USD 1.5 billion
Phytosterols Market Size, Share, and Growth Analysis
Phytosterols Market By Composition (Beta-Sitosterol, Other Compositions), By Source (Vegetable Oils, Nuts & Seeds), By Form (Dry, Liquid), By Application (Food & Beverage, Pharmaceuticals), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG30D2046 |
Region:
Global |
Published Date: April, 2025
Pages:
186
|Tables:
92
|Figures:
71
Format -
Phytosterols Market Insights
Global Phytosterols Market size was valued at USD 1.5 billion in 2023 and is poised to grow from USD 1.62 billion in 2024 to USD 3.05 billion by 2032, growing at a CAGR of 8.2% during the forecast period (2025-2032).
The increasing realization of the health advantages of phytosterols, including their cholesterol-lowering effect and cardiovascular health benefits, has contributed substantially to market demand. Consumers are increasingly taking a proactive approach to maintaining health, and this is translating into increased use of phytosterol-fortified foods and dietary supplements. This consciousness has further been intensified through health agencies that promote phytosterol use, and by so doing create a cause-and-effect situation of the market development as people need natural plant-stationery counterparts to regulate their cholesterol and wellbeing.
The regulatory approval process for phytosterol-based products can be a key limiting factor in market growth. Despite general awareness of their health benefits, food and medicinal use approvals mean phytosterols must pass stringent testing followed by adherence to safety standards. Time and investment necessary to reach regulatory compliance extend the time-to-market for a product, interfering with market entry. Slow take-up is promoted by this regulator hurdle, and most notably this happens in economies where health and safety regulations are particularly stringent.
What role does AI play in Enhancing Consumer Targeting Strategies for Phytosterols?
AI is influencing the global phytosterols market indirectly through optimizing product innovation and improving consumer targeting strategies. Advanced computer algorithms are also being employed to study consumer demand and trends to help manufacturers produce phytosterol-based foods that meet the demand. Further, AI research tools are helping speed up the identification of new phytosterol uses in functional foods, supplements, and pharmaceuticals through the analysis of large volumes of scientific data. This has resulted in new phytosterol product innovations, extending their applications to new markets. Consequently, AI not only aids product development but also enables businesses to personalize their marketing strategy, enhancing market growth.
in May 2024, UK life sciences company ProBiotix Health PLC released CholBiome CH, a two-action cholesterol-lowering bi-layer tablet with Lactobacillus plantarum LPLDL and plant sterols/stanols. This innovation aims to lower both internal and dietary cholesterol levels, supporting cardiovascular health. This use of AI not only accelerated the development process but also ensured a more targeted and effective solution for cardiovascular health.
In what ways are Startups Improving Crop Stability with Phytosterol-Based Solutions?
The world phytosterols market is also seeing tremendous innovation led by health, agriculture, and sustainability startups. These startups are creating innovative phytosterol-based solutions for various applications, including functional foods, supplements, and crop improvement. Their innovations and research are broadening the applications of phytosterols, providing natural, plant-derived alternatives to consumers who value health and the environment and reducing environmental impact in agricultural practices, driving market growth.
Founded in 2019, Elicit Plant is a French agritech company that specializes in increasing crop resistance through phytosterol-based solutions. The company's product, EliSun-a, is a plant treatment that enables sunflowers to withstand drought through the activation of natural stress defense. This innovation enhances crop stability by minimizing water reliance during times of drought. Elicit Plant's exploration of phytosterol-induced drought resistance facilitates sustainable farming, especially in water-limited areas, and presents a viable solution to climate change issues.
Established in the year 2021, Laurik, an Indian startup, focuses on wellness products powered by coconut oil. Their star product, Laurik Bites, uses Lauric-enhanced coconut oil to aid gut health, brain function, and sleep. This breakthrough formulation utilizes medium-chain triglycerides (MCTs) for metabolic benefits. Laurik's innovation in R&D includes purifying coconut oil to add lauric acid, yielding a functional food product that unites convenience with health benefits for contemporary consumers.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Beta-Sitosterol
Fastest Growth
Campesterol
Growth Rate
8.2% CAGR
Global Phytosterols Market ($ Bn)
Country Share by Europe (%)
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Phytosterols Market Segments Analysis
Global Phytosterols Market is segmented by Composition, Source, Form, Application and region. Based on Composition, the market is segmented into Beta-Sitosterol and Other Compositions. Based on Source, the market is segmented into Vegetable Oils, Nuts & Seeds, Whole Grains and Other Sources. Based on Form, the market is segmented into Dry and Liquid. Based on Application, the market is segmented into Food & Beverage, Pharmaceuticals and Cosmetics & Personal Care Products. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
What makes Beta-Sitosterol a Key Ingredient in Functional Foods and Dietary Supplements?
Beta-Sitosterol is a leading product in the global phytosterols market with its established health benefits in regulating cholesterol levels, maintaining heart health, and easing inflammation. Its extensive application across functional foods, dietary supplements, and personal care products is leading to its immense popularity. Beta-Sitosterol's efficiency in reducing LDL cholesterol and anti-inflammatory effects make it an in-demand product, and it is a prime ingredient in the expansion of the market.
Campesterol is expected to be the fastest-growing product in the global phytosterols market due to its increasing use in promoting heart health and improving immune function. With consumers looking for natural, plant-derived alternatives for cholesterol control and inflammation reduction, campesterol's bioactivity is propelling its demand across dietary supplements and functional foods.
What role do Food Ingredients Play in the Growing Demand for Phytosterol-Based Products?
Food ingredients are a dominant application in the global phytosterols market, driven by the increasing demand for functional foods that promote heart health and lower cholesterol. Breakthroughs in the use of phytosterols in beverages, snacks, and dairy foods make them more attractive to health-focused consumers. The increasing move towards plant-based and natural dietary supplements also drives the food ingredients dominance, making them a primary growth promoter in the phytosterols market.
Phytosterol application in the drug market is forecast to be the highest-growing product area globally on the back of its cholesterol-managing, immune-system-supportive, and inflammation-based disease prevention potentials. While consumers seek plant-derived natural products to meet medical demands, phytosterols are becoming more accepted in medication delivery and remedy alternatives.
Global Phytosterols Market By Product (%)
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Phytosterols Market Regional Insights
How does Consumer Awareness of Heart Health Influence the Phytosterols Market in Europe?
Europe is a major contributor to the global phytosterols industry, owing to increasing consumer knowledge about managing cholesterol and cardiovascular health. Europe's high demand for functional foods, nutritional supplements, and natural health products is also fueling market growth. The stringency of regulations on health claims and the increased move towards plant-based ingredients is also driving the use of phytosterols, which makes Europe an important region for market growth.
Germany Phytosterols Market
Germany is a leading contributor to the Europe phytosterols market, with a strong demand for heart health products and functional foods. The established pharmaceutical and food supplement sectors in the country foster the application of phytosterols in formulations aimed at cholesterol control. Germany's strong consumer perception of cardiovascular wellness and increasing focus on plant-based nutrition continue to propel the growth of the market in the region.
Italy Phytosterols Market
Italy is an upsurge country in the phytosterols market worldwide, with heightened demand for plant-based health products. The strong culinary culture and emphasis on diets in the Mediterranean align with the increased uptake of phytosterol-enriched food products. The developing consciousness in Italy of heart care and managing cholesterol, coupled with the existence of major food and pharmaceutical companies, makes the market grow in the region.
Why is the Growing Middle Class in Asia-Pacific Contributing to the Growth of the Phytosterols Market?
Asia-Pacific is quickly becoming a major market in the world phytosterols market due to rising health consciousness and demand for functional foods. The middle-class population of the region and the increasing rate of cardiovascular diseases are driving the use of phytosterols in food items and dietary supplements. Moreover, government encouragement of natural health products and the expanding plant-based food trend in nations such as China and India add to the potential of the market.
Japan Phytosterols Market
Japan plays a pivotal role in the Asia-Pacific phytosterols market, driven by its advanced healthcare system and increasing focus on preventive health. Given high consumer demand for functional foods and supplements, Japan has experienced increased demand for phytosterol-fortified products for cholesterol control and cardiovascular health. Japan's aging population also fuels the growth, with consumers looking for natural, plant-based alternatives for cardiovascular health.
Singapore Phytosterols Market
Increasing concern for health and wellness in Singapore is positively shaping the phytosterols industry. Singaporean high health literacy for heart conditions and cholesterol regulation fuels the consumption of phytosterol-sourced foods as well as diet supplements. An established pharmaceutical business in Singapore combined with favorable governance of functional healthy products further influences the expansion of the phytosterols industry, making it a focal area for phytosterol technologies in the regional market.
What Factors are Driving North America’s Prominence in the Global Phytosterols Market?
North America is a prominent market for the global phytosterols market due to high demand from consumers for heart health ingredients and cholesterol management solutions. The United States is a prominent leader in the market with high emphasis on functional foods, dietary supplements, and natural health products. Heightened awareness of cardiovascular conditions, along with favor for plant-based ingredients, fosters the development of phytosterols among North America's health-conscious consumers.
US Phytosterols Market
The U.S. dominates North America's phytosterols market through high demand for cardiovascular health products and cholesterol reducers. The robust healthcare infrastructure of the country, coupled with increasing consumer knowledge of cardiovascular health, spurs the popularity of functional foods and dietary supplements containing phytosterols. Moreover, advanced research on plant-based ingredients and regulatory support help drive the speedy expansion of the phytosterols market in the U.S.
Canada Phytosterols Market
Canada is an expanding player in the phytosterols market for North America due to rising awareness among consumers in terms of managing cholesterol and ensuring heart health. The demand in the country is growing for plant-based, natural solutions in foodstuffs as well as in dietary supplements. Canada's wellness-oriented approach towards healthcare and importance placed on prevention of chronic illness through plant-derived, eco-friendly ingredients fuel the phytosterols market and make it one of the main players in the region.
Global Phytosterols Market By Geography
- Largest
- Fastest
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Phytosterols Market Dynamics
Phytosterols Market Drivers
Health Benefits and Cardiovascular Support
- Phytosterols are increasingly popular due to their proven ability to reduce LDL cholesterol levels, supporting heart health. With increasing consumer awareness on health, demand for phytosterol-fortified foods, including functional foods and nutritional supplements, is increasing. This increasing consciousness of cardiovascular well-being is a major growth driver for the market of phytosterols globally.
Rising Plant-Based Diet Trends
- The increasing adoption of plant-based diets is a key driver for the global phytosterols market. Phytosterols, plant-based in nature, are picking up popularity as consumers become increasingly interested in natural solutions for cholesterol control and general well-being. This increasing interest in plant-based nutrition is driving the market for phytosterol-supplemented products across different industries.
Phytosterols Market Restraints
Lack of Consumer Awareness
- Despite the health benefits, many consumers are still unaware of phytosterols and their role in cholesterol management. This unawareness can restrain demand for phytosterol-derived products. Absence of correct education and advertising makes it difficult for the market to get new consumers, retarding the adoption and growth of phytosterols across applications.
Competition from Synthetic Alternatives
- The availability of synthetic alternatives to phytosterols, such as statin drugs for cholesterol management, poses a challenge to the market. These substitutes might be viewed as more convenient or effective by other consumers, hence lower demand for phytosterol-based solutions, especially in pharmaceutical use.
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Phytosterols Market Competitive Landscape
The global phytosterols market is highly competitive, with key players focusing on product innovation, strategic partnerships, and expanding their distribution networks. Key players are Cargill, BASF, DuPont, and Archer Daniels Midland Company. Cargill emphasizes the development of plant-based ingredient solutions, while BASF spends on sustainable sourcing and technology to enhance phytosterol manufacturing. DuPont's approach is to create innovative formulations to address increasing consumer demand for functional foods, while ADM emphasizes building its global supply chain and market base.
Top Player’s Company Profiles
- ADM
- BASF SE
- Cargill, Incorporated
- International Flavors & Fragrances Inc.
- Matrix Life Science
- AOM
- Lipofoods
- DRT
- Wilmar International Ltd.
- Tama Biochemical Co., Ltd.
- BOC Sciences
- Herbo Nutra
- CD Bioparticles
- Foodchem International Corporation
- Pioneer Enterprise
- GFN & Selco
- MMP Inc.
Recent Developments in Phytosterols Market
- In January 2025, Cargill diversified its line of plant-based ingredients with a new range of cholesterol-lowering phytosterol-enriched products. The move is intended to respond to growing demand for solutions to heart health, utilizing natural, renewable resources to satisfy enhanced consumer interest in functional foods.
- In March 2024, BASF introduced an innovative phytosterol-based ingredient in collaboration with major food brands to enhance cardiovascular health. The new product is directed towards increasing demand for plant-based health products, supporting the company's dedication to sustainability and advancing research in order to drive functional food and beverage development.
- In October 2024, DuPont launched a groundbreaking phytosterol-based ingredient, designed for use in dairy alternatives. Their development is to enhance their functional food products for health-conscious consumers. Through the utilization of cutting-edge biotechnology, DuPont hopes to promote cholesterol management and the global trend toward plant-based and heart-healthy products.
Phytosterols Key Market Trends
- Growing Demand for Plant-Based Products: The demand for plant-based products continues to surge, driving the growth of the global phytosterols market. As consumers move towards healthier, sustainable living, plant-derived phytosterols are emerging as a central ingredient in functional foods, dietary supplements, and cholesterol-reducing solutions, keeping pace with plant-based diet trends.
- Increased Focus on Heart Health: As awareness of cardiovascular health increases, there is a growing preference for products containing phytosterols to reduce cholesterol. This trend is reflected in the growth of phytosterol-enriched functional foods, supplements, and beverages as consumers desire natural, preventative measures to combat heart disease, driving the market growth.
Phytosterols Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the market for global phytosterols is undergoing extensive growth with growth in consumer perception of health advantages, most prominently in the reduction of cholesterol levels and maintenance of heart health. The development in plant-based nutrition and aversion to man-made products strengthen demand in the marketplace, and with developments in functional foods, nutraceuticals, and pharma uses stretching the usage for phytosterols.
However, regulatory approval challenges and competition from synthetic alternatives may slow market expansion. AI's role in product innovation and startups advancing phytosterol-based solutions for agriculture are contributing to market diversification. As the demand for sustainable and health-focused products continues to rise, the phytosterols market is poised for continued growth, especially in regions like Europe, North America, and Asia-Pacific.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 1.5 billion |
| Market size value in 2032 | USD 3.05 billion |
| Growth Rate | 8.2% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Phytosterols Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Phytosterols Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Phytosterols Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Phytosterols Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Phytosterols Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Phytosterols Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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