USD 4.79 Billion
Report ID:
SQMIG25E2136 |
Region:
Global |
Published Date: January, 2025
Pages:
199
|Tables:
89
|Figures:
71
Global Barbeque Grill Market size was valued at USD 4.79 Billion in 2023 and is poised to grow from USD 4.99 Billion in 2024 to USD 7.21 Billion by 2032, growing at a CAGR of 4.8% in the forecast period (2025-2032).
The global barbeque grill market growth is driven by shift in lifestyle trends and consumption habits of young consumers towards barbecue products and outdoor social events & parties. This has resulted in an increase in demand for slow-cooked barbecue products, including brisket, pork shoulder, and ribs. The market will witness the potential to expand with these new consumption trends. One major category of products where sales remained steady is BBQ grills. Furthermore, the number of barbeque restaurants and popularity is rising extremely. With busy working hours, most young customers prefer eating in outside eating establishments and restaurants.
Consumers, specifically the young ones, enjoy experiencing and trying various new and exciting food preparations. Most barbeque restaurants are increasingly offering live cooking, extensive buffet spreads, vibrant ambiance, and great music, which is expected to favor the growth of the barbeque grill over the forecast period. In addition, rapid construction in the commercial segment, especially the hospitality sector, is expected to favor the growth of the barbeque grill industry. Rise in working performance in the hotel industry has gained significant increasing in construction activities of hotels, particularly across emerging economies of Asia-Pacific, including India.
Market snapshot - (2025-2032)
Global Market Size
USD 4.79 Billion
Largest Segment
Commercial
Fastest Growth
Household
Growth Rate
4.8% CAGR
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The global barbeque grill market is segmented into product, application, distribution channel, and region. By product, the market is classified into gas, charcoal, and electric. Depending on the application, it is bifurcated into household and commercial. According to distribution channel, the market is divided into supermarkets & hypermarkets, specialty stores, online, and others. Regionally, it is studied across North America, Europe, Asia-Pacific, Middle East and Africa, and Latin America.
As per the 2024 global barbeque grill market analysis, the market was dominated by gas barbeque grill with a share of 55.18% and will grow significantly in the forecast period. Gas is the most popular product as it can be operated using different types of gases, which include propane, butane, and natural gases. These appliances are used for cooking food directly as well as indirectly, i.e., cooking on a platform placed on top of the grill. Moreover, their ability to heat and cool down faster than other barbeque grill products make them suitable for use during outings, picnics, and other similar events. Gas grills have one to six burners. According to the HPBA, 9% of owners in the United States own a natural gas grill.
The electric BBQ grill category is expected to gain the fastest CAGR of 6.0% from 2025 to 2032. This is mainly attributed to the fact that millennial customers are becoming more enthusiastic about holding cookouts during weekends and holidays, while cooking at home as a hobby or leisure activity has gained increasing popularity. Electric grills have become very popular in the recent past and are considered to be the most environment-friendly, healthiest, and easily accessible way to grill. They are suitable for various purposes and available in different sizes, from personal-sized, serving for one countertop grill to a large outdoor setup for social gatherings and parties. The benefits of electric grills, including ease of use, increased safety, and more convenience, are expected to propel the demand during the forecast period.
Based on the 2024 global barbeque grill market forecast, the commercial segment dominated the market. Obsession with barbeques has become a global trend. During the beginning of the decade, only barbeque restaurants could be seen serving barbeque food. But with growing popularity, most dining places can be increasingly seen incorporating barbeques in their menu. This is because barbeque is mass food in countries such as the U.S, Portugal, Brazil, the UK, Mexico, the Philippines, and South Korea. On the other hand, this level of growth of the segment is expected to be reflected because of the growing love of the consumers for barbequed food from the emerging economies as well, which include India, China, and other countries. Further, an increase in glamping, camping, and trekking is likely to enhance the growth of the global barbeque grill market.
The household applications category is expected to grow at a significant CAGR. Organizing barbeque parties has become more of a trend in many countries such as the U.S., Canada, Mexico, the U.K., Germany, China, and India. Besides barbecue meat, an increasing taste for various dishes that can be cooked on the barbecue grill is attracting attention at gatherings of family and friends, home parties, and picnics. Numerous postings on Instagram and Facebook on preparation of barbecues and attempting to make those foods have pushed barbecue grill adoption across multiple homes in different segments of the country and fuels this particular market's expansion.
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In 2024, the North American barbecue grill market is expected to be huge, accounting for a huge 56.7% of all revenue. In the United States, Canada, and Mexico, barbecue is part of the culture. The customers in this region usually have holidays and other festive events over delicious dinners, but barbecued food is always the event's high point. Barbecues and cookouts happen to be preferred during family reunions, national holidays, among other social galas. Primary reasons for increasing grilling and outdoor cooking trends relate to the reasons of convenience and cultural affinity while the new convenience of using well-designed grills has come at a high hand. Such popular culture, maintaining the North America demand for grills.
The barbecue grill market in Asia Pacific will grow at a compound annual growth rate of 5.9%. The most important factors responsible for the growth of this market include the increasing consumption of street food and the rising popularity of barbecue grills in China, Macau, Hong Kong, Singapore, Malaysia, Thailand, Indonesia, Taiwan, Japan, Korea, and the Philippines. The popular grilled barbecue foods in Asia, particularly Southeast Asia, are Shaokao, Chuanr, Char-siu, Yakitori, Mongolian barbeque, Satay, and Filo. This industry is growing in these countries due to the growing demand for barbecue grills as an alternative to pizza, burgers, and hot dogs. Companies are investing in a variety of projects, such as growth and cloud migration, to increase their income in this growing sector.
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Increasing Demand in Outdoor Cooking
Increased Consumer Expenditure and Disposable Incomes
High Cost of Premium Grills
Environmental Concerns Over Carbon Emissions
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The key competitors within the highly competitive global barbecue grill market are Weber Inc., Traeger Grills, Char-Broil, Napoleon, and Dyna-Glo. These companies lead the industry by offering high-end, creative grills featuring advanced features that include durability, enhanced heat regulation, and high-tech solutions. As companies continue to focus on expanding their lines of products, improving customer service, and finding eco-friendly ways to grill the products that match the changing demand of consumers, competition is now becoming increasingly cutthroat.
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, with increased consumer demand for outdoor cooking and social gatherings, the global barbecue grill market is going steady. Improved discretionary spending also translates to high-quality grills with advanced features, such as energy efficiency and smart technology, becoming the top preference of many consumers. As consumers are looking to be environmentally friendly, a growing trend among companies in this industry involves creating eco-friendly solutions for grilling. Due to its strong grilling culture, North America remains an important market, and emerging economies are fueling growth around the world. Advancements in grilling technology and eco-friendly solutions are expected to drive growth in the market despite the presence of barriers such as high entry prices and environmental issues. The global barbecue grill market is expected to grow as consumers spend more money and the products continue to evolve.
Report Metric | Details |
---|---|
Market size value in 2023 | USD 4.79 Billion |
Market size value in 2032 | USD 7.21 Billion |
Growth Rate | 4.8% |
Base year | 2024 |
Forecast period | (2025-2032) |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Barbeque Grill Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Barbeque Grill Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
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Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Barbeque Grill Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Barbeque Grill Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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