Europe Beverage Container Market

Europe Beverage Container Market Size, Share, Growth Analysis, By Material (Plastic, Metal), By Type(Bottles & jar, Cartons), By Application(Alcoholic Beverages, Beer) - Industry Forecast 2023-2030


Report ID: SQMIE30B2028 | Region: Europe | Published Date: February, 2024 | Pages: 157 | Tables: 105 | Figures: 74

Europe Beverage Container Market Insights

Europe Beverage Container Market size was valued at USD 4.90 billion in 2021 and is poised to grow from USD 5.17 billion in 2022 to USD 7.93 billion by 2030, growing at a CAGR of 5.5% in the forecast period (2023-2030).

The growth of the market is substantially influenced by the surge in beer consumption. Beer, among the prominent alcoholic beverages, relies on packaging via glass bottles and metal cans. Dark-colored glass bottles serve as the primary packaging choice, attributed to their ability to shield the contents from UV light, which can otherwise compromise the beverage's quality.

This packaging strategy is crucial in preserving beer, safeguarding it against spoilage and maintaining its flavor integrity. Moreover, the versatility in beer sizes and the convenience of one-time consumption contribute significantly to its popularity among consumers. These varied preferences drive innovation within the beverage container industry, catering to diverse consumer demands and ultimately fueling its growth trajectory.

Market snapshot - (2023-2030)

Global Market Size

USD 4.90 billion

Largest Segment

Glass

Growth Rate

5.5% CAGR

Europe Beverage Container Market ($ Bn)
Country Share for Germany Region (%)
Europe Beverage Container Market By Material (%)

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Europe Beverage Container Market Segmental Analysis

The Europe beverage container market is segmented into various major segments. Based on material the market is segmented as, plastic, metal, glass, paperboard. Based on type the market is segmented as, bottles & jar, cartons, cans, bag-in-boxes, pouches, others (cups, tubs, bowls etc.). Based on application the market is segmented as, alcoholic beverages, beer, wine, spirits, non-alcoholic beverages, carbonated soft drinks, bottled water, dairy, juices, sports drinks, enhanced water, others. Based on region the market is segmented as, Germany, UK, France, Italy, Spain, Belgium, Sweden, Norway, Denmark, Finland, Iceland, Switzerland, Netherlands.

Analysis by Type

Cartons held a substantial volume share within the Europe beverage container market, establishing themselves as a prominent packaging choice. Their versatility allows for the secure storage and transportation of beverages while offering customizable packaging tailored to manufacturers' specific marketing needs. Cartons gained traction due to several advantageous factors that bolstered their appeal across the industry. They provided extended shelf life for beverages, reducing wastage and ensuring product freshness.

The pouches segment is forecasted to experience a robust CAGR of 5.5% in revenue between 2023 and 2030. This anticipated growth stems from the rising favorability of pouches within the market, attributed to their inherent flexibility and ease of handling. Pouches have garnered popularity owing to their adaptable nature, catering to the evolving preferences of consumers.

Analysis by Material

Plastic continues to maintain its status as the predominant container choice for packaging water, along with its prevalence in carbonated drinks and juices. Nestle, a key player in the packaged water sector, recently made a significant commitment to bolster its sustainability efforts within its packaging. The company announced a pledge to escalate its utilization of recycled plastics, specifically aiming to incorporate 25% rPET (recycled PET) in its bottles across Europe by the year 2025. This ambitious initiative underlines Nestle's dedication to enhancing the eco-friendliness of its packaging solutions, aligning with broader industry trends toward increased sustainability and reduced environmental impact.

The glass segment is poised for a steady CAGR of 4.8% from 2020 to 2026, showcasing a sustained upward trajectory within the market. Glass possesses inherent qualities that contribute to its appeal, including its odorless nature, chemical inertness, and robust resistance to gasses and vapors. Moreover, it stands out as an eco-friendly material, notably reflected in the European Union's commendable increase in glass recycling rates, nearing an impressive 73%. This surge in recycling rates underscores the material's sustainability and its alignment with environmental initiatives, further enhancing its appeal within the market.

Europe Beverage Container Market By Material, 2021 (%)

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Europe Beverage Container Market Regional Insights

Germany plays a pivotal role in the European beverage container market, boasting a robust segment that significantly influences industry trends and standards. Renowned for its technological advancements and stringent quality measures, Germany's segment sets high benchmarks for container manufacturing, packaging innovation, and sustainability practices. It serves as a cornerstone for the industry's evolution, often pioneering eco-friendly materials, efficient production techniques, and recyclability initiatives.

France contributes significantly to the European beverage container market, wielding influence through its unique approaches to packaging and consumer preferences. Renowned for its appreciation of artistry and design, the French segment emphasizes aesthetics and innovation in container packaging. This focus extends to the utilization of creative materials and unique designs that cater to evolving consumer tastes. Moreover, France's emphasis on preserving cultural traditions while integrating modern sustainability practices sets a benchmark for the industry.

Europe Beverage Container Market By Region, (2023-2030)
  • Largest
  • Fastest

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Europe Beverage Container Market Dynamics

Drivers

Rising Trend towards Healthier Living

  • The beverage container market is currently on a robust growth trajectory, propelled by a convergence of factors that resonate with changing consumer behaviors, environmental consciousness, and advancements within the industry. The trend towards healthier living has significantly augmented the demand for convenient, portable beverage solutions, spurring the rise of single-serving containers like PET bottles and aluminum cans. This shift underscores the preference for on-the-go options that align with busy lifestyles. Moreover, the surge in popularity of functional and energy drinks has brought forth a heightened need for specialized packaging capable of meeting distinct storage demands while preserving product freshness. These evolving preferences and the demand for diverse beverage choices are driving innovation in packaging solutions, reshaping the beverage container market to cater to dynamic consumer needs and preferences.

Restraints

Stringent Regulations and Sustainability Concerns

  • Several restraints hinder the growth of the Europe beverage container market. One significant challenge revolves around stringent regulations and sustainability concerns driving the need for eco-friendly packaging solutions. Compliance with these regulations often requires substantial investments in research and development to innovate sustainable materials and processes, impacting overall market growth. Additionally, the shift in consumer preferences towards healthier beverages and reduced usage of single-use plastics poses a challenge for traditional packaging formats, necessitating the adoption of alternative, environmentally friendly containers.

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Europe Beverage Container Market Competitive Landscape

The competitive environment of the Europe Beverage Container Market is dynamic and characterized by the presence of a mix of well-established brands, emerging players, and niche producers. Innovation is a key competitive factor. Leading brands invest in research and development to introduce new flavors, packaging formats, and health-focused variations to cater to changing consumer preferences. They often set the trends in the industry.

Top Player’s Company Profiles

  • Ampac Packaging LLC
  • Amcor Limited Alcoholic
  • Anchor Glass Container Corporation
  • Ardagh Group SA
  • Anheuser Busch Inbev
  • Ball Corporation
  • Berry Plastics Corporation
  • CCL Industries Incorporated
  • CKS Packaging
  • Altium Packaging
  • Crown Holdings Incorporated
  • Evergreen Packaging LLC
  • Exal Group
  • Graham Packaging
  • Liqui – Box Corporation
  • PepsiCo Incorporated
  • Reynolds Group Holding Limited
  • The Coca-Cola Company

Recent Developments

  • Ardagh Glass Packaging revealed its ambitious project in September 2023, unveiling plans to construct an environmentally conscious furnace at its Obernkirchen facility. This initiative aims to significantly curb greenhouse gas emissions. Dubbed the NextGen furnace, it is projected to commence commercial glass container production by the year's end. This innovative furnace boasts the impressive capacity to manufacture up to 350 tonnes of glass bottles daily, marking a significant stride in Ardagh's commitment to reducing its environmental footprint while maintaining production efficiency.
  • July 2023 marked a noteworthy milestone in the beverage industry as glass packaging innovation surged with the introduction of the Drinktainer—a wide-mouthed product designed to elevate the drinking experience for consumers. This breakthrough was the result of a collaborative effort between FX Matt Beverage Co. and O-I Glass, highlighting a successful partnership between the two companies. The Drinktainer's introduction represents an innovative outcome stemming from this newly forged alliance, promising enhanced consumer engagement and product appeal within the glass packaging landscape.

Europe Beverage Container Key Market Trends

  • The Europe beverage container market is experiencing a boost driven by the rising demand for transparent cans and bottles, particularly in beverages such as fruit juices, enhanced water, dairy products, and sports and energy drinks. This trend towards see-through packaging is primarily aimed at enhancing the visual appeal of these beverages. Technological innovations geared towards enhancing the durability of such packaging, improving heat and acid resistance, and extending product shelf life are key factors fueling the growing preference for transparent containers. Manufacturers are actively collaborating with beverage processors to offer customized designs that cater to specific requirements, empowering processors and enhancing their negotiating leverage in the market.

Europe Beverage Container Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

Europe beverage container marketplace analysis exhibits a dynamic marketplace with some of standout developments and problems. The burgeoning demand for aseptic packaging stands as a key driver propelling significant advancements within the industry during the study timeframe. Aseptic packaging, known for its ability to maintain product integrity and extend shelf life, has garnered increased attention and adoption across various sectors. This packaging method employs sterile conditions to package products, preventing contamination and preserving freshness without the need for added preservatives or refrigeration. The rising consumer preference for minimally processed and preservative-free products has fueled the surge in demand for aseptic packaging.

Report Metric Details
Market size value in 2021 USD 4.90 billion
Market size value in 2030 USD 7.93 billion
Growth Rate 5.5%
Base year 2021
Forecast period (2023-2030)
Forecast Unit (Value) USD Billion
Segments covered
  • Material
    • Plastic, Metal, Glass, Paperboard
  • Type
    • Bottles & jar, Cartons, Cans, Bag-In-Boxes, Pouches, Others (Cups, Tubs, Bowls etc.)
  • Application
    • Alcoholic Beverages, Beer, Wine, Spirits, Non-Alcoholic Beverages, Carbonated Soft Drinks, Bottled Water, Dairy, Juices, Sports Drinks, Enhanced Water, Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Ampac Packaging LLC
  • Amcor Limited Alcoholic
  • Anchor Glass Container Corporation
  • Ardagh Group SA
  • Anheuser Busch Inbev
  • Ball Corporation
  • Berry Plastics Corporation
  • CCL Industries Incorporated
  • CKS Packaging
  • Altium Packaging
  • Crown Holdings Incorporated
  • Evergreen Packaging LLC
  • Exal Group
  • Graham Packaging
  • Liqui – Box Corporation
  • PepsiCo Incorporated
  • Reynolds Group Holding Limited
  • The Coca-Cola Company
Customization scope

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  • Segments by type, application, etc
  • Company profile
  • Market dynamics & outlook
  • Region

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Europe Beverage Container Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Europe Beverage Container Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Europe Beverage Container Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Europe Beverage Container Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Europe Beverage Container Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Europe Beverage Container Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQ's

Europe Beverage Container Market size was valued at USD 4.90 billion in 2021 and is poised to grow from USD 5.17 billion in 2022 to USD 7.93 billion by 2030, growing at a CAGR of 5.5% in the forecast period (2023-2030).

The competitive environment of the Europe Beverage Container Market is dynamic and characterized by the presence of a mix of well-established brands, emerging players, and niche producers. Innovation is a key competitive factor. Leading brands invest in research and development to introduce new flavors, packaging formats, and health-focused variations to cater to changing consumer preferences. They often set the trends in the industry. 'Ampac Packaging LLC', 'Amcor Limited Alcoholic', 'Anchor Glass Container Corporation', 'Ardagh Group SA', 'Anheuser Busch Inbev', 'Ball Corporation', 'Berry Plastics Corporation', 'CCL Industries Incorporated', 'CKS Packaging', 'Altium Packaging', 'Crown Holdings Incorporated', 'Evergreen Packaging LLC', 'Exal Group', 'Graham Packaging', 'Liqui – Box Corporation', 'PepsiCo Incorporated', 'Reynolds Group Holding Limited', 'The Coca-Cola Company'

The beverage container market is currently on a robust growth trajectory, propelled by a convergence of factors that resonate with changing consumer behaviors, environmental consciousness, and advancements within the industry. The trend towards healthier living has significantly augmented the demand for convenient, portable beverage solutions, spurring the rise of single-serving containers like PET bottles and aluminum cans. This shift underscores the preference for on-the-go options that align with busy lifestyles. Moreover, the surge in popularity of functional and energy drinks has brought forth a heightened need for specialized packaging capable of meeting distinct storage demands while preserving product freshness. These evolving preferences and the demand for diverse beverage choices are driving innovation in packaging solutions, reshaping the beverage container market to cater to dynamic consumer needs and preferences.

The Europe beverage container market is experiencing a boost driven by the rising demand for transparent cans and bottles, particularly in beverages such as fruit juices, enhanced water, dairy products, and sports and energy drinks. This trend towards see-through packaging is primarily aimed at enhancing the visual appeal of these beverages. Technological innovations geared towards enhancing the durability of such packaging, improving heat and acid resistance, and extending product shelf life are key factors fueling the growing preference for transparent containers. Manufacturers are actively collaborating with beverage processors to offer customized designs that cater to specific requirements, empowering processors and enhancing their negotiating leverage in the market.

Germany plays a pivotal role in the European beverage container market, boasting a robust segment that significantly influences industry trends and standards. Renowned for its technological advancements and stringent quality measures, Germany's segment sets high benchmarks for container manufacturing, packaging innovation, and sustainability practices. It serves as a cornerstone for the industry's evolution, often pioneering eco-friendly materials, efficient production techniques, and recyclability initiatives.

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Europe Beverage Container Market

Product ID: SQMIE30B2028

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