Advanced Authentication Market Updates

Skyquest Technology's expert advisors continuously track and analyze the latest developments and updates related to advanced authentication market. Our team of analysts stay abreast of all the recent news stories shaping the industry including new product launches by major companies, strategic partnerships, M&As, Patent filings and industry and regulatory developments.

Advanced Authentication Market News

in Advanced Authentication Market
  • In July 2024, Axiad, an identity-first focused company announced that it had raised USD 25 million in funding. Invictus Growth Partners invested this capital to help Axiad to aid in the company's journey to achieve Federal Risk and Authorization Management Program (FedRAMP®) Authority to Operate (ATO). The company plans on building an identity-first zero-trust future through advanced authentication solutions
  • In July 2024, Google, the renowned tech giant from the United States announced the rollout of passkey support to its Advanced Protection Program to bolster the security of online accounts belonging to high-risk users. At-risk individuals such as activists, journalists, people involved in elections, and business executives were at the center of this move.
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Global Advanced Authentication Market size was valued at USD 16.79 Billion in 2023 and is poised to grow from USD 18.72 Billion in 2024 to USD 41.01 Billion by 2032, growing at a CAGR of 10.3% during the forecast period (2025-2032).

Advanced authentication providers should focus on improving data privacy to expand their application scope. Targeting critical industries such as BFSI, healthcare, and government is slated to offer highly lucrative opportunities in the long run. Integration of advanced authentication with other technologies can help companies stand out from the competition as per this global advanced authentication market forecast. 'IBM Corporation (US)', 'Adyen', 'SystemDomian', 'CA Technologies (US)', 'HP ESSN (US)', 'Oracle Corporation (US)', 'CSC BSS (India)', 'MasterCard Inc. (US)', 'Versasec AB (Sweden)', 'Atos Corporation (France)', 'Gemalto (the Netherlands)', 'Datacard Group (US)'

The boom in digital banking, mobile wallets, and e-commerce platforms has intensified the demand for secure and seamless user authentication. Advanced authentication ensures compliance with PSD2 and other financial regulations, while also improving customer experience by reducing friction in digital interactions. As contactless transactions and fintech adoption grow, so does the need for technologies that verify user identity in real-time.

Passwordless Authentication Adoption: Advanced authentication companies are expected to offer passwordless authentication solutions to eliminate vulnerabilities and user frustrations with traditional passwords. Techniques such as biometrics (fingerprint, facial recognition), hardware security keys, and magic links via email or SMS are gaining traction. Focusing on this advanced authentication market trend can help companies reduce phishing risks and improve user experience as well.

What Makes North America the Most Opportune Region?

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Global Advanced Authentication Market
Advanced Authentication Market

Report ID: SQMIG45E2326

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