Cricket Equipment Market
Report ID: SQMIG25J2099
Report ID: SQMIG25J2099
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Report ID:
SQMIG25J2099 |
Region:
Global |
Published Date: May, 2025
Pages:
199
|Tables:
145
|Figures:
68
Global Cricket Equipment Market size was valued at USD 975.72 Million in 2024 and is poised to grow from USD 1029.38 Million in 2025 to USD 1579.78 Million by 2033, growing at a CAGR of 5.5% during the forecast period (2026–2033).
The Global Cricket Equipment Market is consistently developing, driven by growing worldwide viewership, rising grassroots interest, and better commercialization across emerging markets. While the market currently accounts for a niche among the global sporting equipment market, it is observing keen focus on account of spiking demand for high-performance equipment.
One of the major drivers is the growth of local T20 leagues such as IPL (India), The Hundred (UK), and SA20 (South Africa), increasing the demand for high-tech cricket gear among professionals and amateurs alike. Interestingly, brands are making investments in sustainable products, including biodegradable gloves and pads, to keep up with environmentally friendly consumer trends.
Developing markets like the USA and Middle East provide exciting opportunities, driven by ICC's ambitious expansion plans. Nevertheless, market growth is hindered by the high cost of products and restricted consumer availability of premium equipment beyond cricket-dominated countries. Striking a balance between innovation, accessibility, and affordability will be imperative for stakeholders to tap into the full potential of this dynamic market.
How quickly will Smart Cricket Bats revolutionize the Cricket Industry?
The cricket industry is also incorporating new technologies to make the process more precise. The industry players are offering connected smart bats that are revolutionizing the cricket industry by providing real-time tracking to enhance efficient and precise results. These smart bats can be connected to a smartphone via apps using Bluetooth technology. For instance, companies such as Spektacom Technologies (in association with Microsoft) have launched bats with sensors that track shot power, angle, speed, and bat swing in real-time. This real-time data integration enables players to develop their skills scientifically, opening up a whole new level for training and coaching. Professional and amateur cricketers looking for data-driven enhancement can make smart gear common practice within the next 3–5 years, further nudging conventional manufacturers to tech-enable their offerings.
Market snapshot - 2026-2033
Global Market Size
USD 689.21 Million
Largest Segment
Bats
Fastest Growth
Bats
Growth Rate
6.54% CAGR
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Global Cricket Equipment Market is segmented by Product Type, Price Range, Age Group, Demography, End-User, Distribution Channel and region. Based on Product Type, the market is segmented into Protective Gear, Cricket Bats, Balls, Stumps, Bails, Apparel, Footwear, Accessories, Training Equipment and Coaching & Analytical Tools. Based on Price Range, the market is segmented into Economical, Medium and Premium. Based on Age Group, the market is segmented into Kids (Under 10 Years), Juniors (10–16 Years), Youth (17–21 Years), Adults (22–40 Years) and Seniors (Above 40 Years). Based on Demography, the market is segmented into Men, Women and Children. Based on End-User, the market is segmented into Professional Players, Recreational Players, Semi-professional/Amateur Players, Schools & Colleges, Cricket Academies and Clubs & Associations. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
SkyQuest's study indicates that cricket bats are the main equipment in the cricket industry which results in its higher sales volume in terms of total cricket equipment sold worldwide. The dominance of these cricket bats is continuously expanding within the nations where not only the international cricket games are organized but also such games encourage people to play sports games as playing sports are heavily suggested activities WHO recommends to improve health and well-being. In addition, the market of cricket bats appears to be expanding because of increased interest from nations to play cricket. For example, reports indicate that in Olympics 2028, China is going to compete in the games of cricket to the forefront not only in the games of other sports but also in the field of Cricket.
Cricket balls are the second most using cricket equipment of the Global Cricket Equipment Market due to a surge in playing more short forms of the game like T10 and T20 cricket. Ongoing replacement of cricket balls by consumers under stringent match conditions and practice sessions is promoting repeat business. Moreover, a changing inclination towards sustainable and synthetic cricket balls, especially for practice matches and junior-level matches, is gaining momentum. The growing development of indoor cricket stadiums and cricket schools worldwide is also significantly propelling the growing demand for both synthetic and leather cricket balls, accelerating the growth rate of the sub-segment at a rapid rate.
More than 80% of the global population still buys products offline as the retail offline chains are available at every spot where consumers are attracted to buy for their convenience. In a recent survey, it is revealed that over 92% of US consumers still rely on hypermarkets & supermarkets, sports shops, and brand shops for cricket equipment purchases. Hypermarkets, sports shops, and brand shops offer customers an experience touch, product customization, and availability of products on the spot, which gives confidence and sales.
Online channels play a crucial role in the development of recreational cricket by rendering the equipment more affordable, accessible, and diversified to a larger section of people. The player can view a vast range of cricket clothing, compare prices, read comments, and see foreign brands that are not available locally through online outlets. Social media campaigns, celebrity endorsements, and niche advertising on social media platforms contribute to the popularity of playing recreational cricket. Furthermore, easy delivery, discount, and product innovation presented online encourage hobbyists and amateurs to actively participate, ultimately dispersing the leisure cricket community all over the world.
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The year 2024 shows solid growth in cricket gears sold in the Asia Pacific region based on the popularity of the sport embedded deep within countries like India and starting to see development in regions such as Japan and South Korea. It's supported by heightened play participation, capital spent in professional leagues, and innovations in sporting technology making player performance better as well as enhancing player protection. The dominance of the region is complemented by the establishment of new stadiums and the increasing popularity of cricket across diverse populations.
In India, cricket is not a game; it's a phenomenon. India's cricket equipment market is expanding at a rapid rate, driven by the Indian Premier League (IPL) and international matches that have millions under its grip. Decathlon has also made an announcement to invest USD 113 million in India over the next five years to increase its store network to 190 outlets. The strategic push is to keep pace with the spiking demand for cricketing equipment in urban and semi-urban India, the sport's ubiquitous appeal in the country.
Cricket associations like the Japan Cricket Association and Korea Cricket Association are popularizing cricket in South Korea and Japan. Further, the associations induce schools to introduce cricket in the sports list of schools. While in Japan and South Korea cricket is traditionally much lower, incidences like the present one are marking a sense of growing awareness in cricket. The sport is gaining momentum in South Korea among the younger generation, providing special opportunities for businesses to tap into this nascent market.
In China, cricket remains a niche sport, but the last half-decade has shown potential growth. This growth is attributed to the increasing interest in international sports events, rising youth participation, and the country's expanding sports infrastructure. Organizational initiatives such as those by Cricket Hong Kong to establish relationships with the mainland Chinese cricket associations, as well as forming alliances with bodies such as the Shandong Small Ball Sports Federation, show a strategic initiative to incorporate cricket into China's sporting culture. These efforts combined with the participation of cricket in competitions such as the Asian Games may lead the way for the sport's step-by-step integration and development within China.
Europe has its history in cricket and it's being played in various countries of the Europe region. As the cricket industry is influenced by numerous competitions, the cricket equipment market in Europe may see consistent growth with an estimated 5.9% CAGR during the projected period 2025-2032. The growing popularity of the sport among young people and the formation of cricket clubs and leagues are factors promoting growth. Further, the impact of global cricket matches and the concentration of immigrant groups enthusiastic about the game are contributing further to the demand for cricket gear in the area.
Within the United Kingdom, there are more than 5,000 cricket clubs that accommodate cricketers of both genders, ages and ability. Within the UK, Indoor cricket is a quick and dynamic version of the game accessible to everyone with rules that are easy to understand and a focus on fitness and enjoyment. As the country has a long history and large amateur and professional base underpins robust demand for cricket gears. Domestic league and international match popularity also supports ongoing sales of equipment.
The growing popularity of cricket among immigrant communities and locals expected to boost the Cricket Equipment market in the country. The formation of cricket clubs and associations throughout the country is encouraging increased participation, thus increasing demand for cricket equipment. The sport's inclusion in school curricula and local tournaments is also helping to increase its popularity.
In France, the market for cricket gear is slowly emerging. It is growing as a result of the formation of new cricket clubs and promotion at the grassroots level. Cricket infrastructure development and coverage by the media are making the sport more attractive to play, thus raising equipment demand. Moreover, the immigrant population from countries that are ardent fans of cricket is boosting the popularity of the sport countrywide.
During 2024, the North America Cricket Equipment Market is gradually developing, underpinned by rising numbers of expatriates from cricket-friendly nations like India, Pakistan, and other countries. It is noted that the US is a member of the International Cricket Council since 1965 as an associate member and also hosted international games. But despite having a good Men and Women cricket team, it is not a widely popular sport in America. Baseball is the most popular sport in the USA. However, with efforts such as the introduction of Major League Cricket (MLC) and more grassroots initiatives, the North American cricket equipment market is gaining new momentum among youth players and communities.
In the United States, the market for cricket gear is seeing niche growth, particularly in urban centers where there are significant South Asian communities such as New York, Houston, and Los Angeles. Cricket academies for youth, corporate cricket leagues, and city tournaments are increasing the demand for bats, balls, protective gear, and apparel. Also, international cricket brand partnerships and the popularity of Major League Cricket's inaugural season in 2023 have generated awareness, resulting in steady but promising increases in the sale of cricket equipment across sporting goods retailers and internet retailers.
In Canada, the market for cricket equipment is comparatively more developed than in the US, with a strong amateur cricket culture and government-sponsored multicultural sports initiatives. Canadian cities like Toronto, Vancouver, and Brampton have well-established club-level leagues, drawing equipment needs for players of all ages. The presence of the Global T20 Canada league and the country's participation in ICC tournaments have also made the sport more visible. As cricket has become one of the fastest-growing summer sports in Canadian schools, the need for cheap yet high-quality cricket equipment is always on the increase.
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Rising Global Popularity and Commercialization of Cricket
Emergence of E-Commerce Platforms and Omni-Channel Retail Strategies
Concentration in Few Markets
Intense Competition and Brand Proliferation
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The global cricket equipment market is moderately competitive, with top players such as Kookaburra, Gray-Nicolls, Gunn & Moore, SG (Sanspareils Greenlands), and Sareen Sports Industries dominating the market. These players’ dominance is across the world through extensive brand recognition and widespread distribution networks. Companies core strengths that support a company's market share are quality, strategic sponsorships, and strong retail presence. For example, long-standing brands utilize high-performance materials and design to deliver improved performance, while sponsorships of professional athletes and teams increase brand awareness and credibility. For entry into this market, it is necessary to work around these competitive strengths, highlighting innovation, fostering brand credibility, and having successful distribution channels in place to find a niche.
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.
SkyQuest's study suggests that the global cricket equipment market is undergoing critical transformation fueled by innovation, burgeoning worldwide interest, and robust offline retail affinity. The adoption of smart technology in conventional equipment is redefining training and performance levels. Cricket bat sales remain dominant, supported by growing participation in both established and emerging markets. Offline retail continues as an important route offering consumers ease and trust. In the meantime, big brands continue to lead by quality, innovation, and strategic alliances. As the global exposure of cricket increases through international tournaments and events, the market is ready for further growth, offering new opportunities for innovation and expansion.
| Report Metric | Details |
|---|---|
| Market size value in 2024 | USD 975.72 Million |
| Market size value in 2033 | USD 1579.78 Million |
| Growth Rate | 5.5% |
| Base year | 2024 |
| Forecast period | 2026-2033 |
| Forecast Unit (Value) | USD Million |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Cricket Equipment Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Cricket Equipment Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
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Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Cricket Equipment Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Cricket Equipment Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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