond Meat', 'Impossible Foods', 'Oatly', 'NotCo', 'Tofurky', 'Konscious Foods', 'GoodDot', 'Eat Just', 'Daiya Foods', 'Hooray Foods', 'Next Gen Foods', 'Amy’s Kitchen', 'Sunfed Meats', 'Plantible Foods', 'Meati Foods'
Plant-based foods are increasingly becoming popular as healthier alternatives to conventional meat and dairy foods as consumers become more health conscious. Plant-rich diets have been associated with reduced risks of diabetes, obesity, and cardiovascular disease. This industry is constantly growing in all regions of the globe because of increasing consumer awareness of the advantages of plant-based proteins, driving food producers to innovate according to consumer demand.
SIMULATE, a 2016 US startup, is transforming the plant-based food sector with its tech-oriented strategy to innovation in food. The company, renowned for its bestseller, NUGGS, which are plant-based chicken nuggets, continually tests and experiments with its recipes to make them more delicious, visually stunning, and nutritious. The aim of SIMULATE is to develop plant-based fast food that is indistinguishable from its animal-based counterparts. Big-box stores such as Walmart and Target stock their growing product line, which increases the availability of plant-based foods in the general population.
How Dietary Diversity is Driving Plant-Based Food Demand in Asia Pacific?
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