Breathable Films Market Size, Share, Growth Analysis, By Material (Polyethylene, Polyurethane), By End Use (Hygiene & Personal Care, Food Packaging), By Technology (Monolithic, Micro-porous), By Region -Industry Forecast 2024-2031


Report ID: SQMIG35A2907 | Region: Global | Published Date: September, 2024
Pages: 169 |Tables: 0 |Figures: 0

Breathable Films Market Insights

Global Breathable Films Market size was valued at USD 19.20 Billion in 2023 and is poised to grow from USD 20.21 Billion in 2024 to USD 29.02 Billion by 2031, growing at a CAGR of 5.3% in the forecast period (2024-2031).

Water vapor permeable breathable films are inexpensive polymer-based films that control moisture for a range of end-use applications in products, including adult incontinence and feminine hygiene to diapers where breathability is an essential factor. They are used as roofing membranes very commonly. The market will grow due to the growth in the building and construction industry and increasing demand for food packaging. Moreover, the breathable films market is expected to grow at a higher rate during the forecast period due to the growing building and construction industry with an increased demand for food packaging. Other benefits of breathable films are improved dispersion, broader breathability range, longer shelf life, UV stability, and good process characteristics. Regular disposal of diapers leads to severe land pollution and massive quantities of untreated trash. Due to these factors, in addition to increased awareness among parents regarding infant hygiene and ecological risks, biodegradable diapers with breathable films are becoming increasingly popular. Adult incontinence triggered by increased levels of obesity in the aging population fuels the market growth. Moreover, the growing money invested in real estate projects is expected to boost breathable films demand for the construction business. For instance, breathable protection for sensitive skin can be provided by the Textile back sheets of the company Trioworld. Adult incontinence products, infant diapers, surgical drapes, and other hygiene products make use of PE laminates and films.

Market Snapshot - (2024-2031)

Global Market Size

USD 19.20 Billion

Largest Segment

Polyethylene

Fastest Growth

Hygiene & Personal Care

Growth Rate

5.3%

Global Breathable Films Market ($ Bn)
Country Share for Asia-Pacific Region (%)

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Breathable Films Market Segmental Analysis

The Global Breathable Films Market is segmented into material, technology, end use, and region. By material, the market is classified into polyethylene, polypropylene, polyester, polyurethane. Depending on technology, it is categorized into monolithic and micro-porous. According to end use, the market is divided into hygiene & personal care, medical, packaging, and construction. Region wise, it is analyzed across North America, Latin America, Europe, Asia-Pacific, and Middle East & Africa.

Analysis By Material

In the forecasted future, the polyethylene segment's share is predicted to be the largest in the market. This is essential because polyethylene has proved to be reasonably priced and highly breathable. Thus, it is highly attractive in the hygiene market. Applications of PE are very widespread as a barrier film in various products such as adult incontinence, surgical drapes, and diapers for babies. As it is relatively inexpensive to make and can help promote cleanliness by adding resistance to moisture, it witnesses widespread usage. Its demand has increased with the increased demand for its complementary products in adult incontinence, sanitary pads, and diapers. The polyethylene segment can be expected to rise over the industry's forecast period due to the need for these products to rely on polyethylene-based films to minimize moisture and lessen the risk of skin infections

However, the polyurethane segment is expected to depict a significant growth during the forecast period. These are valued assets for the medical sector. These films can be used in a wide range of applications, including wound dressings, liquid and virus barriers, transdermal components, and waterproof-breathable medical fabrics. In the medical realm, polyurethane films play an essential role due to their unique features, such as breathability and waterproofing. Comfort and protection both bear equal significance. The polyurethane segment is expected to gain considerable increases because of its rising acceptance for sophisticated medical and healthcare applications, with continual technological breakthroughs and developing needs for high-performance medical materials.

Analysis By End Use

The largest share was held by the personal care and hygiene application in 2023, and it is anticipated to hold its place during the forecast period. Breathable film utilized in feminine hygiene shows growth opportunities owing to the surge in using diapers and related products. The trend is towards more advanced and environmentally friendly commodities. With personal hygiene and health-related concerns gaining momentum, producers are producing biodegradable sanitary napkins and diapers that meet the stringent cleanliness criteria yet are more eco-friendly. The trend for sustainable products, therefore, would predict to lead to substantial development in the sector since customers and manufacturers are considering health and environmental effects.

Contrarily, the benefits from breathable packaging technologies are predicted to create significant growth in food packaging applications during the projection period. Such packaging improves preservation through the control of the internal environment in the package, hence controlling the rates of oxygen and moisture within. Breathable packaging, therefore, prolongs the freshness of food items through the reduction in the growth of bacteria, hence increasing the product's shelf life. With increasing demand for long-term preservation methods of food in a convenient manner, the breathable packaging will further evolve. The invention satisfies consumers' expectations concerning efficiency and ecological sustainability; this enhancement of food quality takes place at the same time.

Global Breathable Films Market By End Use

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Breathable Films Market Regional Insights

Increasing applications for packaging materials in F&B, personal care, and pharmaceutical products are expected to drive the size of the Asia-Pacific market to the leading position in the regional market. Regional market growth can be attributed to an increasing demand for sanitary infant care products in China and India, which in turn can be linked to changes in lifestyle, an increase in the number of working moms, and an increase in per-capita disposable income. Packaging sector is the sixth largest industry in India. IIP said, "India's packaging consumption surged by 200% in the last decade from 4.3 kgs to 8.6 kgs per person per annum as of FY-20, while IIP added that rising consumer awareness, growing income levels, and surge in consumption of processed food will be driving the India packaging sector. A high volume of packaging spending in food processing, pharmaceutical, protective apparel, and personal care end-use industries is expected to drive the growth of the packaging market in the region.

On the contrary, the regional market is expected to grow during the forecast period owing to growing building and construction industry in the North American region. The increasing building and construction processes in the U.S and Canada, together with growing investment in the infrastructure development by enterprise and government agencies, will drive the growth of the industry in the region. In the construction industry, polyethylene films are used for covering an area and costly equipment and machinery to protect them. The main driver of the growth in size of the polyethylene market is the growth in the US markets for food packaging, heavy-duty sacks, and shopping bags.

Global Breathable Films Market By Geography
  • Largest
  • Fastest

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Breathable Films Market Dynamics

Drivers

Rise in Demand for Diapers for Babies

  • Demand drivers for the diaper market include an increase in population, which results in greater demand for comfortable and hygienic diapers. Moreover, the segment has grown with the improvement in per-capita disposable income and an increase in the number of working mothers. Due to increasing awareness of keeping newborns hygienic and technical development in textiles used within diapers, such as breathable and absorbent, manufacturers are designing bio-based products. Breathability has been defined as a fabric allowing airflow into and out of the weave or structure of the fabric. A breathable newborn diaper is a must for the comfort and healthy skin of the baby. It keeps a baby's skin smooth and healthy by reducing the risk of diaper rash. The breathability of diapers influences the incidence of diaper dermatitis. Hence, babies with diapers having breathability have a 38% to 50% less chance of developing dermatitis.

Increase in Demand for Food Packaging Applications

  • Breathable films are being increasingly required in food packaging applications and are anticipated to drive the breathable films market in the future. Various features of breathable films, that are low-cost polymer-based items with a wide range of breathability levels moisture control, and extended shelf-life for food packages, are required in food packaging. They are particularly in demand for various food packaging needs such as rolls, fruit and vegetable bags, and packing bags, which guarantee freshness, extend the shelf life of products, and ensure their safety by allowing smoke and sealing penetration. Growing food processing, increased demand for protective packaging solutions, and consumer awareness of hygiene and food safety in the industry are some key factors influencing the growth in demand for breathable films from the food packaging application.

Restraints

Exorbitant Production Cost

  • The high manufacturing cost of breathable film technologies is one of the major deterrent factors in the breathable films market. In general, a higher investment in the latest equipment and even raw materials is called for in breathable film manufacturing processes, especially in the case of specialized polymers such as thermoplastic polyurethane and polyurethane. These can often be considerably dearer than the conventional alternatives, hence raising the production cost higher. This cost is further enhanced by maintaining strict quality control and achieving the breathable qualities necessary. Smaller producers or less well-off ones may not be able to bear such costs, which could limit market accessibility and hinder overall growth in the sector. Consequently, this high manufacturing cost may inhibit the affordability and competitiveness of breathable films and impede their wide application.

Environmental Impact of Non-Biodegradable Materials

  • Another major obstacle for breathable films' market is the ecological impact of non-biodegradable material. Many of the breathable films are based on traditional polymers, mostly with a poor degrading rate in nature. This creates serious issues with contamination of nature and waste management. With the world's attention focused on sustainability and plastic waste reduction, demands for eco-friendly substitutes have been on the rise. Nonbiodegradable breathable films only add to the environmental problems by piling up in landfills and taking hundreds of years to break down. Growing environmental concerns pressurize the manufacturers to invest in and switch to recyclable or biodegradable material. These materials may be more expensive and complex to produce, which, in turn, hinders market growth.

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Breathable Films Market Competitive Landscape

The breathable films market has a competitive global market share, as there are well-recognized key players operating in the market. Most of the key players operating in the market are collaborating, building capacity, introducing new products, and diversifying their customer segment, which may increase the overall revenue of their respective company. There will be intense competition among key players, as manufacturers are investing in global expansion, during the forecast period.

Top Player’s Company Profiles

  • Arkema
  • Trioworld
  • Covestro
  • Fatra A.S.
  • RKW Group
  • Mitsui Chemicals, Inc.
  • Skymark Packaging Ltd.
  • SWM International
  • Berry Global Group
  • Nitto Denko Corporation
  • Printpack
  • SILON
  • TEC LINE INDUSTRIES
  • DSM Engineering Plastics
  • Imerys

Recent Developments

  • In July 2022, the Nitto Denko Corporation acquired four businesses owned by Mondi. Several of the recently acquired businesses use the operating name Advanced Film Solutions Division. This division is responsible for operating the personal care business and its affiliated enterprises.
  • In March 2021, Fresh vegetables can now be packaged with Printpack's Preserve brand of breathable laminated film, that the How2Recycle organization pre-qualified when it was introduced. Fully made from polyethylene, the film is approved for recycling through in-store drop-off.
  • In January 2020, Berry Global did declare a USD 20 million capacity increase for breathable and sustainable films. The business would be spreading its platforms for specialty films, healthcare, and hygiene throughout North America.

Breathable Films Key Market Trends

  • Increasing Interest in Biodegradable Films: A significant trend in the breathable film market is the increasing demand for environ-friendly, biodegradable films. Sustainability is of increasing concern to manufacturers and customers alike as awareness regarding environmental issues and plastic waste increases. This trend has stimulated the formulation and production of biodegradable breathable films from raw materials such as plant-based polymers and compostable materials. These films reduce the environmental impact of traditional petroleum-based plastics while offering the same functional benefits as petroleum-based plastics in terms of breathability and moisture management. Moving to biodegradable films further inspires creativity and investment into environmentally friendly alternatives, since the adoption of biodegradable films is among mainstream regulatory demands and global sustainability goals. This is a trend indicative of the broader industrial movement toward 'greener' products that are changing customer trends and the market landscape.
  • Technological Advances in Smart Packaging: Integration of smart packaging technology is yet another new trend in the market for breathable films. Breathable films are under development with the integration of sensors and advanced monitoring systems to produce smart packaging solutions. These smart films may track and report everything from package temperature and humidity to gas concentrations. These technologies enhance food safety, quality, and shelf life through real-time data and enable makers and customers to achieve value-added information. The move towards intelligent packaging caters for an increased demand on the part of consumers for convenience and the need for transparency about the quality of products. Further addition of smart elements to breathable films with the advent of more advanced technology is expected to boost innovation and differentiation within the market.

Breathable Films Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.  

As per SkyQuest analysis, an increase in demand for hygiene products due to increasing per capita income and rising health and hygiene awareness has served as a key growth driver for the global breathable films market. Premium hygiene products are gaining momentum, especially in Tier I cities. Surging consumption of breathable films in premium hygiene products is propelling the market in developing countries. In less developed countries, hygiene products have low consumption due to low penetration. Currently, the penetration rates in large-population countries with high birth rates are quite low. However, it is expected that as per capita income rises, consumer tastes change, and knowledge about health and hygiene improves, demand will increase sharply. There is large scope for breathable films and sanitary products to develop in emerging economies such as China, India, and Indonesia.

Report Metric Details
Market size value in 2023 USD 19.20 Billion
Market size value in 2031 USD 29.02 Billion
Growth Rate 5.3%
Base year 2023
Forecast period (2024-2031)
Forecast Unit (Value) USD Billion
Segments covered
  • Material
    • Polyethylene, Polypropylene, and Others
  • Technology
    • Monolithic, and Micro-porous
  • End-Use
    • Hygiene & Personal Care, Medical, Packaging, and Construction
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Arkema
  • Trioworld
  • Covestro
  • Fatra A.S.
  • RKW Group
  • Mitsui Chemicals, Inc.
  • Skymark Packaging Ltd.
  • SWM International
  • Berry Global Group
  • Nitto Denko Corporation
  • Printpack
  • SILON
  • TEC LINE INDUSTRIES
  • DSM Engineering Plastics
  • Imerys
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Breathable Films Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Breathable Films Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Breathable Films Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Breathable Films Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Breathable Films Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Breathable Films Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Global Breathable Films Market size was valued at USD 19.20 Billion in 2023 and is poised to grow from USD 20.21 Billion in 2024 to USD 29.02 Billion by 2031, growing at a CAGR of 5.3% in the forecast period (2024-2031).

The breathable films market has a competitive global market share, as there are well-recognized key players operating in the market. Most of the key players operating in the market are collaborating, building capacity, introducing new products, and diversifying their customer segment, which may increase the overall revenue of their respective company. There will be intense competition among key players, as manufacturers are investing in global expansion, during the forecast period. 'Arkema', 'Trioworld', 'Covestro', 'Fatra A.S.', 'RKW Group', 'Mitsui Chemicals, Inc.', 'Skymark Packaging Ltd.', 'SWM International', 'Berry Global Group', 'Nitto Denko Corporation', 'Printpack', 'SILON', 'TEC LINE INDUSTRIES', 'DSM Engineering Plastics', 'Imerys'

Demand drivers for the diaper market include an increase in population, which results in greater demand for comfortable and hygienic diapers. Moreover, the segment has grown with the improvement in per-capita disposable income and an increase in the number of working mothers. Due to increasing awareness of keeping newborns hygienic and technical development in textiles used within diapers, such as breathable and absorbent, manufacturers are designing bio-based products. Breathability has been defined as a fabric allowing airflow into and out of the weave or structure of the fabric. A breathable newborn diaper is a must for the comfort and healthy skin of the baby. It keeps a baby's skin smooth and healthy by reducing the risk of diaper rash. The breathability of diapers influences the incidence of diaper dermatitis. Hence, babies with diapers having breathability have a 38% to 50% less chance of developing dermatitis.

Increasing Interest in Biodegradable Films: A significant trend in the breathable film market is the increasing demand for environ-friendly, biodegradable films. Sustainability is of increasing concern to manufacturers and customers alike as awareness regarding environmental issues and plastic waste increases. This trend has stimulated the formulation and production of biodegradable breathable films from raw materials such as plant-based polymers and compostable materials. These films reduce the environmental impact of traditional petroleum-based plastics while offering the same functional benefits as petroleum-based plastics in terms of breathability and moisture management. Moving to biodegradable films further inspires creativity and investment into environmentally friendly alternatives, since the adoption of biodegradable films is among mainstream regulatory demands and global sustainability goals. This is a trend indicative of the broader industrial movement toward 'greener' products that are changing customer trends and the market landscape.

Increasing applications for packaging materials in F&B, personal care, and pharmaceutical products are expected to drive the size of the Asia-Pacific market to the leading position in the regional market. Regional market growth can be attributed to an increasing demand for sanitary infant care products in China and India, which in turn can be linked to changes in lifestyle, an increase in the number of working moms, and an increase in per-capita disposable income. Packaging sector is the sixth largest industry in India. IIP said, "India's packaging consumption surged by 200% in the last decade from 4.3 kgs to 8.6 kgs per person per annum as of FY-20, while IIP added that rising consumer awareness, growing income levels, and surge in consumption of processed food will be driving the India packaging sector. A high volume of packaging spending in food processing, pharmaceutical, protective apparel, and personal care end-use industries is expected to drive the growth of the packaging market in the region.

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