Automotive Power Steering Motor Market
Report ID: SQMIG25C2185
Report ID: SQMIG25C2185
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Report ID:
SQMIG25C2185 |
Region:
Global |
Published Date: May, 2025
Pages:
198
|Tables:
170
|Figures:
75
Global Automotive Power Steering Motor Market size was valued at USD 26.84 Billion in 2024 and is poised to grow from USD 28.58 Billion in 2025 to USD 47.3 Billion by 2033, growing at a CAGR of 6.5% during the forecast period (2026–2033).
The global automotive power steering market is continuously growing due to the rising demand for fuel saving vehicles and growing adoption of electric and hybrid vehicles. The rise in the demand for driving comfort and safety from consumers is also adding to the market growth. The manufacturers are adopting regulatory systems regarding emissions and environmental protection with the help of electric power steering systems which are increasing their Demand as these are energy efficient, lightweight and incorporate advanced driver assistance systems (ADAS). There is a shift towards the development of autonomous vehicle technology which is dependent on accurate and responsive steering solutions.
The rise in the adoption of the automotive segment in the developing economies particularly in the Asia Pacific region is contributing as a significant driver. With the rise in manufacturing capacities in these markets, the need for low cost, advanced steering solutions is growing at a faster rate. The advancement in smart mobility and connected cars are driving the manufacturers to heavily invest in adaptive and software-based steering solutions. The organizations are also expanding their R&D expenditure for maintaining their positions. For instance, Nexteer Automotive and NSK Limited are heavily investing in creating modular and smart EPS technology.
Moreover, the high costs which are associated with advanced power steering systems design complexity is a major Challenge for the market. Furthermore, the challenges in aligning with stringent regulations and functional requirements also pose barriers for the entry of smaller players. The rapid technological advancements are raising concerns regarding product obsolescence and demand continuous innovation to remain viable.
Going forward, strategic alliances between automakers and technology companies like Nexteer's tie-up with Tactile Mobility are likely to define the direction of steering systems. The embedding of steering solutions with capabilities like parking assist, real-time processing, and smart steering wheel interfaces points to a shift toward an increasingly connected and autonomous mobility environment, indicating continued market growth.
Why Is the Shift Toward Electric Power Steering (EPS) Accelerating?
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Market snapshot - 2026-2033
Global Market Size
USD 25.2 Billion
Largest Segment
Electric Power Steering
Fastest Growth
Electromechanical Power Steering
Growth Rate
6.5% CAGR
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The global automotive power steering motor market is segmented on the basis of Type, End Use, Vehicle Type, Product Type, Demand Category, Voltage, and region. By Type, the market is segmented into Electric Power Steering, Hydraulic Power Steering, and Electromechanical Power Steering. By End Use, the market is segmented into Passenger Vehicles, Commercial Vehicles, and Heavy Vehicles. Based on Vehicle Type, the market is segmented into Sedans, SUVs, and Trucks. By Product Type, the market is segmented into Rack Assist type (REPS), Column Assist type (CEPS), and Pinion Assist type (PEPS). By Demand Category, the market is segmented into OEM, and Aftermarket. By Voltage, the market is segmented into 12V, 24V, and 48V. By region, the market is segmented into North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America.
Electric power steering is a largest segment in the global power steering motors market by type in the automotive sector due to its increased fuel efficiency, lower maintenance commands model compatibility with existing electronic vehicle systems. EPS does not require the use of hydraulic fluids and pumps which help in reducing weight and increases fuel efficiency, especially in electric and compact vehicles. The manufacturers are preferring EPS as it has the compatibility with high end features like Lane keeping assist and autonomous driving capabilities. Its widespread usage in passenger vehicles and rising popularity in electric vehicles has made it a stronger segment. It holds the largest revolution in the market due to its extensive use and technological compatibility.
Electromechanical Power Steering (EMPS) is the fastest growing segment in the global power steering Motors market due to its advanced control capabilities and smooth integration with intelligent vehicles systems. emps has the advantages of EPS and provides procedure and feedback customization which is important for modern safety features and semi-autonomous driving. Unlike traditional systems, EMPS dynamically adapts to driving conditions, improving handling and safety. It is getting more widely used in luxury vehicles and electric vehicles where performance is critical and accuracy is essential. The shift towards electrification and increasing consumer demands on intelligent safety systems are fueling the use of EMPS at a quicker pace. This makes it the fastest-growing segment, which is expected to record the highest compound annual growth rate in the next few years.
Column Assist Type (CEPS) Is the largest segment in the automotive power steering motor market and contributes around 62% of the overall market share. The segment holds the largest share because of its ideal design for compact cars that have smaller engine compartments because the power assist unit is located inside the cabin rather than the Indian space. CEPS systems include a simple rack and pinion-configuration which makes them less expensive and simpler to integrate, leading towards their mass popularity in small to mid-range cars globally. column mounted sensors in CEPS also provide extremely high levels of accuracy in assist control compared to their dimensions which is leading towards their increased popularity.
Rack Assist Type (REPS) is the fastest growing segment in the power steering motors market due to the rising demand for high-precision steering systems in new vehicles which include bigger vehicles such as SUVs and trucks. REPS helps in providing greater steering control, responsiveness to a huge range of driving situations, and incorporation with advanced driver-assistance systems (ADAS). It has the capability to deliver variable steering assistance based on the speed of the vehicle and driving conditions which makes it the preferred option for manufacturers that are improving safety and driving experience. The rise in the shift towards autonomously-driven vehicles and the demand for REPS will expand exponentially, leading towards the market’s fastest growing segment.
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Asia Pacific holds the largest share in the automotive power steering motor market as it has a strong automotive manufacturing sector and considerable presence of key original equipment manufacturers (OEMs) in In countries which include China, Japan, and South Korea. The rise in the demand for energy efficient vehicles due to the increasing emphasis on reducing carbon emissions and enhancing fuel efficiency is further contributing to the dominance of this region. China is the largest automotive producer and consumer around the world and plays a major role in this market as it focuses on increasing electric vehicle production by following government policies which contributes significantly to the demand for advanced steering systems.
China is having the highest manufacturing and buying rate around the world as it builds advances EV cars and segments.
North America is the fastest growing region in the automotive for steering motor market. The region's growth is due to the rising demand for sophisticated steering systems in passenger cars and commercial vehicles. The rise in the adoption of electric power steering EPS systems which provide benefits such as enhanced fuel efficiency and improved vehicle handling is therefore driving the market. Furthermore, strong government regulations or vehicle emissions are contributing towards the adoption of electric power steering systems leading towards market growth. The technological advancements in power steering systems which include improvements in motor efficiency and incorporation of ADAS are further driving automakers to advance their steering mechanisms.
Europe occupies the third largest market share in the automotive power steering motors market. The region is growing continuously as it supports stringent emission norms and the rise in demand for electric and hybrid vehicles. The rise in the adoption of electric power steering systems which helps in reducing vehicle weight and enhancing fuel efficiency is further contributing to the market. The region’s market is further adopting continuously the advancements in steering technologies which are supporting sustainability and innovation, leading towards market growth.
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Rising Demand for Fuel-Efficient and Lightweight Vehicles
Increasing Integration of Advanced Driver Assistance Systems (ADAS)
High Initial Costs and Complex Integration
Limited Adoption in Commercial and Heavy-Duty Vehicles
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The global automotive power steering motor industry is witnessing tremendous growth fueled by innovation and strategic plans of major players. Major players like JTEKT Corporation, Robert Bosch GmbH, ZF Friedrichshafen AG, and NSK Ltd. are undertaking efforts to design sophisticated electric power steering (EPS) systems to address the growing need for fuel-saving and driverless cars.
For instance, JTEKT Corporation has been undertaking research and development to further its EPS products with the aim of enhancing vehicle handling and safety aspects. In a similar manner, Robert Bosch GmbH is growing its product portfolio by combining advanced driver-assistance systems (ADAS) with EPS to offer an enhanced steering solution.
Furthermore, the Asia Pacific market is also becoming a major market with China and India witnessing their higher adoption which is driven by growing vehicle production. These developments represent a competitive environment in this market.
How Are ADAS and Autonomous Driving Technologies Influencing Steering Motor Development?
Advanced Driver Assistance Systems (ADAS) and autonomous driving are revolutionizing the function of power steering motors, which are becoming smarter and more responsive. EPS motors play a vital role in making features such as lane-keeping assist, automatic parking, and adaptive cruise control possible. The systems require high precision electronically controlled steering responses which are not provided by the hydraulic systems. The cars are becoming software-based, therefore, the addition of intelligent steering motors that can communicate with centers and control units is imperative. This trend is prompting manufacturers to innovate with better torque outputs, increased durability, and improved electronic control for safety and precision.
What Role Does the EV Boom Play in Power Steering Motor Demand?
The EV manufacturing boom is creating new opportunities for producers of power steering motors. Since EVs tend to come with EPS systems to optimize energy efficiency and reduce mechanical friction, there is a growing demand for high-performing, compact steering motors. Additionally, the absence of an internal combustion engine in EVs demands highly efficient electric subsystems, including steering. Automakers are looking for EPS motors that optimize battery life without compromising steering performance. With the global EV market expanding, steering motor suppliers are increasing production and focusing on lightweight, low-noise, and energy-efficient designs to meet evolving OEM requirements.
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the rising shift towards electric and hybrid vehicles is driving the adoption of electric power steering (EPS) systems, which are more energy-efficient and compatible with advanced vehicle architectures. The rise in the incorporation of Advanced Driver-Assistance Systems (ADAS) requires precise and responsive steering mechanisms, surging the demand for advanced power steering motors. The high cost associated with advanced steering systems and the complexity of integrating them into existing vehicle platforms can hinder market growth, especially in cost-sensitive markets. The EPS motor segment is the largest segment in the automotive power steering motor market, with an expected growth rate of approximately 6%. Asia Pacific contributes to the highest share because of its vehicle production rates and rapid urbanization. North America is growing quickly, due to its stringent commission regulations, technological advancements, and rising preference towards advanced steering systems. A major trend is the integration of stair by wire technology which provides reduced weight, enhanced design flexibility, and improved vehicle control contributing towards autonomous driving. Denso Corporation, which is a major player, is continuously innovating in the development of Advanced steering systems. The focus on research and development especially in power steering technology is supporting the market's growth.
| Report Metric | Details |
|---|---|
| Market size value in 2024 | USD 26.84 Billion |
| Market size value in 2033 | USD 47.3 Billion |
| Growth Rate | 6.5% |
| Base year | 2024 |
| Forecast period | 2026-2033 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Automotive Power Steering Motor Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Automotive Power Steering Motor Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
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