Party Supplies Market
Report ID: SQMIG25AF2003
Report ID: SQMIG25AF2003
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Report ID:
SQMIG25AF2003 |
Region:
Global |
Published Date: December, 2025
Pages:
157
|Tables:
64
|Figures:
75
Global Party Supplies Market size was valued at USD 17.65 Billion in 2024 and is poised to grow from USD 19.1 Billion in 2025 to USD 35.87 Billion by 2033, growing at a CAGR of 8.2% during the forecast period (2026–2033).
The global party supplies market has experienced significant growth by various factors such as increasing disposable incomes, changing consumer preferences, and the rising popularity of themed parties and events. As the world becomes more interconnected through social media and other communication channels, the desire to share and celebrate life's moments with friends and family has intensified. This has resulted in a surge in demand for creative and visually appealing party supplies to make these occasions memorable and Instagram-worthy. Moreover, the increasing inclination towards themed parties and events has significantly influenced the party supplies market.
Consumers are seeking innovative and personalised party experiences, leading to a higher demand for themed decorations, tableware, and costumes. Popular themes often include movie characters, superheroes, TV shows, and seasonal motifs. Manufacturers and retailers are responding to this trend by constantly updating their product offerings to cater to diverse and ever-changing preferences. The rise of e-commerce platforms has also been a game-changer for the party supplies market. Online retailing provides consumers with easy access to a vast array of party products, offering convenience and saving time compared to traditional brick-and-mortar stores.
US Party Supplies Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2026-2033
Global Market Size
USD 16.31 billion
Largest Segment
Tableware and Drinkware
Fastest Growth
games and activities
Growth Rate
8.2% CAGR
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Global Party Supplies Market is segmented by Product Type, Occasion, Category, Party Theme, Material, Price Range, End-User, Distribution Channel and region. Based on Product Type, the market is segmented into Balloons, Banners, Pinatas, Games, Home Decor, Tableware/Disposables, Take Away Gifts and Others. Based on Occasion, the market is segmented into Birthday Parties, Weddings & Anniversaries, Baby Showers & Gender Reveal Parties, Seasonal & Holiday Parties, Sports & Entertainment, Graduation Parties, Corporate Events, Halloween and Others. Based on Category, the market is segmented into Personalized and Readily Available. Based on Party Theme, the market is segmented into Cartoon, Elegant & Minimalist, Sports & Entertainment, Poker / Casino and Others. Based on Material, the market is segmented into Plastic, Paper & Cardboard, Foil, Fabric/Textile and Biodegradable/Eco-Friendly Materials. Based on Price Range, the market is segmented into Low, Medium and High. Based on End-User, the market is segmented into Individual and Commercial. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Convenience Store, Specialized Store, E-commerce and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Tableware and Drinkware hold a prominent position in the party supplies market due to their essential nature in every celebration. These items, including plates, cups, napkins, and cutlery, are indispensable for serving food and beverages during parties and events. The consistent demand for tableware and drinkware is driven by their practicality and widespread usage across various types of gatherings, from birthdays and weddings to corporate events and holiday parties.
On the other hand, the games and activities segment has emerged as the fastest-growing type in the party supplies market. This category encompasses a wide range of entertainment options, such as party games, photo booths, interactive activities, and themed challenges. The increasing popularity of interactive and engaging party experiences has fueled the demand for games and activities in celebrations. As hosts and party planners seek to create memorable experiences for their guests, the demand for innovative and entertaining party games and activities has surged, making this segment the fastest-growing in the industry.
Among the various applications of the global party supplies market, the most dominant segment is Individuals. Individual consumers who purchase party supplies for personal celebrations, such as birthdays, anniversaries, weddings, and other social gatherings, represent a significant portion of the market demand. The individual segment's dominance can be attributed to the vast number of personal events and celebrations that take place on a daily basis worldwide.
On the other hand, the fastest growing application segment of the party supplies market is Corporate. The corporate sector's increasing demand for party supplies is fueled by the rising trend of corporate events, promotional activities, product launches, and employee engagement programs. Companies and businesses are recognizing the importance of organising well-planned events to strengthen their brand presence, foster client relationships, and boost employee morale. As a result, the corporate segment is experiencing remarkable growth in the party supplies market.
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In the global party supplies market, different regions contribute to the industry's growth and development. Among these regions, North America emerges as the most dominant market for party supplies. The region's dominance can be attributed to its strong consumer spending on celebrations, including birthdays, weddings, holidays, and other special occasions. The cultural significance of various festivities and the popularity of organising themed parties have boosted the demand for a wide range of party supplies in North America.
On the other hand, the fastest growing region in the global party supplies market is Asia-Pacific. The Asia-Pacific region has experienced a significant surge in disposable income and urbanisation, leading to a shift in lifestyle and consumer behaviour. As a result, there has been a rising trend of celebrating occasions and events with parties and gatherings in this region. Furthermore, the influence of Western cultures and the growing popularity of social media have encouraged people to host elaborate and themed parties, driving the demand for party supplies in the Asia-Pacific market.
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Manufacturers in the party supplies industry continually strive to introduce innovative and trendy products that cater to evolving consumer preferences. They invest in research and development to create a diverse range of party essentials, such as balloons, banners, tableware, party favours, and themed decorations. The ability to provide unique and eye-catching designs is a key factor that sets some manufacturers apart from the competition.
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to the global party supplies market analysis, the increasing demand for party supplies in various industries, including event management, entertainment, and hospitality, is a key driver for market growth. Party supplies play a crucial role in enhancing the overall experience of parties and events, providing decorations, accessories, and themed items that cater to different occasions. Advanced party supply technologies, such as customizable and eco-friendly options, offer advantages such as personalised party themes and sustainable materials, catering to the growing trend of environmentally conscious consumers. The market is also driven by the rising focus on quality and aesthetics, with consumers seeking high-quality and visually appealing party supplies to create memorable experiences. The market for party supplies is influenced by regional preferences and cultural diversity, with different regions having unique party traditions and preferences for specific types of supplies. For example, North America and Europe have a significant market share, driven by a vibrant event culture and high consumer spending on celebrations. On the other hand, the Asia Pacific region is witnessing rapid growth in the party supplies market, supported by increasing disposable income, urbanisation, and the influence of Western party trends.
| Report Metric | Details |
|---|---|
| Market size value in 2024 | USD 17.65 Billion |
| Market size value in 2033 | USD 35.87 Billion |
| Growth Rate | 8.2% |
| Base year | 2024 |
| Forecast period | 2026-2033 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Party Supplies Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Party Supplies Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Party Supplies Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Party Supplies Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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