USD 8.35 billion
Pet Treats Market Size, Share, and Growth Analysis
Pet Treats Market By Product Type (Eatable, Chewable), By Pet Type (Dogs, Cats), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG30K2053 |
Region:
Global |
Published Date: January, 2025
Pages:
199
|Tables:
112
|Figures:
76
Format -
Pet Treats Market Insights
Global Pet Treats Market size was valued at USD 8.35 billion in 2023 and is poised to grow from USD 9.01 billion in 2024 to USD 16.55 billion by 2032, growing at a CAGR of 7.9% during the forecast period (2025-2032).
The global pet treats market has witnessed a rapid growth due to growth in consumer awareness regarding natural and organic food products for their pets. Consumers have become more health conscious and aware of the unhealthy productions of food products and their effect on their pets’ health. This rise in the demand for organic pet treats has pushed the producers in this market to change their focus to natural products. Products with no harmful chemicals, fertilizers GMO ingredients, pesticides, etc are gaining consumers’ attention.
At the same time, during covid there was sudden rise in adoption of pets by the individuals to overcome the stress, loneliness and depression caused dur to isolation and lockdown which also fuelled the pet treats market.
Breeders and rescue organizations, in 2020, noted a surge in requests from people looking for dogs. According to Mars Petcare, a well-known producer of pet foods, the combined sales of cat and dog treats increased by 6.5% in the 12 weeks between February and May 2020. This signifies the pet food market growth, which continued post pandemic.
Dogs are one of the most adopted pets around the world. For instance, the dog population was 604.5 million in 2022, whereas the cat population was 408.2 million globally. This can help in the market growth due to a significant number of pet owners shifting from home-cooked food to commercial food, the higher dietary needs of dogs compared to other pets, and the higher dog population.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Dogs
Fastest Growth
Cats
Growth Rate
7.9% CAGR
Global Pet Treats Market ($ Bn)
Country Share for North America Region (%)
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Pet Treats Market Segments Analysis
Global Pet Treats Market is segmented by Product Type, Pet Type, Distribution Channel and region. Based on Product Type, the market is segmented into Eatable and Chewable. Based on Pet Type, the market is segmented into Dogs, Cats and Others. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Specialty Stores, Online Stores and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Analysis by Animal Type
Based on animal type, the Global Pet Treats Market is segmented into dogs, cats and others. Dogs are the one of the major adopted pets by the individual, couples or by the families. In 2022, they accounted for the largest share of the global pet treats market with market value of USD 80.03 billion in that year. And are expected to grow up to USD 156.60 billion by 2029. Cats are the second major consumer of pet foods. They accounted for 32.3% in 2022. This growth was due to the increase in cat population by 18.8% from 2017 to 2022. It was further increased by the rise in popularity of cat companionship since they are very low maintenance requirements compared to dogs. Other pets segment consists of birds like parrot, canaries, parakeets etc, small mammals like rats and hamsters, rodents like squirrels and rabbits, ornamental fishes like guppies, goldfish etc and many others. They were accounted for 19% of the market in 2022 despite having a population share of 35% in that same year. This lower share was due to their smaller body size, resulting in lower food requirements compared to cats and dogs.
Analysis by Form
Based on form of pet treats, the global Pet Treats is segmented into Dry and wet pet foods. Dry pet food offers a wide range of products from kibble to pellets, needed for different type of pets like dogs, cats, fishes etc. Whereas the wet pet treats have products like chunks in gravy, pâté and various shredded varieties. Due to its higher moisture contents, wet foods are as an excellent source of hydration specially when it comes to pets with urinary tract issues. Dry Pet treats are convenient and cost-effective as compared to that of available wet food products. Another advantage of these products is that they have longer shelf-life, and it does not require refrigeration or a special storage facility.
Analysis by Source
Based on Source, the global Pet Treats market is segmented into Organic and conventional. The conventional segment is dominating the market size in the year 2021 and is estimated to reach USD 24,854.3 million by 2031 with CAGR of 4.0%. It holds maximum pet treats market share due to various benefits like ease, convenience and crop safety offered by conventional farming to the farmers. They are very cost-effective at the same time. Meanwhile, organic pet treats are gaining attraction among the pet parents due to their awareness related to toxics and chemical components of conventionally grown raw materials. The pet parents are shifting towards organic products which are chemical free and easier on their pets' health.
Global Pet Treats Market By Animal Type
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Pet Treats Market Regional Insights
Based on geography, the global Pet Treats market is segmented into North America, Asia Pacific, Europe, Latin America, and Middle East & Africa. Among these regions, North America holds a major part of the market. It witnessed an increase of 74.7% from 2017 to 2022, due to rising pet population, higher disposable income and increasing trend for humanization of pets. North America emerged as the largest regional market with value of USD 77.43 billion.
Europe is the second largest and fastest growing regional market. It was valued at USD 47.74 billion in 2022. This region registered a growth of 23.6% between 2017 and 2021 due to increase in pet population. Additionally, the market is pushed by the increasing awareness of ingredients, customized food products, organic food etc.
Th Asia-Pacific region have also seen a significant growth in pet humanization and consumer choice for premium pet food products in recent years. In the region, the pet owners are going for commercial pet products leading to market growth in the region. Due to these factors, the Asia-Pacific pet treats market reached USD 29.36 billion in 2022.
In Middle East & Africa as well as Latin America, they are also considered as the fastest-growing regions in the market, with estimated CAGRs of 12.2% and 12.1%, respectively, during the forecast period. This is mainly due to their growing pet populations and many pet owners shifting from home-cooked food to commercial pet treats, in line with the rising trend of pet humanization.
Global Pet Treats Market By Region
- Largest
- Fastest
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Pet Treats Market Dynamics
Drivers
Growing Pet Population and Consumer Spending.
- The growing pet population along with increasing purchasing power and pet humanization trends globally are estimated to drive the market during the forecast period. Rapid urbanization and growing love for pets among people has pushed the pet owners to opt for high-quality food and treats for their pets.
Restraints
Regulatory Compliances.
- Strict regulatory policies and compliance requirements governs the formulation, labelling and safety standards of pet food products. It can stand as major challenge for the manufacturers, especially for small market players with resource constraints to go through the regulatory landscapes.
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Pet Treats Market Competitive Landscape
The global pet treats market is disintegrated in nature. The major players in this market are adopting and trying out various growth strategies to stay in the market. New product launches, innovations, mergers, acquisitions, collaboration and intensive Research & Development are some of the growth strategies that are adopted by these key players to thrive in this competitive market. The key market players are also constantly focused on R&D to supply industries with the most efficient and cost-effective solutions which caters to the needs and demands of pet owners.
Top Players in Pet Treats Market
- Mars Petcare (USA)
- Nestle Purina Petcare (Switzerland)
- Hill’s Pet Nutrition (USA)
- The J.M. Smucker Company (USA)
- General Mills (USA)
- WellPet LLC (USA)
- Big Heart Pet Brands (USA)
- Tyson Foods (USA)
- Saturn Petcare Group (Germany)
- Wellness Pet Company (USA)
- Natural Treats (USA)
- Rush Direct (USA)
- Simmons Pet Food (USA)
- Almo Nature (Italy)
- Aller Petfood (Denmark)
- C.J. Foods (USA)
- Deuerer (Germany)
- Canidae Corp. (USA)
- Gimborn (Germany)
Recent Developments
- In July 2023, Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids and antioxidants.
- In June 2023, Mars Incorporated launched its premium cat brand SHEBA in Canada, offering cat parents with wet formulas through its SHEBA BISTRO line.
- In May 2023, Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round and are available in many different types of flavours like chicken, liver, salmon and shrimp for adult cats.
Pet Treats Key Market Trends
- There has been significant increase in the pet expenditure from 2017 to 2022 by 24.8%. Dogs have the higher share of consumption of pet food than cats and premium pet foods being the popular choice.
- Pet parents are shifting towards online channels as they offer greater personalization and customization options, enabling consumers to access a wider range of products and tailor their purchases according to their pets' specific dietary requirements and preferences.
- Pet owners are treating their pets as their own family, driving demand for pet products that represents human food trends such as organic, grain-free and premium options. Pet owners are looking for options that offer health benefits such as improved digestion, weight management and enhanced health of their pets’ coat, bones, fur etc.
Pet Treats Market SkyQuest Analysis
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to our global pet treats market analysis, the market will witness a growth over the upcoming years. Based on the animal type, the dog segment is anticipated to dominate the market and hold the major share in the market. Based on form, the dry pet food segment market is projected to hold most of the share in the market. Based on source, organic products are gaining its market share. Based on distribution channels, the online segment is projected to hold the most substantial share in the market. Whereas, based on the region, the North America region is projected to hold the most substantial share in the market.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 8.35 billion |
| Market size value in 2032 | USD 16.55 billion |
| Growth Rate | 7.9% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Pet Treats Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Pet Treats Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Pet Treats Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Pet Treats Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Pet Treats Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Pet Treats Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
Pet Treats Market Report Snapshots
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