Global Micro mobility E-bike Market

Global Micro Mobility E-bike Market Size, Share, Growth Analysis, By Bike Type(E-Bike, E-bike), By Age-Group(15-34, 35-54), By Mode(Pedal Assist, Throttle), By Battery Type(Lithium-ion, Lithium-ion Polymer), By Usage(Mountain, Trekking) - Industry Forecast 2024-2031


Report ID: SQMIG25D2004 | Region: Global | Published Date: February, 2024
Pages: 272 | Tables: 144 | Figures: 81

Global Micro Mobility E-bike Market Insights

Micro Mobility E-bike Market size was valued at USD 11.85 billion in 2019 and is poised to grow from USD 13.24 billion in 2023 to USD 32.08 billion by 2031, growing at a CAGR of 11.7% in the forecast period (2024-2031).

Micro mobility refers to a class of small, lightweight vehicles that travel at speeds up to 15 miles per hour (25 km/h) and are ideal for getting to and from work within a 10-kilometer radius. This includes actively using various vehicles such as bicycles, e-bikes, e - scooters, battery-powered skateboards, shared bicycles, and electric pedal-assisted bicycles, among others. Continuous advancements in smart cities and vehicle connectivity development around the world have created countless opportunities for the global Micro mobility E-bike market to grow. Furthermore, the presence of various providers in the industry, as well as their investment opportunities and development strategies, has attracted a large number of small vehicle fleet owners to work collaboratively in support of the concept of Micro mobility.

Factors such as an increase in the tendency for on-demand transportation services, increasing government for smart cities, and an increase in venture funding and strategic investments all contribute to the global Micro mobility electric bicycle/e-bikes market's growth. However, low internet penetration in developing regions, as well as an increase in bike vandalism and theft, are factors impeding the global market growth. Furthermore, intelligent transportation systems and increased government initiatives to develop bike-sharing infrastructure is expected to create numerous opportunities for the Micro mobility electric bicycle/e-bikes market's growth globally.

COVID-19 has presented the world with a previously unimagined economic, humanitarian, and universal health care challenge. Lockdown initiatives have helped to slow the spread of the coronavirus, but they have come at a high cost in terms of money. On the business front, the automotive and mobility industries have been particularly hard hit. Lockdown measures and other restrictions have restricted travel and left numerous consumers incapable or unwilling to purchase vehicles, as seen in countries where COVID-19 spread earlier. Furthermore, the disease's rapid spread has had a significant impact on the global Micro mobility E-bike market, with a drop in demand for new vehicles. Furthermore, OEMs and other E-bike are implementing innovative business models to boost sales in the post-COVID-19 era. However, due to rising vaccination rates worldwide and a gradual rise in the trend of on-demand transportation services, the global Micro mobility E-bike market is expected to grow rapidly in the near future.

US Micro Mobility E-bike Market is poised to grow at a sustainable CAGR for the next forecast year.

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Global Micro Mobility E-bike Market Segmental Analysis

The Global Micro mobility E-bike market is segmented based on Bike Type, Age-Group, Usage, Battery Type, Mode, and Region. Based on Bike Type, the market is segmented into E-Bike and E-Bicycle. Based on Age-Group, the market is segmented into 15-34, 35-54, and 55 and above. Based on Battery Type, the market is segmented into Lithium-ion, Lithium-ion Polymer, and Lead Acid. Based on Usage, the market is segmented into Mountain, Trekking, City/Urban, Cargo, and Others. Based on Mode, the market is segmented into Pedal Assist and Throttle. Based on region the global Micro mobility E-bike market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.

Micro Mobility E-bike Market Analysis by Bike Type

The e-bike sub-segment is expected to grow the fastest, generating US$ XXX million in revenue by 2028, up from US$ XX million in 2020, at a healthy CAGR of X.X% over the forecast period. The increasing traffic congestion that causes long journeys allows commuters to find convenient, time-efficient, and cost-effective transportation to their destinations. Electric bikes, for example, are a very comfortable solution to the specific needs of urban mobility. These factors are expected to help the electric bike share sub-segment grow.

Growing environmental and health concerns worldwide, as well as the emergence of dockless bike sharing, are creating lucrative opportunities for the E-bike Sharing market and are expected to influence the global demand for Micro mobility E-bike during the forecast period. Furthermore, favorable government policies and a global focus on increased pollution are boosting the demand.

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Global Micro Mobility E-bike Market Regional Insights

In the Global Micro mobility E-bike Market, Asia-Pacific led the market, accounting for more than XX% of global revenue in 2021. Due to rising consumption and investment in countries such as China and India, Asia Pacific will have the largest revenue share of more than XX% in 2021. The Asia Pacific region is having undergone numerous technological advancements, as well as expanding charging infrastructure. The presence of numerous prominent players, such as Yadea Group Holdings Ltd., Yamaha Motor Company, and Aima Technology Group Co. Ltd., distinguishes the region. The rising demand for environmentally friendly transportation, as well as increased government initiatives, are expected to fuel further growth.

During our analysis, we also found that Rapid urbanization, Rise in disposable income, and increase in the standard of living has resulted in a massive change in the global landscape, with previously designated towns becoming massive metropolises. As a result, people are employed in high-paying jobs, increasing their income and allowing them to spend on luxury items are expected to drive the Micro mobility E-bike demand over the forecast period.

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Global Micro Mobility E-bike Market Dynamics

Micro Mobility E-bike Market Driver

  • Increase the number of E-bikes in the sharing fleet.

The global demand for micro-mobility e-bicycles is increasing due to their fast and flexible operations and zero carbon emissions. Furthermore, an increase in consumer interest in using e-bikes/bikes as a cost-effective and environmentally friendly transportation solution is contributing to the growth of bike sharing. Furthermore, when compared to a pedal-operated bike, an e-bike/e-cycle is a much-preferred option because it fulfills the need for higher speed in short-distance commuting. Higher speed, greater convenience, effortless driving, and variable motor power based on road conditions all contribute to the popularity of micro-mobility e-bicycles for sharing. Furthermore, governments all over the world are launching various initiatives to encourage the use of e-bikes. For instance, the majority of governments around the world are planning to transform fuel vehicles into electric vehicles to address environmental concerns. In addition, micro-mobility e-bicycle sharing providers have begun to focus on expanding their fleet of e-bikes/e-bicycle to compete in the growing demand for micro-mobility E-bikes.

  • The rising demand for environmentally friendly micro-mobility vehicles is expected to be a major driving factor in the market's expansion

The growing emphasis on the use of fuel-efficient vehicles is assisting in the growth of the micro-mobility e-bicycles/e-bikes market. Conventional fuels, such as gasoline and diesel, pollute the environment by emitting harmful gases such as NO2, sulfur dioxide, carbon monoxide, and others. These gases are not only harmful to the environment because they deplete the ozone layer, but they also have a negative impact on human health. These factors are expected to boost the use of micro-mobility e-bicycles in the two-wheeler category and drive market growth during the forecast period.

Micro Mobility E-bike Market Restraint

  • Lack Of Public Charging Infrastructure May Restrict the Market Growth

The lack of public charging infrastructure required for the effective operation of micro-mobility e-bicycles systems for the ease of charging the vehicle anywhere and at any time is expected to stifle the growth of the micro-mobility e-bicycles market demand during the forecast period. Lack of the necessary charging infrastructure in undeveloped countries such as Africa and emerging countries such as India, Indonesia, and others are expected to limit the global micro-mobility e-bicycles market's demand.

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Global Micro Mobility E-bike Market Competitive Landscape

To strengthen the market presence, prominent players in the Micro mobility E-bike market employ various growth strategies, such as geographic expansion and new product launches. Furthermore, they concentrate on improving their existing product offerings and increasing brand awareness in order to gain a competitive advantage in the market. Leading players are also pursuing initiatives such as mergers and acquisitions, agreements and contracts, and collaborations with technology firms. For instance, Yamaha Motor Company formed a partnership with Hero Motors to develop an e-cycle drive unit. The joint venture expects to begin production of the first model at the upcoming Hero E-Cycle Valley manufacturing facility in November 2022. In addition, the joint venture would sell drive units in global markets through the OEM networks of Hero Motors and Yamaha Motor Company.

Micro Mobility E-bike Market Top Player's Company Profiles

Micro Mobility E-bike Market Recent Development

  • In April 2022, David's World Cycle was acquired by Trek Bicycle Corporation. Trek Bicycle Corporation expanded its dealer network by acquiring 21 retail chain stores as part of its expansion strategy.
  • In February 2022, Merida Industries Co., Ltd entered into a strategic partnership with Team Bahrain Victorious as the official bicycle supplier and technical partner. Merida Industry Co., Ltd has been closely involved with the team since its inception in 2017 and will continue to supply race-winning bikes and technical advice.
  • In January 2022, AIMA Technology Group Co Ltd formed a strategic alliance with Juiced Bikes. AIMA Technology Group Co Ltd would also provide high-quality product lines and technical advice to Juiced Bikes in the United States as part of the partnership.

Global Micro Mobility E-bike Key Market Trends

  • The outbreak of COVID-19 had a massive impact on the global economy, resulting in a complete lockdown and temporary shutdown of industries all over the world. Many people congregate in one shared space on public transportation, which aids in the spread of the coronavirus disease. In the face of the COVID-19 pandemic, many people are opting for isolated transport options such as driving or bicycling over public transportation or ride-sharing. Because of health and safety concerns during the outbreak, people are opting for micro-mobility Electric Bicycles to travel medium to short distances.

Global Micro Mobility E-bike Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

According to our analysis, we found that Several governments are launching initiatives to reduce carbon footprints by encouraging people to use electric vehicles, electric bikes, and bicycles. This trend is also being aided by growing awareness of the adverse effects of vehicles that run on fossil fuels. Furthermore, governments are focusing on building bicycle-friendly streets, which will encourage people to use bicycles as a mode of transportation.

Report Metric Details
Market size value in 2023 USD 11.85 billion
Market size value in 2031 USD 32.08 billion
Growth Rate 11.7%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Bike Type
    • E-Bike, E-bike
  • Age-Group
    • 15-34, 35-54, 55 and above
  • Mode
    • Pedal Assist, Throttle
  • Battery Type
    • Lithium-ion, Lithium-ion Polymer, Lead Acid
  • Usage
    • Mountain, Trekking, City/Urban, Cargo, and Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered

Micro Mobility E-bike Market Recent Development

  • In April 2022, David's World Cycle was acquired by Trek Bicycle Corporation. Trek Bicycle Corporation expanded its dealer network by acquiring 21 retail chain stores as part of its expansion strategy.
  • In February 2022, Merida Industries Co., Ltd entered into a strategic partnership with Team Bahrain Victorious as the official bicycle supplier and technical partner. Merida Industry Co., Ltd has been closely involved with the team since its inception in 2017 and will continue to supply race-winning bikes and technical advice.
  • In January 2022, AIMA Technology Group Co Ltd formed a strategic alliance with Juiced Bikes. AIMA Technology Group Co Ltd would also provide high-quality product lines and technical advice to Juiced Bikes in the United States as part of the partnership.
Customization scope

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Historical Year 2019

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Global Micro Mobility E-bike Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Global Micro Mobility E-bike Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Global Micro Mobility E-bike Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Micro Mobility E-bike Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Micro Mobility E-bike Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Global Micro Mobility E-bike Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Micro Mobility E-bike Market size was valued at USD 11.85 billion in 2019 and is poised to grow from USD 13.24 billion in 2023 to USD 32.08 billion by 2031, growing at a CAGR of 11.7% in the forecast period (2024-2031).

To strengthen the market presence, prominent players in the Micro mobility E-bike market employ various growth strategies, such as geographic expansion and new product launches. Furthermore, they concentrate on improving their existing product offerings and increasing brand awareness in order to gain a competitive advantage in the market. Leading players are also pursuing initiatives such as mergers and acquisitions, agreements and contracts, and collaborations with technology firms. For instance, Yamaha Motor Company formed a partnership with Hero Motors to develop an e-cycle drive unit. The joint venture expects to begin production of the first model at the upcoming Hero E-Cycle Valley manufacturing facility in November 2022. In addition, the joint venture would sell drive units in global markets through the OEM networks of Hero Motors and Yamaha Motor Company. 'Lime', 'Bird', 'Spin', 'Jump', 'Ofo', 'Mobike', 'Voi', 'Tier', 'Helbiz', 'Bounce', 'Bolt', 'Dott', 'Felyx', 'Flash', 'Grin', 'Neuron', 'Razor', 'Skip', 'Superpedestrian', 'Wheels', 'In April 2022, David's World Cycle was acquired by Trek Bicycle Corporation. Trek Bicycle Corporation expanded its dealer network by acquiring 21 retail chain stores as part of its expansion strategy.', 'In February 2022, Merida Industries Co., Ltd entered into a strategic partnership with Team Bahrain Victorious as the official bicycle supplier and technical partner. Merida Industry Co., Ltd has been closely involved with the team since its inception in 2017 and will continue to supply race-winning bikes and technical advice.', 'In January 2022, AIMA Technology Group Co Ltd formed a strategic alliance with Juiced Bikes. AIMA Technology Group Co Ltd would also provide high-quality product lines and technical advice to Juiced Bikes in the United States as part of the partnership.'

Increase the number of E-bikes in the sharing fleet.

The outbreak of COVID-19 had a massive impact on the global economy, resulting in a complete lockdown and temporary shutdown of industries all over the world. Many people congregate in one shared space on public transportation, which aids in the spread of the coronavirus disease. In the face of the COVID-19 pandemic, many people are opting for isolated transport options such as driving or bicycling over public transportation or ride-sharing. Because of health and safety concerns during the outbreak, people are opting for micro-mobility Electric Bicycles to travel medium to short distances.

In the Global Micro mobility E-bike Market, Asia-Pacific led the market, accounting for more than XX% of global revenue in 2021. Due to rising consumption and investment in countries such as China and India, Asia Pacific will have the largest revenue share of more than XX% in 2021. The Asia Pacific region is having undergone numerous technological advancements, as well as expanding charging infrastructure. The presence of numerous prominent players, such as Yadea Group Holdings Ltd., Yamaha Motor Company, and Aima Technology Group Co. Ltd., distinguishes the region. The rising demand for environmentally friendly transportation, as well as increased government initiatives, are expected to fuel further growth.

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