Product ID: SQSG45B2010
Report ID:
SQSG45B2010 |
Region:
Global |
Published Date: February, 2024
Pages:
165
|
Tables:
69 |
Figures:
75
Global Digital Asset Management (DAM) Market size was valued at USD 3.49 billion in 2019 and is poised to grow from USD 4.11 billion in 2023 to USD 8.15 billion by 2031, growing at a CAGR of 18% in the forecast period (2024-2031).
Digital assets like pictures, graphics, text-containing files, movies, and spreadsheets have grown significantly during the last few years. The quick digitization of contents has been primarily blamed for this rise. The authorized individual can save, review, update, retrieve, or distribute digital information via a centralized interface thanks to the digital asset management (DAM) solution. Additionally, a DAM solution handles permissions through copyright functions while automating and collaborating on workflow. Some of the well-liked DAM solutions include asset analytics, creative tool integration, asset and metadata archiving, video management, lifecycle & rights management, and web content management.
The primary factor propelling the growth of the digital asset management industry is the rising digitalization of content. DAM adoption has also been aided by the growing demand for collaborative digital workflow, particularly for marketing and sales activities. The increasing need for digital asset protection to prevent copyright issues is another factor driving demand for digital asset management systems. This need for better digital assets with lower operating expenses is projected to boost the expansion of the DAM market.
US Digital Asset Management (DAM) Market is poised to grow at a sustainable CAGR for the next forecast year.
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The Global Digital Asset Management (DAM) Market is segmented based on component, industry and region. Based on Components, Digital Asset Management (DAM) Market is categorized into Solutions, and Services. Based on Industry, Digital Asset Management (DAM) Market is categorized into Banking, Financial SErvices & Insurance (BFSI), Telecom and IT, Retail, Healthcare & Life Sciences, Education, Media and Entertainment, and Manufacturing. Based on region, Digital Asset Management (DAM) Market is categorized into North America, Europe, Asia Pacific, The Middle East and Africa, and Latin America.
Digital Asset Management (DAM) Market Analysis by Component
On the basis of components, the solutions segment currently dominates the digital asset management (DAM) market. The increase in digital assets, digitalization, and enterprise spending on digital solutions, as well as the growing demand for curating digital assets, enabling their centralized storage, and maximizing inter- and intra-departmental cooperation, all promote the expansion of the solution category.
The significant adoption of the DAM solution has also been influenced by factors including growing digital assets, growing digitalization, and growing enterprise investment on digital solutions. Due to the increasing need for hassle-free and proper deployment and integration of DAM solutions, as well as the requirement for organizations to comprehend shifting business conditions, client insights, market trends, or service inconveniences, the services segment is anticipated to experience a higher growth rate during the forecast period.
Digital Asset Management (DAM) Market Analysis by Industry
On the basis of industry, the media & entertainment segment is currently dominating the global digital asset management (DAM) market, and is expected to continue its dominance over the forecast period. The need for DAM solutions in the industry is at an all-time high because media and entertainment companies regularly need to store, deliver to customers, and transfer large quantities of media assets such as movies, podcasts, movie clips, interactive images, posters, and e-content between departments for editing and approval.
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Based on the region, the North American region currently dominates the digital asset management (DAM) market and is expected to continue its dominance, due to the expansion of social media in the region. Vendors have adopted digital asset management systems in response to the massive amount of information being produced as a result of rising social media usage in order to reach a broad audience as quickly as feasible. In North America, the thriving presence of well-known market participants like OpenText Corporation, Oracle Corporation, and increased demand for data analytics is projected to support the market expansion.
Similarly, adoption of digital marketing methods by businesses in the European region are expected to increase DAM adoption throughout the continent.
The Asia Pacific region is also expected to experience rapid growth over the coming years as it is moving rapidly towards digitization and also due to the growing popularity of cloud computing among small and medium-sized businesses owing to its advantages.
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Digital Asset Management (DAM) Market Drivers
Digital Asset Management (DAM) Market Restraints
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Leading companies in the global market for digital asset management are creating new goods and services to improve their standing there. In order to effectively serve customers' needs, vendors are progressively striving to improve their present DAM portfolio. Companies are soliciting money to expand their DAM portfolios currently. OpenText is one of the leading market companies that use a variety of business tactics, including collaborations and product development. Numerous firms that offer digital asset management solutions, such as Canto, Aprimo, OpenText, and Adobe Inc., have begun expanding their alliances with cloud service providers like Google and AWS, to provide their clients with cloud-based DAM solutions.
Digital Asset Management (DAM) Market Top Players Company Profiles
Digital Asset Management (DAM) Market Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates and Analyzes the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.
According to the analysis, the global digital asset management (DAM) market is currently led by countries in the North American region, due to the expansion of social media in the region. Along with this, the solutions segment contributes significantly to the market growth, due to the increase in digital assets, digitalization, and enterprise spending on digital solutions among others, and is expected to boost the market over the forecast period.
Report Metric | Details |
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Market size value in 2023 | USD 3.49 billion |
Market size value in 2031 | USD 8.15 billion |
Growth Rate | 18% |
Forecast period | 2024-2031 |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Customization scope | Free report customization with purchase. Customization includes:-
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Historical Year | 2019 |
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Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
For the Global Digital Asset Management (DAM) Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Digital Asset Management (DAM) Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Digital Asset Management (DAM) Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Global Digital Asset Management (DAM) Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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REQUEST FREE CUSTOMIZATIONGlobal Digital Asset Management (DAM) Market size was valued at USD 3.49 billion in 2019 and is poised to grow from USD 4.11 billion in 2023 to USD 8.15 billion by 2031, growing at a CAGR of 18% in the forecast period (2024-2031).
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Product ID: SQSG45B2010