Persimmon Market
Report ID: SQMIG30H2250
Report ID: SQMIG30H2250
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Report ID:
SQMIG30H2250 |
Region:
Global |
Published Date: July, 2025
Pages:
189
|Tables:
91
|Figures:
71
Global Persimmon Market size was valued at USD 1.67 Billion in 2024 and is poised to grow from USD 1.74 Billion in 2025 to USD 2.41 Billion by 2033, growing at a CAGR of 4.2% during the forecast period (2026–2033).
The global persimmon market is growing steadily due to an increase in consumer demand for interesting and healthful fruits. Knowledge of the health benefits of persimmons (vitamin A, fibre, antioxidant) is increasing the level of consumption of fresh and processed persimmons. Geographically, consumption is highest in the Asia-Pacific region (commercial production is also high) because persimmons have a significant place in their diets and culinary traditions (e.g., China, South Korea, Japan). Increased consumption is supported by increases in commercial production and commercial technologies that limit post-harvest losses, which are contributing to an overall growth, and sophistication of supply chains.
At the same time, international trade volumes of persimmons are increasing exponentially because of improved cold chain logistics and preservation. Exporters such as Spain, New Zealand, and Israel are increasing capacities to fulfil seasonal off-demand periods in North America and Europe. The global markets are searching for diversity, providing persimmon suppliers with prices that increase significantly out of harvest periods. Meeting global demand windows through effective storage and distribution will help solidify the commercial potential of the persimmon industry. Overall, current trends suggest that the market for persimmons are steadily expanding.
How is AI Revolutionizing Growth and Decision-Making in the Global Persimmon Market?
Artificial Intelligence (AI) is drastically altering the global persimmon market by improving efficiencies across all elements of the agricultural value chain. AI supports growers and distributors in real-time crop monitoring, work automation (e.g. harvesting functions), and improved assessment of consumer market demand—resulting in yields that are more optimized and strategized distribution based on data analytics, allowing producers to achieve all quality standards; sustain less post-harvest losses; and react more proactively to changing consumer demand. Additionally, AI-powered tools for crop ripeness prediction, soil conditions, and irrigation control contribute to improved quality and consistency between crops. The persimmon market, seeing changing “smart” production and supply chain processes, raises the capital needed to see these innovations succeed.
For example, in April 2025, a consortium of agritech organizations in Spain implemented an AI-based forecasting system, to better track persimmon pricing, plant yield, and historic data alongside real-time satellite data and climate conditions. The consortium is currently using AI to help agricultural cooperatives and distributors provide better logistics planning, sustainability practices, and expansion into premium markets—presenting an accelerated global prospect for AI expansion within the fruit sector.
Market snapshot - 2026-2033
Global Market Size
USD 1.6 billion
Largest Segment
Fuyu
Fastest Growth
Sharon Fruit
Growth Rate
4.2% CAGR
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Global Persimmon Market is segmented by Product Type, Distribution Channel, Packaging Type, End Use and region. Based on Product Type, the market is segmented into Fuyu, Danja, Rojo Brillante, Persimmon and Chocolate. Based on Distribution Channel, the market is segmented into Supermarkets, Online Retail, Specialty Stores and Farmers Markets. Based on Packaging Type, the market is segmented into Boxes, Bags, Bulk Packaging and Clamshells. Based on End Use, the market is segmented into Fresh Consumption, Processed Products and Food Service. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
According to the global persimmon market forecast, Fuyu persimmons are leading the product type segment. These persimmons offer a non-astringent fruit, with a crisp texture, and easy eating fruit. The long shelf life and desirable look on fresh produce shelves, especially in North America and Europe, make Fuyus even more attractive to consumers. Their popularity has become ubiquitous for retail and consumers alike, with an increasing demand. Retailers and consumers are driving the market growth, along with the cultivation of Fuyu as a variety of persimmons. Fuyu are dominating in this category of most sold and consumed persimmons in the world.
Sharon fruit is predicted to be the product type with the highest growth in the global persimmon market. Its seedless nature, mildly sweet flavour, and ready-to-eat convenience resonates deeply with modern consumers, particularly in premium or "health-oriented" retail spaces. Sharon fruit's adaptability to export market conditions and longer shelf-life characteristics enhance marketability. As global demand rises for easy to eat, attractive fruit options, Sharon fruit is being adapted to both existing and developing markets are quickly adopting this product category.
Conventional persimmons dominates the global landscape because of its extensive agronomic cultivation, lower costs, and established production and supply chains. Farmers proactively seek conventional methods for cheaper input costs and yields. As a result, conventional persimmons remain the most widely accessible and viable option in mainstream retail and wholesale distribution channels. The conventional persimmon sub-segment represents the most volume of product in regions of the world demonstrating price sensitivity, as low prices for consumers often leads to the purchase of the highest volumes.
Organic persimmons are the fastest-growing nature-based segment of persimmons as demand for clean label products such as organic, chemical-free is growing. Increased consumer awareness, rising disposable cash incomes, and a premium price in health centers of retail chains are caused rapid reputation with the organic fruit category.
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As per the global persimmon market analysis, Asia Pacific dominates the global market because of its cultural significance, high rates of domestic consumption, and the long history of cultivation throughout the region. For example, persimmons have found their way into the local cuisines, ingrained in seasonal festivals, and used in traditional medicine. The presence of a favorable climate, proven agricultural structures, and publicly funded support of horticultural produce means a greater ability to cultivate large volumes for local distribution. As a region with strong domestic demand, and changing export capacity, Asia continues to be the leader in the volume and market share of persimmons.
Japan is the central player in Asia Pacific persimmon market, with methods of cultivation that date back centuries and a healthy demand for persimmons. Persimmons are used in surplus bars forms; fresh, dried, and processed, resulting in a cultural need for them and a seasonal fruit for families in Japan. Japan prides itself on high quality for the cultivation and serialization of persimmons for domestic consumption and high-end export. Government programs supporting local farmers and modern agri-tech integrations are accelerating global persimmon market growth, reinforcing Japan as the leading player in the global market.
South Korea contribution to Asia Pacific persimmon market, is driven by availability of many types of persimmons and an established dynamic market. The market is being fueled by both positive domestic consumption and export activity. South Korea produces persimmons using both traditional and modern agricultural approaches and modern food production and processing technologies which positively impact yield and quality. South Korea’s emphasis on value-added products, like dried and semi-dried persimmons, has positively impacted their market at home and abroad.
North America is emerging as the fastest developing region in the global persimmon market. Consumers are becoming more aware of persimmons as a healthy food choice and are looking for nutritional benefits in the foods they consume. Exotic fruits are gaining popularity, and the multicultural population is growing. The desire for healthy, natural snacks and a plant-based diet is encouraging retailers to continue to expand their fruit offerings. Improved supply chain processes of imported and local varieties and optional promotional opportunities from distributors and specialty retailers are helping to maximize market entry. The interest is building in the US and Canada from mainstream grocery chains and health food stores alike.
The United States dominating North America's persimmon market due to a surge in demand from health-conscious consumers and culinary enthusiasts The increase in visibility, in retail stores, farmers’ markets and ethnic markets, is making it easier for consumers to approach it. The domestic production, particularly California, is making improvements in post-harvest systems and various market-linkages with their fruit and horticultural production. The creative introduction of persimmons into different dishes because of the popularity of healthy eating habits has also enhanced the traction in the various food service sectors.
Canada is showing rapid expansion of persimmon consumption via rising imports, general attention toward a product with and antioxidant profile and ongoing engagement from health purchasers. Regional persimmon market trends show Canadian retailers expanding the types of fruit they are selling to align with consumer expectations of various fruit and exotic options supports that Canadian persimmon consumption is increasing. Although there is a lack of local production, efficient imports and retail creativity are securing the persimmon benefits consumers in various households across the country.
Europe’s persimmon market is continuing its steady expansion, fueled by demand side growth from health-conscious consumers, and increased imports from the big exporting countries. Spain, Italy and France are among the contributors, though Spain is the biggest producer and exporter in the region. Plant-based nutrition as well as the general trend of seasonal fruit consumption continue to improve retail demand. Retailers across Europe are starting to promote persimmons as part of a wider offering of fresh produce. Investment in cold storage and logistics also continues to improve fruit quality, and ability to reach local markets across the major markets in Europe.
Spain dominates the European persimmon market, due to favorable growing conditions it offers along with its established export networks. The commitment and standards for quality, including PGI certifications like "Ribera del Xúquer," adds value to its products on the international and domestic market. Spain continues to be a pillar of the EU persimmon industry with support from its producer associations and export consortia.
The UK contributes significantly to European persimmon market due to a trend of increasing demand over the past couple of years. The increase in demand is reflective of a changing consumer preference towards healthier and more expansive fruit options. The growing awareness of the nutritional benefits of persimmons, along with the increased interest in exotic and seasonal fruits has led to increased retail and supply of persimmons. Importers and distributors are already responding with improving their supply chains and building a wider distribution network. These factors help strengthens UK’s position in regional persimmon market outlook.
The persimmon market in France is growing through multiple channels including increasing imports and a growing culinary interest in the fruit. Consumers are attracted to some fruit with health benefits and unique flavor. Retailers are featuring it in multiple seasonal and health-oriented promotions. While cultivation in France is modest, domestic demand is increasing based on expanding awareness of the fruit and its many applications such as in dessert and gourmet recipes.
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Rising Demand for Nutrient-Rich Fruits
Expansion of Export Opportunities
Seasonal Availability and Shelf-Life Constraints
Lack of Consumer Awareness in Developing Regions
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The competitive landscape of the global persimmon market trends is marked by strategic collaborations, varietal innovation, and advancements in post-harvest technology. Key international players include AgroFresh, Sun Pacific, Fowler Packing Company, Morada Produce, and Agrofresh Exportadores. For example, Sun Pacific is focusing on expanding the distribution of their trademarked mighty Fuyu variety, while Fowler Packing Company is investing in automated sorting and grading capability. AgroFresh, is developing ripening and preservation solutions to maximize fruit quality and shelf life. The collective goal will be to improve market share, reach export limitations, and meet consumer demands of premium-grade fruits.
The global persimmon market is also growing due to regional cooperatives and agritech start-ups. They innovate and utilize smart farming and AI-powered monitoring and ontological cultivation which are aiding with the yield as well as the consistency of their products. Their ability to be flexible allows them to scale and movement to introduce novel and more effective cultivation processes while providing their growers with a competitive advantage and developing sustainable practices and efficient supply chains.
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the global persimmon market is steadily expanding, driven by rising health consciousness, increasing demand for nutrient-rich exotic fruits, and advancements in post-harvest technologies. Consumers around the world have embraced persimmons and their vitamin-rich, antioxidant benefits. Improved cold chain logistics have enabled global trade year-round.
Asia-Pacific is the leader in production and consumption, chiefly owing to cultural relevance and economies of scale. However, North America claims the fastest-growing market. Other non-traditional markets, although challenged by seasonality and awareness in developing regions, are developing agri-tech innovations and the growing demand for premium fruit segments is changing the competitive landscape. Overall, the market is growing and becoming more sophisticated.
| Report Metric | Details |
|---|---|
| Market size value in 2024 | USD 1.67 Billion |
| Market size value in 2033 | USD 2.41 Billion |
| Growth Rate | 4.2% |
| Base year | 2024 |
| Forecast period | 2026-2033 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Persimmon Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Persimmon Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
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Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Persimmon Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Persimmon Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
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Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
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