In order to compete in the organic baby food market, businesses are concentrating on creating new marketing strategies and launching new products based on value-added ingredients. Abbott Laboratories, Nestle SA, The Hein Celestial Group, and Danone SA are a few of the market's major players in organic baby food. Private-label brands are widely available, with supermarket and hypermarket chains dominating developed markets, while traditional grocers, convenience stores, specialty retailers, and health stores dominate developing nations. As consumer demand for natural and organic products continues to grow, it is likely that more companies will enter the market and the competition will intensify. 'Nestlé S.A. (Switzerland)', 'Danone S.A. (France)', 'The Hain Celestial Group, Inc. (United States)', 'HiPP GmbH & Co. Vertrieb KG (Germany)', 'Abbott Laboratories (United States)', 'Plum, PBC (United States)', 'General Mills, Inc. (United States)', 'Amara Organic Foods LLC (United States)', 'Bellamy's Organic Pty Ltd (Australia)', 'Hero Group (Switzerland)', 'Baby Gourmet Foods Inc. (Canada)', 'Earth's Best Organic (United States)', 'Happy Family Organics (United States)', 'Little Duck Organics (United States)', 'Sprout Foods, Inc. (United States)', 'Babylicious Ltd. (United Kingdom)', 'Ella's Kitchen (United Kingdom)', 'OrgaNums (United States)', 'Nurture, Inc. (United States)', 'Once Upon a Farm LLC (United States)', 'Yummy Spoonfuls (United States)', 'Olli Organic (United States)'