Global Fantasy Sports Market

Fantasy Sports Market Size, Share, Growth Analysis, By Sports Type(Football, Baseball, Basketball, Hockey), By Platforms(Mobile application and Website), By Demographics(Under 25 Years, 25 to 40 Years and Above 40 Years), By Region - Industry Forecast 2024-2031


Report ID: SQMIG25P2010 | Region: Global | Published Date: April, 2024
Pages: 223 |Tables: 90 |Figures: 76

Fantasy Sports Market Insights

Global Fantasy Sports Market size was valued at USD 27.20 billion in 2022 and is poised to grow from USD 30.95 billion in 2023 to USD 87.07 billion by 2031, growing at a CAGR of 13.80% during the forecast period (2024-2031).

The global fantasy sports market has experienced significant growth in recent years and is expected to continue its upward trajectory. One of the key factors driving the growth of the fantasy sports market is the increasing popularity of various sports leagues and tournaments worldwide. The rise of major sporting events such as the NFL, NBA, Premier League, and IPL has led to a surge in fan engagement, creating a fertile ground for fantasy sports platforms. Additionally, the proliferation of digital technologies, including smartphones and high-speed internet, has made it easier for fans to participate in fantasy sports and track their teams in real-time. The market is also benefiting from the growing trend of online gaming and eSports. As gaming culture continues to expand globally, fantasy sports have found a natural synergy, attracting a new generation of sports enthusiasts who enjoy the competitive and interactive nature of these platforms. Furthermore, the market has witnessed innovative developments in terms of gameplay, user interfaces, and social interaction. Companies are introducing new features such as daily fantasy contests, virtual trading, and augmented reality experiences to enhance user engagement and provide a more immersive experience. However, the market also faces certain challenges, including legal and regulatory issues in some jurisdictions, concerns about the integrity of sports competitions, and the dominance of a few major players in the industry.

US Fantasy Sports Market is poised to grow at sustainable CAGR for the next forecast year.

Market Snapshot - 2024-2031

Global Market Size

USD 27.20 billion

Largest Segment

Mobile application

Fastest Growth

Mobile application

Growth Rate

13.80% CAGR

Global Fantasy Sports Market ($ Bn)
Country Share for North America Region (%)

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Fantasy Sports Market Segmental Analysis

Global Fantasy Sports Market is segmented by sports type, platforms, demographics and region. Based on sports type, the market can be segmented into football, baseball, basketball, hockey, cricket, and others. Based on platforms, the market is segmented into mobile application and website. Based on demographics, the market is segmented into Under 25 Years, 25 to 40 Years and Above 40 Years. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Fantasy Sports Market Analysis by Sports Type

The football segment emerged as the top contributor and is the most dominant in the market. To ensure fairness across various fantasy positions, a respected set of statistics and corresponding point values forms the foundation of the standard fantasy football scoring system. Fantasy football's immense popularity, coupled with its addictive nature and the ease of accessing team information for managers, has significantly boosted its global appeal. Consequently, fantasy football has become the leading segment in the global fantasy sports market.

The cricket segment is experiencing the highest rate of growth. Fantasy Cricket is an online strategic sports game that involves creating and competing with a virtual team of cricketers participating in real matches worldwide. Points are awarded based on the performance of these players in actual matches. The objective for users is to assemble the best possible team from the competing squads on a given day and outperform their opponents. With numerous platforms available for fantasy cricket, developers continuously introduce enhancements and innovations to keep the game engaging and enticing, thereby driving the growth of this segment.

Fantasy Sports Market Analysis by Platform

The mobile application sector emerged as the primary contributor and is the most dominant in the market. Compared to mobile websites, applications typically offer faster performance, being 1.5 times faster and executing actions more swiftly. Moreover, they provide various customization options such as drag, pinch, hold, tap, double tap, and more, enhancing user-friendliness. The widespread adoption of mobile phones, coupled with the rapid expansion of the market, has led to the introduction of diverse mobile applications for different operating systems, such as Android and iOS. Enthusiastic users are leveraging these apps to enhance their processes and improve accessibility for their customers, thus driving customer engagement.

The website segment represents the fastest growing segment in the market. Websites offer a user-friendly experience to customers, and efforts are being made to develop mobile-optimized websites that can attract targeted users and keep them engaged for longer periods. Additionally, websites are more cost-effective than mobile applications, providing users with a budget-friendly platform.

Global Fantasy Sports Market By Platforms , 2023 (%)

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Fantasy Sports Market Regional Insights

North America dominated the global fantasy sports market, characterized by a strong presence of established fantasy sports platforms and a large user base. North America has a deep-rooted sports culture, with sports like American football, basketball, baseball, and ice hockey enjoying immense popularity. This has created a fertile ground for fantasy sports platforms to thrive, as fans eagerly participate in virtual team-building and compete against each other.

The Asia-Pacific (APAC) region is emerging as a rapidly growing market for fantasy sports. While North America has traditionally dominated the industry, APAC is witnessing significant traction due to multiple factors. Firstly, the region has a massive population and a growing middle class with increasing disposable income. This has resulted in a surge in sports fandom and a greater interest in participating in fantasy sports.

Global Fantasy Sports Market By Region, 2024-2031
  • Largest
  • Fastest

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Fantasy Sports Market Dynamics

Fantasy Sports Market Drivers

Increasing integration of advanced technologies

  • One significant driver of the global fantasy sports market is the increasing integration of advanced technologies. The incorporation of virtual reality (VR), augmented reality (AR), and other immersive experiences has enhanced user engagement and elevated the overall fantasy sports experience. These technologies offer users a more interactive and realistic environment, allowing them to feel more connected to their virtual teams and the sporting events they are based on. This technological integration has played a crucial role in driving the growth and popularity of fantasy sports platforms.

Fantasy Sports Market Restraints

Legal and regulatory challenges faced by operators in various jurisdictions

  • A key restraint in the global fantasy sports market is the legal and regulatory challenges faced by operators in various jurisdictions. Different countries have varying regulations regarding online gambling and sports betting, which can impact the legality and operation of fantasy sports platforms. Some regions classify fantasy sports as a form of gambling, subjecting operators to complex licensing requirements and restrictions. Additionally, concerns about the integrity of sports competitions and potential risks of addiction are also factors that can limit the growth and expansion of the fantasy sports market.

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Fantasy Sports Market Competitive Landscape

Global Fantasy Sports Market is characterized by a mix of established companies and emerging players. The companies invest in research and development, form strategic partnerships, and offer innovative features to gain a competitive edge. Additionally, emerging startups leverage technology advancements to disrupt the market. Collaborations with sports leagues and broadcasters further shape the competitive landscape.

Fantasy Sports Market Top Player’s Company Profiles

  • ESPN Fantasy Sports (US)
  • CBS Sports Fantasy (US)
  • NFL Fantasy Football (US)
  • NBC Sports Fantasy (US)
  • Fox Sports Fantasy (US)
  • FantasyPros (US)
  • Sleeper (US)
  • MyFantasyLeague (US)
  • RTSports (US)
  • RealTime Fantasy Sports (US)
  • Fantasy Premier League (UK)
  • Dream Team FC (UK)
  • Premier Punt (UK)
  • TFF - Telegraph Fantasy Football (UK)
  • MPL- Mobile Premier League (India)
  • Dream11 (India)
  • MyTeam11 (India)

Fantasy Sports Market Recent Developments

  • In June 2022, DraftKings Inc. (Nasdaq: DKNG) and BetBlocker, a reputable non-profit organization committed to promoting responsible gaming and safer play, have joined forces to raise public awareness and expand access to BetBlocker's renowned software.
  • In June 2022, anticipation of UFC 276 in July, DraftKings Inc. (Nasdaq: DKNG) and UFC® have announced their collaboration to introduce a new version of the gamified digital collectibles series called "Reignmakers." This series, focused on UFC, allows fans to create collections of their favorite UFC fighters with Reignmakers UFC and engage in games for a chance to win prizes. The inaugural season of Reignmakers UFC NFT-based games is expected to launch online later this year.
  • In April 2022, DraftKings Inc. (Nasdaq: DKNG) has announced the addition of Jared Carrabis, a prominent baseball personality and content creator, to its media roster. Carrabis, renowned for his insightful baseball analysis and passionate support for the Boston Red Sox, will collaborate with DraftKings to produce weekly podcasts covering baseball and a range of engaging content based on podcast topics for baseball enthusiasts to enjoy.

Fantasy Sports Key Market Trends

  • One key market trend in the Global Fantasy Sports Market is the growing popularity of Fantasy Football. Fantasy football, also known as fantasy soccer, has gained immense popularity, mirroring the real-world game, and offers numerous leagues for competition. According to FIFA, soccer, or football, boasts a global fan base of over 5 billion. Prominent football leagues like the Premier League, La Liga, Bundesliga, MLS, Serie A, and Ligue 1 contribute to the sport's widespread appeal. With a staggering nine million participants worldwide, fantasy soccer is played in various formats. Entrepreneurs have seized the opportunity to meet the increasing demand from fans for virtual versions of their beloved sport by offering these sports platforms from different locations. Fantasy football leagues for soccer often emulate the official leagues in different jurisdictions, such as Fantasy Premier League, Fantasy La Liga, Bundesliga, Serie A, and more. However, players also have the flexibility to create customized leagues with a wide range of possibilities.

Fantasy Sports Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

According to our Global Fantasy Sports Market analysis, the market is experiencing significant growth, driven by the immense popularity of fantasy football or soccer. With over 5 billion fans worldwide, football remains one of the most beloved sports globally. Major leagues such as the Premier League, La Liga, Bundesliga, MLS, Serie A, and Ligue 1 attract a massive following and contribute to the widespread appeal of the sport. Entrepreneurs are capitalizing on the growing demand for virtual sports experiences by offering various fantasy soccer formats. These platforms cater to millions of participants globally, providing customized leagues and replicating official leagues such as Fantasy Premier League and Fantasy La Liga. The market showcases the convergence of sports enthusiasm and virtual gaming, creating a thriving and engaging experience for fans. It offers an engaging and immersive experience for football enthusiasts, allowing them to showcase their knowledge and skills as virtual team managers.

Report Metric Details
Market size value in 2023 USD 27.20 billion
Market size value in 2031 USD 87.07 billion
Growth Rate 13.80%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Sports Type
    • Football, Baseball, Basketball, Hockey, Cricket, and others
  • Platforms
    • Mobile application and Website
  • Demographics
    • Under 25 Years, 25 to 40 Years and Above 40 Years
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • ESPN Fantasy Sports (US)
  • CBS Sports Fantasy (US)
  • NFL Fantasy Football (US)
  • NBC Sports Fantasy (US)
  • Fox Sports Fantasy (US)
  • FantasyPros (US)
  • Sleeper (US)
  • MyFantasyLeague (US)
  • RTSports (US)
  • RealTime Fantasy Sports (US)
  • Fantasy Premier League (UK)
  • Dream Team FC (UK)
  • Premier Punt (UK)
  • TFF - Telegraph Fantasy Football (UK)
  • MPL- Mobile Premier League (India)
  • Dream11 (India)
  • MyTeam11 (India)
Customization scope

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Fantasy Sports Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Fantasy Sports Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Fantasy Sports Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Fantasy Sports Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Fantasy Sports Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Fantasy Sports Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Fantasy Sports Market size was valued at USD 27.20 billion in 2022 and is poised to grow from USD 30.95 billion in 2023 to USD 87.07 billion by 2031, growing at a CAGR of 13.80% during the forecast period (2024-2031).

Fantasy Sports Market is characterized by a mix of established companies and emerging players. The companies invest in research and development, form strategic partnerships, and offer innovative features to gain a competitive edge. Additionally, emerging startups leverage technology advancements to disrupt the market. Collaborations with sports leagues and broadcasters further shape the competitive landscape. 'DraftKings (US)', 'FanDuel (US)', 'Yahoo Fantasy Sports (US)', 'ESPN Fantasy Sports (US)', 'CBS Sports Fantasy (US)', 'NFL Fantasy Football (US)', 'NBC Sports Fantasy (US)', 'Fox Sports Fantasy (US)', 'FantasyPros (US)', 'Sleeper (US)', 'MyFantasyLeague (US)', 'RTSports (US)', 'RealTime Fantasy Sports (US)', 'Fantasy Premier League (UK)', 'Dream Team FC (UK)', 'Premier Punt (UK)', 'TFF - Telegraph Fantasy Football (UK)', 'MPL- Mobile Premier League (India)', 'Dream11 (India)', 'MyTeam11 (India)'

One significant driver of the fantasy sports market is the increasing integration of advanced technologies. The incorporation of virtual reality (VR), augmented reality (AR), and other immersive experiences has enhanced user engagement and elevated the overall fantasy sports experience. These technologies offer users a more interactive and realistic environment, allowing them to feel more connected to their virtual teams and the sporting events they are based on. This technological integration has played a crucial role in driving the growth and popularity of fantasy sports platforms.

One key market trend in the Fantasy Sports Market is the growing popularity of Fantasy Football. Fantasy football, also known as fantasy soccer, has gained immense popularity, mirroring the real-world game, and offers numerous leagues for competition. According to FIFA, soccer, or football, boasts a fan base of over 5 billion. Prominent football leagues like the Premier League, La Liga, Bundesliga, MLS, Serie A, and Ligue 1 contribute to the sport's widespread appeal. With a staggering nine million participants worldwide, fantasy soccer is played in various formats. Entrepreneurs have seized the opportunity to meet the increasing demand from fans for virtual versions of their beloved sport by offering these sports platforms from different locations. Fantasy football leagues for soccer often emulate the official leagues in different jurisdictions, such as Fantasy Premier League, Fantasy La Liga, Bundesliga, Serie A, and more. However, players also have the flexibility to create customized leagues with a wide range of possibilities.

North America dominated the fantasy sports market, characterized by a strong presence of established fantasy sports platforms and a large user base. North America has a deep-rooted sports culture, with sports like American football, basketball, baseball, and ice hockey enjoying immense popularity. This has created a fertile ground for fantasy sports platforms to thrive, as fans eagerly participate in virtual team-building and compete against each other.

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