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Oral Care Market size was valued at USD 33.7 billion in 2019 and is poised to grow from USD 35.86 billion in 2023 to USD 58.9 billion by 2031, growing at a CAGR of 6.4% in the forecast period (2024-2031).

oral care market is highly competitive and somewhat fragmented. To maintain a competitive edge, the major industry participants are continually implementing various growth strategies. Innovations, mergers, and acquisitions, collaborations and partnerships are adopted by these players to thrive in the competitive market. In order to provide industries with the most effective and economical solutions, the major market players are also continually concentrating on R&D. 'Johnson & Johnson', ' Colgate-Palmolive Company ', ' Procter & Gamble Co. ', ' GlaxoSmithKline plc ', ' Unilever plc ', ' Church & Dwight Co., Inc. ', ' Henkel AG & Co. KGaA ', ' Lion Corporation ', ' Sunstar Suisse S.A. ', ' Dabur India Ltd. ', ' 3M Company ', ' LG Household & Health Care Ltd. ', ' Dr. Fresh, LLC ', ' High Ridge Brands Co. ', ' Ranir, LLC ', ' Amway Corporation ', ' Kao Corporation ', ' Ultradent Products Inc. ', ' Ivoclar Vivadent AG ', ' GC Corporation '

People are affected by a variety of dental diseases, including tooth decay, periodontal disease, and gum disease. Dental problems are very common in children. The children's teeth are sensitive and necessitate professional dental care. Market players now have the opportunity to create new and innovative oral care products for children. Furthermore, 12%-13% of the population suffers from tooth decay and gum disease. As a result, the rising prevalence of dental disorders will drive the growth of the market during the forecast period.

In order to meet the patients' additional needs for personal care, many dentists now concentrate on offering aesthetic spa services in addition to various types of routine oral caries. This can lessen the patient's dental-related anxiety triggers during the dental procedure, such as visual, auditory, and olfactory triggers, which in turn increases demand for related dental cosmetic products. Additionally, the dental spa clinics' use of various 4D-based video and image visuals has prompted the development of a luxurious environment for the patients.

Asia-Pacific held the largest oral care market share in 2021, and is likely to dominate the market during the forecast timeframe owing to the presence of highly populated countries including China, and India, coupled with the increased demand for oral care products. The market size in India is estimated at USD 1.74 billion in 2022, owing to the availability of key market players in the country, which is further driving the Asia Pacific market growth. Furthermore, the elderly people are more prone to tooth decay, tooth loss, and gum disease. The region's dominance may be attributed to the presence of a sizable elderly population in countries such as India, Japan, and China, which results in high consumption of these products. Japan is known for the world's largest geriatric population. According to the United States Census Bureau, Japan has nearly 26.6% of the population aged 65 and up, increasing the prevalence of oral diseases. As a result, the strong growth of oral care products in the country is expected to boost the regional overall growth.

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Global Oral Care Market

Product ID: SQMIG35B2076