USD 4.8 billion
Orthodontic Supplies Market Size, Share, and Growth Analysis
Orthodontic Supplies Market By Product (Fixed Braces, Removable Braces), By Patient (Adults, Children and teenagers), By End User (Hospitals, and Dental Clinics, E-Commerce Platforms), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG35I2156 |
Region:
Global |
Published Date: February, 2025
Pages:
219
|Tables:
61
|Figures:
75
Format -
Orthodontic Supplies Market Insights
Orthodontic Supplies Market size was valued at USD 4.8 billion in 2023 and is poised to grow from USD 5.16 billion in 2024 to USD 9.2 billion by 2032, growing at a CAGR of 7.5% during the forecast period (2025-2032).
Orthodontic supplies refer to the materials and tools used by orthodontists and dental experts to diagnose, stop, and treat a diversity of dental problems from misaligned teeth and jaws. The orthodontic supplies market is gaining momentum due to the existing prevalence of malocclusions and other dental irregularities. Additionally, the growing aesthetic awareness of individuals and patients, on the one hand, and the rapid development of advanced orthodontics solutions allow these trends to reinforce each other. Moreover, the growing accessibility of orthodontic solutions makes the market grow at an even greater pace, especially as new technologies and approaches keep emerging. In the long term, the rapid growth of the orthodontic supplies market will be additionally enhanced due to several other factors. The lifelong trends of the demand for advanced orthodontic treatments are influenced by increasing disposable incomes and the prospects of an increase in dental tourism.
There was considerable impact on the healthcare services during the pandemic. Orthodontic treatment required regular visits for patient convenience, but due to the pandemic, the quality of treatment was disrupted because of missed appointments. Oral and dental care were taken into consideration under strict precautions and other routine procedures. After the post-pandemic orthodontic treatments were postponed, it negatively affected the orthodontic procedures as people were more adaptive to other treatments.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Fastest Growth
Growth Rate
7.5% CAGR
Global Orthodontic Supplies Market ($ Bn)
Country Share for North America Region (%)
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Orthodontic Supplies Market Segments Analysis
Global Orthodontic Supplies Market is segmented by Product, Patient, End User and region. Based on Product, the market is segmented into Fixed Braces, Removable Braces, Adhesives and Accessories. Based on Patient, the market is segmented into Adults and Children and teenagers. Based on End User, the market is segmented into Hospitals, and Dental Clinics, E-Commerce Platforms and Other End Users. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Analysis by Products
Removable braces were the leading product segment in the orthodontic supplies market in 2023 in terms of revenue. This is attributed to their highly developed design, which allows for the easy application of the appliance and, moreover, makes it comfortable for the patient after removal. This segment is massively popular when it comes to the treatment of the adult population. These braces, apart from their many advantages in terms of efficiency, have also become in demand due to their unique aesthetics and the structure of the system, which is invisible. This facilitates the process of moving the teeth into the right position under the least amount of pressure. They are also extensively clinically tested for the treatment of varied forms of irregularly spaced teeth, crowded teeth, skew, protruding ones, etc. Finally, they are relatively more affordable than their traditional counterpart.
The fixed brace is the fastest growing product segment. A fixed orthodontic brace is a device which cannot be taken out of the mouth by a patient as it is attached permanently to the teeth. They are represented by metallic brackets, wires and bands used for teeth which allows teeth to move in a proper position in course of time in the process of orthodontic treatment. Fixed appliances are used for more severe cases and take more time to show results, however, they are much more effective than removable ones. Metal parts fixed on the teeth can withstand the usual teeth load and even more. This means that people can easily put more pressure on the teeth making the movement of easier and better.
Analysis by Patients
Based on patient type, the market for orthodontic supplies is segmented into adults and children & teenagers. The adult segment has the largest demand share in 2023. The growing population with orthodontic conditions and facial aesthetics are the major contributing factor for the largest demand share of the adult patients. Tooth restoration or repositioning and replacement are the major factors for the increasing demand for the supplies among adults. The oral health condition caused due to marginal bone loss which reduces blood supply adequate bone between the roots, mild gingivitis infection caused due to duet aging is increasing a major demand among the adult population. Therefore, the rising demand among the adult population will have a major growth in the segment. Changes in lifestyles and initially, the neglect of oral care followed by a realizing the importance of oral health will have significant development in the segment.
The children & teenager segment is expected to represent promising market growth opportunities as parents become increasingly concerned about the oral health of their children. According to healthcare experts, the 8-10 age group has been identified as the age when orthodontic treatment is most needed, and the demand for supplies related to such services is anticipated to rise in the children division. Both children as well as teenagers are seeking orthodontic treatment because genetic problems such as stated to the early loss of primary baby teeth and improper habits including thumb biting, biting, and other issues in the development of teeth. Orthodontic difficulties treated at an initial age of life are easier to treat.
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Orthodontic Supplies Market Regional Insights
North America had dominated the supplies industry in terms of revenue in 2023 as the number of orthodontic treatments for aesthetics and advanced dental care procedures is increasing. Market growth is driven by an increase in disposable income among the working population. The U.S. market had a significant share in the region due to an excessive demand for orthodontics. Approximately, one fifth of the population of this country is diagnosed with malocclusion every year. The main driver for the market development in the region is the government assistance in creating oral health awareness. The government provides funds for oral healthcare for several segments of the population.
Europe is expected to record the most promising increase in demand as a greater number of the population are opting for the orthodontic process. Additionally, since the number of practicing dentists has increased in Germany, the country account for the largest revenue share of the region. In Germany, the authorities are also focused on enhancing the cost-effective models for the better healthcare system. The increase in demand is furthered by the rise in oral diseases such as dental caries, periodontal diseases, tooth decay, and malocclusion. Moreover, impressive growth rates can also be attributed to the occurrence of the ageing population.
Global Orthodontic Supplies Market By Geography
- Largest
- Fastest
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Orthodontic Supplies Market Dynamics
Drivers
Rising Cases of Malocclusion
- The increasing incidence of malocclusion worldwide is the major reason for the growth of the orthodontic supplies market. Due to improper eating habits and changing trends in oral hygiene, misalignment of teeth and incorrect bites are becoming more common, resulting in malocclusion. Increasing awareness of the aesthetic and functional benefits of orthodontic care leads to an increase in the number of individuals opting for the treatment, which in turn, drives the demand for orthodontic materials, such as braces, aligners, and wires.
Growing Popularity for Dental Aesthetics
- The benefits of having aligned teeth and dental health have found more recognition with modern society. The increased emphasis of modern society on aesthetics has made orthodontic procedures one of the most demanded areas of dental health for teenagers as well as adults. Therefore, the growing concern of aesthetic endurance and the increased awareness of dental health are two important aspects, driving the growth of market of orthodontics supplies.
Restraints
High Cost and Lack of Insurance Coverage
- Although the general outlook of product adoption is positive, the market of orthodontic supplies has a huge hurdle as the cost of braces and orthodontic treatments are on the higher side. Patients beneath the poverty line are extremely vulnerable to oral problems due to their financial conditions. Dental companies do not offer basic dental care because it is not profitable. Orthodontic treatments become more and more rare due to inappropriate insurance and reimbursement policies.
Strick Laws and Unfavorable Regulations
- Orthodontic supplies have been in great demand in many countries, but the operations with them have been regulated quite strictly. Manufacturers of orthodontic supplies have to comply with very severe laws and introduce the highest standards of safety, efficacy, and quality. The approval process for the novel orthodontic products by such regulatory agencies, as the FDA, is very painstaking work and takes much time and effort, that is why new and innovative items are not so often introduced to the market. It also raises the cost of their development, which may be a problem for smaller companies.
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Orthodontic Supplies Market Competitive Landscape
The global orthodontic supplies market players are increasingly focusing on new product launches and agreements to either collaborate or merge with each other. The market comprises of both global and regional players and following advancements in healthcare coupled with increase in research and development, the orthodontic supplies market is highly competitive. These players rely on expansion of geographical reach and operational efficiency to meet customer demands and reduce costs in operations. Key participants choose to receive regulatory approvals for their products from government organizations. Moreover, acquiring and launching products remains a popular way for stakeholders to gain a large market share.
Top Players in Orthodontic Supplies Market
- Align Technology Inc. (US)
- 3M (US)
- Dentsply Sirona (US)
- Envista Holdings Corporation (US)
- Institut Straumann AG (Switzerland)
- Henry Schein, Inc. (US)
- American Orthodontics (US)
- Rocky Mountain Orthodontics (US)
- G&H Orthodontics Inc. (US)
- DB Orthodontics Ltd. (UK)
- Dentaurum (Germany)
- TP Orthodontics (US)
- Great Lakes Dental Technologies (US)
- Morelli Orthodontics (Brazil)
- Ultradent Products, Inc. (US)
- Eurodonto (Italy)
- FORESTADENT Bernhard Förster GmbH (Germany)
- Ortho Caps GmbH (Germany)
- TecnidentUSA, LLC (US)
Recent Developments
- In December 2023, Braces on Demand partnered with EasyRx. The objective of this collaboration was to improve workflow efficiencies for orthodontic practices.
- In May 2022, Ormco Corporation introduced Ultima Hook. This has been developed particularly for the Ultima wire. It is designed and engineered to correct maloccluded teeth along with orthodontic appliances.
- In April 2022, Eon Dental introduced their new and improved Eon Aligner ecosystem of solutions and support utilities. These new solutions will help the company to provide its customers with advanced patient- and doctor-centric solutions.
Orthodontic Supplies Key Market Trends
- Growing Adoption of Technology in Orthodontic Procedures: What is driving the orthodontic industry is the technological adoption, as it allows this industry to serve more patients and offer more predictable tooth movement. The adoption of technology is rapidly influencing orthodontic treatment, making it more efficient, comfortable, and effective. Thus, less invasive treatment for all types of malocclusions, including ortho-restorative cases is supported by advanced technology, so it is the technology that is driving the orthodontic supplies industry.
- Rising Trend for Medical Tourism: Rising medical tourism in emerging economies because of improved and cost-effective dental care facilities will accelerate the market revenue in the forthcoming years. Moreover, low cost of production of oral devices in developing countries coupled with the high adoption of orthodontic supplies and presence of advanced and high-quality orthodontic supplies in these economies will stimulate industry growth.
Orthodontic Supplies Market SkyQuest Analysis
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the market for orthodontic supplies is being driven by a growing worldwide demand for cosmetic dental procedures and technological advancements in orthodontic practices and supplies. The expanding awareness of dental healthcare and rising occurrence of dental malocclusions among populations worldwide are major factors driving the orthodontic supplies market. However, the market for orthodontic supplies is price driven, with cost being a critical factor for dental professionals and end-users. Moreover, there is high producer competition, with businesses fiercely scrapping it out to offer reasonably priced high-quality goods.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 4.8 billion |
| Market size value in 2032 | USD 9.2 billion |
| Growth Rate | 7.5% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Orthodontic Supplies Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Orthodontic Supplies Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Orthodontic Supplies Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Orthodontic Supplies Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Orthodontic Supplies Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Orthodontic Supplies Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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