USD 1.37 Billion
Nicotine Gum Market Size, Share, and Growth Analysis
Nicotine Gum Market By Type(2mg, and 4mg), By Distribution Channel(Supermarkets/hypermarkets, Convenience stores, Pharmacies, and Online), By Region - Industry Forecast 2025-2032
Report ID:
SQSG35I2048 |
Region:
Global |
Published Date: October, 2024
Pages:
157
|Tables:
64
|Figures:
75
Format -
Nicotine Gum Market Insights
Nicotine Gum Market size was valued at USD 1.37 Billion in 2023 and is poised to grow from USD 1.45 Billion in 2024 to USD 2.24 Billion by 2032, growing at a CAGR of 5.6% during the forecast period (2025-2032).
The growing number of smokers around the world and increasing efforts of smokers to quit smoking are projected to favor the demand for nicotine gum in the future. Rising popularity and preference of nicotine gum as a smoking cessation aid and wide availability of the same across multiple distribution channels are also promoting sales of nicotine gum. Imposition of stringent regulations for smoking products and the launch of anti-smoking policies are also generating new opportunities for nicotine gum suppliers. Growing awareness regarding the ill effects of smoking on human health through public health programs and awareness initiatives is also expected to boost revenue generation over the coming years. The surging popularity of flavored nicotine gum products is also expanding the business scope of nicotine gum companies going forward. However, availability of alternative products, limited efficacy for heavy smokers, concerns regarding dependence, and potential side effects are expected to hurt the sales of nicotine gum across the study period and beyond.
US Nicotine Gum Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Pharmacies
Fastest Growth
Pharmacies
Growth Rate
5.6% CAGR
Global Nicotine Gum Market, 2022-2028 ($ Bn)
Country Share for North America Region- 2021 (%)
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Nicotine Gum Market Segments Analysis
Global Nicotine Gum Market is segmented on the basis of type, distribution channel, and region. By type, market is segmented into 2mg, and 4mg. By distribution channel, market is segmented into supermarkets/hypermarkets, convenience stores, pharmacies, and online. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Analysis by Type
2 mg nicotine gum is projected to spearhead the global nicotine gum demand outlook in the future. Extensive use of 2 mg nicotine gum dosage to help smokers reduce their cravings and aid in quitting smoking is allowing this segment to hold a prominent nicotine gum market share. This type of nicotine gum is extensively used by light smokers and occasional smokers. Large number of smokers fall under the categories, which is why 2 mg nicotine gum is perfect to help them reduce their smoking intake and eventually quit it completely as well. People with low nicotine dependence are often suggested or prescribed 2 mg dosage of nicotine gum to help them quit smoking.
Meanwhile, the demand for 4 mg nicotine gum is expected to rise at a notable pace over the coming years. Rapidly increasing number of heavy smokers opting to quit heavy smoking are estimated to boost sales of 4 mg nicotine gum in the future. 4 mg nicotine gum is typically used for heavy smokers with high nicotine dependence as it provides better withdrawal symptom management, stronger craving control, and an option to gradually reduce dependence by later switching to 2 mg nicotine gum. 4 mg nicotine gum is also highly recommended for smokers who smoke withing 30 minutes of waking up.
Analysis by Distribution Channel
Pharmacies are projected to account for a substantial nicotine gum market share. Availability of medical advice and support at pharmacies on how to use nicotine gum is allowing this segment to hold sway over others. Assurance about efficacy and quality of nicotine gum at pharmacies is also expected to boost revenue generation for nicotine gum providers via this segment going forward. Consumer trust in health products brough from pharmacies is also a key factor allowing this segment to maintain its dominant stance. Pharmacies also allow consumers to discreetly purchase nicotine gum in-person as needed to maintain confidentiality.
Meanwhile, the demand for nicotine gum through online channels is forecasted to increase at a notable pace in the future. Increasing internet penetration, evolving consumer preferences, and high availability of a wide variety of nicotine gum products in online stores are key factors making this a highly opportune segment for nicotine gum companies. Easy payment, doorstep delivery, and instant delivery are some popular benefits of online channels that are expected to make this a highly lucrative distribution channel for nicotine gum suppliers in the long run. Rapid digital transformation and boom in e-commerce activity are also slated to supplement the sales of nicotine gum through 2031 and beyond.
Global Nicotine Gum Market By Distribution channel, 2021 (%)
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Nicotine Gum Market Regional Insights
North America is estimated to spearhead the global nicotine gum market forecast in the future. Rising health consciousness among people in this region, presence of key nicotine gum providers, and launch of government initiatives and campaigns to educate people about the ill effects of smoking are helping this region lead the sales of nicotine gum. The United Stares is projected to bring in the most revenue for nicotine gum companies operating in this region. Brand innovation and the launch of innovative marketing campaigns to boost popularity of nicotine gum are also expected to aid the dominance of this region going forward.
Asia Pacific is positioned to emerge as the fastest expanding market for nicotine gum companies in the world. Growing consumer awareness regarding health and wellness, rising availability of smoking cessation aids, and imposition of stringent smoking bans and anti-smoking regulations are providing lucrative opportunities for nicotine gum providers in this region. China, Japan, and India are slated to be at the forefront of nicotine gum consumption in Asia Pacific across the forecast period and beyond. High competition between leading tobacco companies in this region is also slated to create new business scope for nicotine gum suppliers in the long run.
Global Nicotine Gum Market By Geography, 2021-2028
- Largest
- Fastest
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Nicotine Gum Market Dynamics
Nicotine Gum Market Drivers
Rise in Efforts to Quit Smoking
- Growing awareness regarding adverse effects of smoking on respiratory and overall human health has led to an increasing number of people trying to quit smoking. Nicotine gum acts as a convenient and accessible cessation aid for quitters and helps them manage withdrawal symptoms and cravings thereby promoting nicotine gum market growth as well.
Launch of Anti-smoking Policies
- To promote public health, governments and regulatory bodie around the world are launching new policies and regulations to reduce smoking. Imposition of high taxes on tobacco products, smoking bans in public areas, and restrictions on cigarette and other smoking product marketing are some key anti-smoking policies promoting the demand for nicotine gum as more people move towards quitting smoking.
Nicotine Gum Market Restraints
Availability of Alternative Cessation Aids and Products
- Nicotine gum might be the most popular smoking cessation aid, but it is not the only one available in the market. Patches, lozenges, inhalers, and prescription medications like varenicline and bupropion to quit help people smoking. Growing availability of these alternatives is expected to hurt the sales of nicotine gum in the future.
Limited Efficacy for Heavy Smokers
- Heavy smokers with high nicotine dependency might not benefit from the use of nicotine gum to help them quit smoking owing to its limited efficacy as per studies. This limited the use of nicotine gum to a certain sect of the smoking population and eliminates a certain sect completely, thereby hurting nicotine gum market outlook in the long run.
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Nicotine Gum Market Competitive Landscape
Nicotine gum providers can focus on the Asia Pacific region to maximize their business scope in the long run. Developing novel nicotine gum products with additional health benefits and new flavors can also help nicotine gum companies stand out in the competitive landscape. Launching new anti-smoking awareness programs and collaborating with public health and non-profit health organizations can also boost sales for nicotine gum companies in the future.
Top Players in Nicotine Gum Market
- Johnson & Johnson (US)
- Novartis AG (Switzerland)
- ITC Limited (India)
- Cipla Health Limited (India)
- Perrigo Company plc (Ireland)
- Teva Canada (Canada)
- Philip Morris International Inc. (US)
- British American Tobacco PLC (UK)
- GlaxoSmithKline plc (UK)
- Novartis Consumer Health (Germany)
- Fertin Pharma (Denmark)
- Alchem International (India)
- Revolymer (UK)
- Pfizer Inc. (US)
- Cambrex Corporation (US)
- Reynolds American (US)
- Takeda Pharmaceutical Company (Japan)
Nicotine Gum Market Recent Developments
- In May 2024, Ryze Nicotine Gums teamed up with 100 Days, a leading e-commerce company to enter the Indian market. Through this move, Ryze launched the nicotine gum in mint, fruit, saunf, pudina and paan flavors that suit the Indian taste and revolutionize nicotine replacement in the country.
- In May 2021, J B Chemicals & Pharmaceuticals, a renowned pharmaceutical company based in India announced the launch of medicated nicotine lozenges. NOSMOK nicotine lozenges are expected to help people who intend quite smoking by reducing cravings and managing withdrawal symptoms.
- In October 2021, Zanoprima Lifesciences, a leading provider of nicotine based in the United Kingdom announced the commercial production of high-purity synthetic (S)-Nicotine. The company used a patented process that eliminates the use of tobacco or synthetic racemic mixture for the production of nicotine.
Nicotine Gum Key Market Trends
- Sugar-free and Low-calorie Nicotine Gum: Nicotine gum companies can focus on developing sugar-free and low-calorie products to attract health-conscious consumers. This nicotine gum market trend is projected to present new opportunities for nicotine gum providers as it improves accessibility of nicotine gum among diabetics and other health-focused people looking to quit smoking with suitable alternatives.
- Product Innovation to Attract New Customers: Nicotine gum manufacturers can focus on developing innovative products by incorporating other beneficial ingredients to promote human health. This product innovation is expected to diversify the application scope of nicotine gum and provide additional benefits and attract new consumers to bolster market development in the long run.
Nicotine Gum Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, growing health consciousness among people, the launch of anti-smoking policies, and rising number of smoking quitters are expected to drive the sales of nicotine gum in the future. On the contrary, concerns regarding dependency, limited efficacy on heavy smokers, and availability of alternatives are estimated to impede nicotine gum market development. North America is expected to spearhead the global nicotine gum demand outlook owing to high availability and awareness regarding nicotine gum for smoking cessation. Focusing on product innovation and providing sugar-free and low-calorie products are slated to create new opportunities for nicotine gum companies going forward.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 1.37 Billion |
| Market size value in 2032 | USD 2.24 Billion |
| Growth Rate | 5.6% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Nicotine Gum Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Nicotine Gum Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Nicotine Gum Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Nicotine Gum Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Nicotine Gum Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Nicotine Gum Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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