Salts and Flavored Salts Market Updates

Global Salts and Flavored Salts Market size was valued at USD 8.67 Billion in 2023 and is poised to grow from USD 8.97 Billion in 2024 to USD 11.71 Billion by 2032, growing at a CAGR of 3.39% in the forecast period (2025-2032).

The global salts and flavored salts industry is characterized by a competitive landscape that includes major players adopting various strategies to strengthen their position and meet the growing consumer demand for specialty and flavored salts. 'McCormick & Company Inc.', 'K+S AG', 'ITC Ltd', 'Morton Salt, Inc.', 'Tata Consumer Products', 'SaltWorks, Inc.', 'Cornish Sea Salt Co.', 'Cargill, Incorporated', 'Goya Foods', 'Maldon Salt Company Limited', 'San Francisco Salt Company', 'Saltopia Artisan Infused Sea Salts'

The surge in consumer interest in gourmet cooking and unique flavor experiences is pushing demand for high-end flavored salts. As more consumers seek artisanal and exotic varieties (like smoked sea salt, truffle salt, or citrus-infused salt), brands are responding with expanded product lines. For instance, in April 2025, McCormick launched limited-edition finishing salts including “Brown Butter” and “Watermelon Lime,” designed to complement grilling and seasonal cuisine.

Sustainability in Packaging and Sourcing: As environmental concerns become mainstream, companies are increasingly shifting to sustainable packaging and ethical sourcing. Consumers are also scrutinizing supply chains, preferring salts that are naturally harvested with minimal ecological disruption. In November 2024, SaltWorks Inc. announced it would replace all plastic-based packaging with biodegradable pouches made from plant starches across its Pacific Blue® sea salt range. The move was praised for aligning with consumer demand for sustainability without compromising on premium appeal.

How is North American Market for Salts and Flavored Salts Evolving?