Digital Education Market Size, Share, Growth Analysis, By Learning Type (Self-Paced Learning, and Instructor-Led Learning), By Technology Type(Learning Management System and Mobile E-Learning), By End-Users(Science, Technology, Engineering, Mathematics (STEM)), By Region - Industry Forecast 2024-2031


Report ID: SQMIG45G2001 | Region: Global | Published Date: October, 2024
Pages: 175 |Tables: 90 |Figures: 72

Digital Education Market Insights

Global Digital Education Market size was valued at USD 19.5 Billion in 2022 and is poised to grow from USD 25.0 Billion in 2023 to USD 142.10 Billion by 2031, growing at a CAGR of 28.18% during the forecast period (2024-2031).

Digital education is a creative method of utilizing digital technologies and tools, which is achieved throughout the process of teaching & learning and is widely recognized to as Technology Enhanced Learning or digital learning. Digital education includes two main aspects as blended and virtual learning. Blended learning can be described as the use of the online educational materials and opportunities together with the traditional bricks and mortar schools, which needs the physical presence of both teacher and student. In this context, traditional face-to-face classroom activities are conducted in the presence of computer-mediated activities concerning the content as well as the delivery. The growth of the market is primarily driven by the increasing adoption of smartphones, rising internet penetration, engaging teaching patterns, accessibility to wide range of content. The key attributes of digital education for the students and professionals are the personalized learning, effective self-directed learning skills, and sharpen critical thinking skills. The digital education or e-learning market is witnessing substantial growth, owing to the increased adoption of technologies, such as Augmented Reality. The real-world environment is enhanced by adding graphics, sound effects, and multimedia. Augmented reality is finding a huge market in the education sector, and it is fast gaining popularity in schools and colleges worldwide. The digital education market is increasingly adopting technologies that offer features and functionalities that enhancing the problem-solving and collaboration skills. AR seamlessly inserts digital objects into the real environment making it an interactive environment.

Market Snapshot - (2024-2031)

Global Market Size

Largest Segment

Fastest Growth

Growth Rate

CAGR

Global Digital Education Market ($ Bn)
Country Share for North America Region (%)

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Digital Education Market Segmental Analysis

The global digital education market is segmented based learning type, technology type, courses type, end users, and region. Based on learning type, the market is segmented into Self-Paced and Instructor-Led. Based on technology type, the market is segmented into Learning Management System and Mobile E-Learning. Based on courses type, the market is segmented into Science, Technology, Engineering, Mathematics (STEM), Business Management, and Others. Based on end users, the market is segmented into K12, Academic Institutions & Individuals, and Enterprises. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Analysis by Learning Type

Based on Learning Type, the self-paced segment is dominating the global digital education market with the maximum market share. The popularity of self-paced digital learning has increased over the recent years, which is mainly due to its convenience. In such training, the learners can take classes from the environment they consider comfortable and at any time they find appropriate. Physical presence in the classroom is no longer needed, which resulted in the increased demand of self-paced digital learning, contributing to the growth of digital education market. The technological progress made it possible to make self-paced digital learning interactive and enjoyable, thus promoting the development of the digital education market greatly.

The instructor-led segment is witnessing the fastest growth in the digital education market. This is because this type of digital learning enables learners to interact with a live instructor either in-person or through a virtual platform. The instructor-led learning type refers to training where instructors provide teaching to a person or via lectures, presentations, demonstrations, and discussions. This segment is gaining immense traction as it offers learners the opportunity to engage with their peers and solve their queries in real-time. Moreover, instructor-led digital learning can also be tailored to any learning requirements and customized to fulfil the needs of individual learners. This training method brings together learners and instructors in a group environment that allows interaction and helps to conduct meaningful discussions. Several organizations and facilities are introducing these digital learning courses to strengthen industry professionals.

Analysis By End Users

The academic institutions & individual segment is dominating the digital education market with the largest market share. This is primarily due to the extensive adoption of digital learning in colleges and universities globally. Academic digital education also offers students various online courses, certifications, and degrees from academic institutions. The Covid-19 pandemic has also increased the demand for digital education solutions in the academic sector as academic institutions were encouraged to shift to online learning for continuing education during lockdown. Incorporation of digital education in academics has become a transformative factor in education, which is completely changing conventional teaching methods. Digital education utilizes digital platforms and online resources to provide educational content, enabling a flexible and interactive learning experience.

The K12 segment is witnessing rapid growth in embracing digital education solutions, leading to the growth of the market. The K-12 segment stands for digital education content designated for students specifically from kindergarten till the 12th grade. Moreover, it includes interactive learning modules, e-books, educational games, and video content which positively corresponds with both primary and secondary educational curriculums. However, in general, the content aims to be as engaging and age appropriate as possible, and support students in learning fundamental knowledge. It also helps in the development of new skills and prepare for high education in the future. Moreover, many companies provide an extensive range of digital education content particularly tailored for the K-12 segment. Hence, such factors are boosting the growth of this segment which in turn drives the market growth during the forecast period.

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Digital Education Market Regional Insights

The global digital education market is dominated by North America and is likely to continue the same during the forecast period. The strong demand for digital education from the institutional segment in the region is primarily caused by the high levels of awareness about its benefits over conventional offline forms of learning. Digital education offers better technological infrastructure and wider coverage of innovative options in learning and training. It is further supported by technology-leveraged sectors, requiring advance levels of language proficiency, functions and vocations and soft skills. The increasing demand for digital education in the US is also boosting the growth of the digital education market in North America. The primary forces that shape the market will be the high average income across the region, the prevalence of smartphones with all the relevant functions and applications, and the improvement in the development of interactive and gamified platforms, which can drive the growth of the user base and the number of subscriptions.

In the digital education market, the Asia Pacific region is the fastest-growing region. This region is experiencing immense advancements in technology, easy accessibility, and rising need for development. These factors are propelling the demand for digital education solutions in different sectors like education, IT, and medical care. The government in these countries is also showing initiatives to promote digital infrastructure and encouraging digital learning. Therefore, digital learning has turned out to be a powerful tool in Asia Pacific for increasing digital skills, enabling users to acquire and improve their digital capability. Due to the growing users of the smartphone in Asia Pacific, the region holds significant potential for the widespread adoption of digital education. This is one of the prominent factors expected to drive the demand for digital education Asia pacific soon. Moreover, the growing urbanization has influenced the probability of these devices being used for accessing learning material and content. This is ultimately creating more user base, which is beneficial for the market players to target.

Global Digital Education Market By Geography
  • Largest
  • Fastest

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Digital Education Market Dynamics

Drivers

Increasing Adoption of Online Learning Solutions

  • The widespread deployment of digital learning platforms at educational establishments has become one of the major market growth drivers. The solutions facilitate the management of courses, interactive content, and different assessments addressing the students unique learning needs. Meanwhile, these systems enable people to access the educational content from anywhere in the world and study at their preferred pace. This system is perfect for people with busy schedules.

Incorporation of Cloud Computing in Education

  • Technological advancements in digital education platforms have completely transformed the learning process and the ways of accessing educational content. The rise of cloud computing, AI, and virtual reality has made digital learning far more interactive and engaging for students who can now enjoy a truly immersive experience. Moreover, data analytics has been utilized to track and analyse the students’ performance and adjust the content of digital education platforms based on each student’s individual needs.

Restraints

Lack of Adequate Infrastructures

  • Insufficient technical infrastructure, especially in developing economies is hampering efficient delivery of digital education programs. Difficulties like limited availability of hardware, poor network connections, and disruptive power supply hinders smooth operations of online education platforms. Mitigating such infrastructural gaps are vital to allow extensive adoption of digital education. Moreover, the absence of adequate infrastructure limits the potential of digital technologies in educational settings. This affects many schools, universities, and other educational institutions, restricting their ability to fully utilize these tools.

High Expense of Implementing Digital Education

  • The expense related to establishing and maintaining digital education infrastructure can be difficult. This is true especially for smaller educational institutions and businesses with limited budgets. The implementation of advanced technologies like cloud computing and AI requires huge investment and maintaining them also is expensive. It is important to find cost-efficient solutions and secure funds to solve the financial barriers for embracing digital education.

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Digital Education Market Competitive Landscape

The global digital education market is a highly competitive market that is growing at an incredible pace with all the companies from early-stage start-ups to publicly traded companies. The market is gaining strong interest from not only the seasoned industry participants but likewise from generalist investors, majorly across the three core categories, K-12, academic institutions, and corporate learning. Additionally, different sectors covered under the market are based on separate funding mechanisms, end-users, and buyers. Likewise, companies in the market are adopting several business strategies by engaging in various collations, acquisitions & mergers and forming major business partnerships with the other leading players.

Key Players in the Global E-Learning Market

  • Coursera Inc.
  • edX Inc.
  • Pluralsight LLC
  • Brain4ce Education Solutions Pvt. Ltd. (Edureka)
  • Udacity, Inc.
  • Udemy, Inc.
  • Miriadax
  • Jigsaw Academy
  • Iversity
  • Intellipaat
  • FutureLearn
  • Intellipaat Edmodo
  • Kadenze
  • Khan Academy
  • LinkedIn
  • Linkstreet Learning

Recent Developments

  • In June 2023, edX went into a partnership with Raspberry Pi Foundation. The objective of this partnership is to incorporate students and educators of the same backgrounds for future generations.
  • In June 2023, edX introduced an advanced new machine learning and Artificial Intelligence program. The goal of the program is to rapidly adapt with technologies with the basic skills This necessary to improve in the fields of ML and AI.
  • In September 2022, Udemy went into a collaboration with RBL Group. This will help in strengthening Udemy's dedication to offer companies and people with flexible and effective skill development.

Digital Education Key Market Trends

  • Emergence of Microlearning Modules: In today’s educational settings, microlearning modules are replacing long or permanent learning materials. Microlearning content is less, more easily changed and adaptable to the reduced attention span and hectic lifestyle of a student. Furthermore, adaptive learning platforms utilize AI to personalize the learning process for people based on their distinct need. This learner-centric and flexible method of learning is prioritizing the student's flexibility, speed of learning, and retention rate.
  • Increasing Implementation of Gamification: The use of gaming elements in the education can be effective because it motivates learners and makes the process of learning more engaging. To be more precise, gamify uses challenges, rewards, and interactive features to encourage a student to participate more. As a result, interaction with a topic is more profound, and the outcomes of learning are also better. It is also beneficial because interactive features are allowed, including polls, quizzes, and simulations, which help to understand concepts or increase the level of questioning which students can ask. As a result, it can also stimulate active learning, problem-solving, and collaboration.

Digital Education Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

According to SkyQuest analysis, the increasing adoption of online learning and digital technology in primary, middle, high schools, and universities across the globe is boosting the digital education market. Augmented Reality is a key technology driving this market. AR-enabled digital textbooks and assessment books offer creative learning, and self-assessment methods are evolving wherein students can assess their progress and performance. Free-source and open-source platforms are offering affordable digital content for students in emerging nations. There has been an increase in the number of smartphone users worldwide. Additionally, the increased demand for personalized learning is one of the factors that is driving the need for digital education content. Many organizations are offering are services in digital content which is both audio-visual and textual that are compatible with smartphone. This is highlighting the shift towards digital education solutions in K12, academic institutions, and the corporate sector training.

Report Metric Details
Market size value in 2022 USD 19.5 Billion
Market size value in 2031 USD 142.10 Billion
Growth Rate 28.18%
Base year 2023
Forecast period (2024-2031)
Forecast Unit (Value) USD Billion
Segments covered
  • Learning Type 
    • Self-Paced Learning, and Instructor-Led Learning
  • Technology Type
    • Learning Management System and Mobile E-Learning
  • End-Users
    • Science, Technology, Engineering, Mathematics (STEM), Business Management, and Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Coursera Inc.
  • edX Inc.
  • Pluralsight LLC
  • Brain4ce Education Solutions Pvt. Ltd. (Edureka)
  • Udacity, Inc.
  • Udemy, Inc.
  • Miriadax
  • Jigsaw Academy
  • Iversity
  • Intellipaat
  • FutureLearn
  • Intellipaat Edmodo
  • Kadenze
  • Khan Academy
  • LinkedIn
  • Linkstreet Learning
Customization scope

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Digital Education Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Digital Education Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Digital Education Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Digital Education Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Digital Education Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Digital Education Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Global Digital Education Market size was valued at USD 19.5 Billion in 2022 and is poised to grow from USD 25.0 Billion in 2023 to USD 142.10 Billion by 2031, growing at a CAGR of 28.18% during the forecast period (2024-2031).

The global digital education market is a highly competitive market that is growing at an incredible pace with all the companies from early-stage start-ups to publicly traded companies. The market is gaining strong interest from not only the seasoned industry participants but likewise from generalist investors, majorly across the three core categories, K-12, academic institutions, and corporate learning. Additionally, different sectors covered under the market are based on separate funding mechanisms, end-users, and buyers. Likewise, companies in the market are adopting several business strategies by engaging in various collations, acquisitions & mergers and forming major business partnerships with the other leading players. 'Coursera Inc.', 'edX Inc.', 'Pluralsight LLC', 'Brain4ce Education Solutions Pvt. Ltd. (Edureka)', 'Udacity, Inc.', 'Udemy, Inc.', 'Miriadax', 'Jigsaw Academy', 'Iversity', 'Intellipaat', 'FutureLearn', 'Intellipaat Edmodo', 'Kadenze', 'Khan Academy', 'LinkedIn', 'Linkstreet Learning'

The widespread deployment of digital learning platforms at educational establishments has become one of the major market growth drivers. The solutions facilitate the management of courses, interactive content, and different assessments addressing the students unique learning needs. Meanwhile, these systems enable people to access the educational content from anywhere in the world and study at their preferred pace. This system is perfect for people with busy schedules.

Emergence of Microlearning Modules: In today’s educational settings, microlearning modules are replacing long or permanent learning materials. Microlearning content is less, more easily changed and adaptable to the reduced attention span and hectic lifestyle of a student. Furthermore, adaptive learning platforms utilize AI to personalize the learning process for people based on their distinct need. This learner-centric and flexible method of learning is prioritizing the student's flexibility, speed of learning, and retention rate.

The global digital education market is dominated by North America and is likely to continue the same during the forecast period. The strong demand for digital education from the institutional segment in the region is primarily caused by the high levels of awareness about its benefits over conventional offline forms of learning. Digital education offers better technological infrastructure and wider coverage of innovative options in learning and training. It is further supported by technology-leveraged sectors, requiring advance levels of language proficiency, functions and vocations and soft skills. The increasing demand for digital education in the US is also boosting the growth of the digital education market in North America. The primary forces that shape the market will be the high average income across the region, the prevalence of smartphones with all the relevant functions and applications, and the improvement in the development of interactive and gamified platforms, which can drive the growth of the user base and the number of subscriptions.

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