Barbeque Grill Market Size, Share, and Growth Analysis

Barbeque Grill Market By Product (Gas, Electric), By Application (Household, Commercial), By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores), By Region -Industry Forecast 2025-2032


Report ID: SQMIG25E2136 | Region: Global | Published Date: January, 2025
Pages: 199 |Tables: 89 |Figures: 71

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Barbeque Grill Market Insights

Global Barbeque Grill Market size was valued at USD 4.79 Billion in 2023 and is poised to grow from USD 4.99 Billion in 2024 to USD 7.21 Billion by 2032, growing at a CAGR of 4.8% in the forecast period (2025-2032).

The global barbeque grill market growth is driven by shift in lifestyle trends and consumption habits of young consumers towards barbecue products and outdoor social events & parties. This has resulted in an increase in demand for slow-cooked barbecue products, including brisket, pork shoulder, and ribs. The market will witness the potential to expand with these new consumption trends. One major category of products where sales remained steady is BBQ grills. Furthermore, the number of barbeque restaurants and popularity is rising extremely. With busy working hours, most young customers prefer eating in outside eating establishments and restaurants.

Consumers, specifically the young ones, enjoy experiencing and trying various new and exciting food preparations. Most barbeque restaurants are increasingly offering live cooking, extensive buffet spreads, vibrant ambiance, and great music, which is expected to favor the growth of the barbeque grill over the forecast period. In addition, rapid construction in the commercial segment, especially the hospitality sector, is expected to favor the growth of the barbeque grill industry. Rise in working performance in the hotel industry has gained significant increasing in construction activities of hotels, particularly across emerging economies of Asia-Pacific, including India.

Market snapshot - (2025-2032)

Global Market Size

USD 4.79 Billion

Largest Segment

Commercial

Fastest Growth

Household

Growth Rate

4.8% CAGR

Global Barbeque Grill Market ($ Bn)
Country Share for North America (%)

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Barbeque Grill Market Segments Analysis

The global barbeque grill market is segmented into product, application, distribution channel, and region. By product, the market is classified into gas, charcoal, and electric. Depending on the application, it is bifurcated into household and commercial. According to distribution channel, the market is divided into supermarkets & hypermarkets, specialty stores, online, and others. Regionally, it is studied across North America, Europe, Asia-Pacific, Middle East and Africa, and Latin America.

Analysis by Product

As per the 2024 global barbeque grill market analysis, the market was dominated by gas barbeque grill with a share of 55.18% and will grow significantly in the forecast period. Gas is the most popular product as it can be operated using different types of gases, which include propane, butane, and natural gases. These appliances are used for cooking food directly as well as indirectly, i.e., cooking on a platform placed on top of the grill. Moreover, their ability to heat and cool down faster than other barbeque grill products make them suitable for use during outings, picnics, and other similar events. Gas grills have one to six burners. According to the HPBA, 9% of owners in the United States own a natural gas grill.

The electric BBQ grill category is expected to gain the fastest CAGR of 6.0% from 2025 to 2032. This is mainly attributed to the fact that millennial customers are becoming more enthusiastic about holding cookouts during weekends and holidays, while cooking at home as a hobby or leisure activity has gained increasing popularity. Electric grills have become very popular in the recent past and are considered to be the most environment-friendly, healthiest, and easily accessible way to grill. They are suitable for various purposes and available in different sizes, from personal-sized, serving for one countertop grill to a large outdoor setup for social gatherings and parties. The benefits of electric grills, including ease of use, increased safety, and more convenience, are expected to propel the demand during the forecast period.

Analysis By Application

Based on the 2024 global barbeque grill market forecast, the commercial segment dominated the market. Obsession with barbeques has become a global trend. During the beginning of the decade, only barbeque restaurants could be seen serving barbeque food. But with growing popularity, most dining places can be increasingly seen incorporating barbeques in their menu. This is because barbeque is mass food in countries such as the U.S, Portugal, Brazil, the UK, Mexico, the Philippines, and South Korea. On the other hand, this level of growth of the segment is expected to be reflected because of the growing love of the consumers for barbequed food from the emerging economies as well, which include India, China, and other countries. Further, an increase in glamping, camping, and trekking is likely to enhance the growth of the global barbeque grill market.

The household applications category is expected to grow at a significant CAGR. Organizing barbeque parties has become more of a trend in many countries such as the U.S., Canada, Mexico, the U.K., Germany, China, and India. Besides barbecue meat, an increasing taste for various dishes that can be cooked on the barbecue grill is attracting attention at gatherings of family and friends, home parties, and picnics. Numerous postings on Instagram and Facebook on preparation of barbecues and attempting to make those foods have pushed barbecue grill adoption across multiple homes in different segments of the country and fuels this particular market's expansion.

Global Barbeque Grill Market By Application

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Barbeque Grill Market Regional Insights

In 2024, the North American barbecue grill market is expected to be huge, accounting for a huge 56.7% of all revenue. In the United States, Canada, and Mexico, barbecue is part of the culture. The customers in this region usually have holidays and other festive events over delicious dinners, but barbecued food is always the event's high point. Barbecues and cookouts happen to be preferred during family reunions, national holidays, among other social galas. Primary reasons for increasing grilling and outdoor cooking trends relate to the reasons of convenience and cultural affinity while the new convenience of using well-designed grills has come at a high hand. Such popular culture, maintaining the North America demand for grills.

The barbecue grill market in Asia Pacific will grow at a compound annual growth rate of 5.9%. The most important factors responsible for the growth of this market include the increasing consumption of street food and the rising popularity of barbecue grills in China, Macau, Hong Kong, Singapore, Malaysia, Thailand, Indonesia, Taiwan, Japan, Korea, and the Philippines. The popular grilled barbecue foods in Asia, particularly Southeast Asia, are Shaokao, Chuanr, Char-siu, Yakitori, Mongolian barbeque, Satay, and Filo. This industry is growing in these countries due to the growing demand for barbecue grills as an alternative to pizza, burgers, and hot dogs. Companies are investing in a variety of projects, such as growth and cloud migration, to increase their income in this growing sector.

Global Barbeque Grill Market By Geography
  • Largest
  • Fastest

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Barbeque Grill Market Dynamics

Drivers

Increasing Demand in Outdoor Cooking

  • The increased popularity of outdoor cooking, especially in the years following the epidemic, is driving the global barbecue grill market. Customers are increasingly seeking outdoor cooking experiences as a means to enjoy parties, family get-togethers, and free time. Demand for barbecue grills is primarily driven by the fact that they provide a simple, entertaining, and communal cooking method, especially in North America and Europe.

Increased Consumer Expenditure and Disposable Incomes

  • Consumer expenditure on superior quality barbecue grills is on a rise globally; more so among developing countries' citizens, and with growing disposable incomes. Higher disposable incomes in people have also made them upgrade to premium, feature-rich designs that come embedded with smart connectivity, energy savings, and tougher material. Growth in consumer expenditures on outdoor kitchen equipment is raising the demand in the global market.

Restraints

High Cost of Premium Grills

  • The high-end grills, after all, become increasingly in demand, but their price remains a significant obstacle. Premium grills with modern features such as smart technology, strong build, and additional accessories are often pricier, thus it is out of the reach for many customers. This limitation on the increase of the market, particularly in developing countries due to its price.

Environmental Concerns Over Carbon Emissions

  • Due to carbon emissions, traditional gas or charcoal barbecue grills may pose some environmental issues. Manufacturers have become increasingly strained to create cleaner and more environment-friendly grilling alternatives that cater to the growing concerns of customers on environment issues. Negative environmental effects from using traditional barbeques could be a reason that stops them from becoming popular, especially in a region with strict environmental laws.

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Barbeque Grill Market Competitive Landscape

The key competitors within the highly competitive global barbecue grill market are Weber Inc., Traeger Grills, Char-Broil, Napoleon, and Dyna-Glo. These companies lead the industry by offering high-end, creative grills featuring advanced features that include durability, enhanced heat regulation, and high-tech solutions. As companies continue to focus on expanding their lines of products, improving customer service, and finding eco-friendly ways to grill the products that match the changing demand of consumers, competition is now becoming increasingly cutthroat.

Top Players in Barbeque Grill Market

  • Weber Inc.
  • Traeger Grills
  • Char-Broil
  • Napoleon
  • Dyna-Glo
  • Cuisinart
  • Kamado Joe
  • Broil King
  • Landmann
  • Masterbuilt
  • Monument Grills
  • Pit Boss Grills
  • Smoke Hollow
  • Kenmore
  • Big Green Egg

Recent Developments

  • Feb 2023: Traeger Inc, the makers and category leaders in wood-pellet grills, launched a major expansion of their outdoor cooking experience with Flatrock Grill. Flatrock Grill is the new standard in the rapidly growing griddle cookware category, while also allowing customers to discover a whole new frontier of flavor through premium, innovative designs, and features.
  • January 2023: Weber Inc. introduced a new LUMIN electric grill for the consumer who has limited outdoor space and makes eco-conscious choices. The newly released product can reach high heat temperatures of more than 600°F/315°C within 15 minutes.
  • April 2022: Napoleon declared the availability of Rogue EQ Connected Electric Grill Series. The two-burner Rogue EQ 365 can be controlled by an app using a smartphone to view temperatures and grill controls on a 7-inch LCD screen.

Barbeque Grill Key Market Trends

Barbeque Grill Market SkyQuest Analysis

SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.

As per SkyQuest analysis, with increased consumer demand for outdoor cooking and social gatherings, the global barbecue grill market is going steady. Improved discretionary spending also translates to high-quality grills with advanced features, such as energy efficiency and smart technology, becoming the top preference of many consumers. As consumers are looking to be environmentally friendly, a growing trend among companies in this industry involves creating eco-friendly solutions for grilling. Due to its strong grilling culture, North America remains an important market, and emerging economies are fueling growth around the world. Advancements in grilling technology and eco-friendly solutions are expected to drive growth in the market despite the presence of barriers such as high entry prices and environmental issues. The global barbecue grill market is expected to grow as consumers spend more money and the products continue to evolve.

Report Metric Details
Market size value in 2023 USD 4.79 Billion
Market size value in 2032 USD 7.21 Billion
Growth Rate 4.8%
Base year 2024
Forecast period (2025-2032)
Forecast Unit (Value) USD Billion
Segments covered
  • Product
    • Gas, Charcoal, and Electric
  • Application
    • Household and Commercial
  • Distribution Channel
    • Supermarkets & Hypermarkets, Specialty Stores, Online, and Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Weber Inc.
  • Traeger Grills
  • Char-Broil
  • Napoleon
  • Dyna-Glo
  • Cuisinart
  • Kamado Joe
  • Broil King
  • Landmann
  • Masterbuilt
  • Monument Grills
  • Pit Boss Grills
  • Smoke Hollow
  • Kenmore
  • Big Green Egg
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Barbeque Grill Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Barbeque Grill Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Barbeque Grill Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Barbeque Grill Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Barbeque Grill Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Barbeque Grill Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Global Barbeque Grill Market size was valued at USD 4.79 Billion in 2023 and is poised to grow from USD 4.99 Billion in 2024 to USD 7.21 Billion by 2032, growing at a CAGR of 4.8% in the forecast period (2025-2032).

The key competitors within the highly competitive global barbecue grill market are Weber Inc., Traeger Grills, Char-Broil, Napoleon, and Dyna-Glo. These companies lead the industry by offering high-end, creative grills featuring advanced features that include durability, enhanced heat regulation, and high-tech solutions. As companies continue to focus on expanding their lines of products, improving customer service, and finding eco-friendly ways to grill the products that match the changing demand of consumers, competition is now becoming increasingly cutthroat. 'Weber Inc.', 'Traeger Grills', 'Char-Broil', 'Napoleon', 'Dyna-Glo', 'Cuisinart', 'Kamado Joe', 'Broil King', 'Landmann', 'Masterbuilt', 'Monument Grills', 'Pit Boss Grills', 'Smoke Hollow', 'Kenmore', 'Big Green Egg'

The increased popularity of outdoor cooking, especially in the years following the epidemic, is driving the global barbecue grill market. Customers are increasingly seeking outdoor cooking experiences as a means to enjoy parties, family get-togethers, and free time. Demand for barbecue grills is primarily driven by the fact that they provide a simple, entertaining, and communal cooking method, especially in North America and Europe.

Innovations in Grilling Technologies: There have been some groundbreaking developments in barbecue grill industries. Technology has facilitated integration in recent times. Today, many can be found using temperature control systems, self-cleaning systems, and smart grills controlled using smartphones. Technology improvements ensure easy usability, accurate, and more convenient appliances which attract technophile consumers, accelerating the market.

In 2024, the North American barbecue grill market is expected to be huge, accounting for a huge 56.7% of all revenue. In the United States, Canada, and Mexico, barbecue is part of the culture. The customers in this region usually have holidays and other festive events over delicious dinners, but barbecued food is always the event's high point. Barbecues and cookouts happen to be preferred during family reunions, national holidays, among other social galas. Primary reasons for increasing grilling and outdoor cooking trends relate to the reasons of convenience and cultural affinity while the new convenience of using well-designed grills has come at a high hand. Such popular culture, maintaining the North America demand for grills.

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