K12 Education Market Trends

Skyquest Technology's expert advisors have carried out comprehensive research on the k12 education market to identify the major global and regional market trends and growth opportunities for leading players and new entrants in this market. The analysis is based on in-depth primary and secondary research to understand the major market drivers and restraints shaping the future development and growth of the industry.

K12 Education Market Dynamics

Drivers

Acceleration in the smartphones and digital devices adoption

  • The adoption rate of smartphones and digital devices in the developing countries is increasing. Through survey, it has been found that less than 50% of the developing or emergency countries own smartphones. So, considering this increased adoption of the digital devices helps the students around the world, to access the education easily via their smart devices by downloading various educational videos, learning mobile applications, etc in their smart devices.

Governmental programs

  • To uplift the level of k12 education across the globe, various governmental programs getting implemented across the globe. This drives the market of k-12 education globally. For an instance, an opportunity provided by the U.S. government to the K-12 students of the U.S. to study abroad like Kazakhstan, Poland, or Ukraine, during their academic year under the Future leaders exchange abroad (FLEX abroad) program.

Restraints

Increased enrolment levels in schools

  • The exponential growth in the population as well as the rise in the disposable incomes result in the high enrolment of the students in the schools. In US around 17,400 educational institutes are overcrowded. This further leads to the delivery of the poor quality of the education to the students, this thus hampers the growth of the k12 education market.

Inadequate familiarity with e-learning

  • It has been found that many teachers, parents, and students couldn’t able to understand the advantages and the opportunities that e-learning provides. Due to this lack of awareness about e-learning can hampers the adoption of the e-learning platforms. This further can let down the k12 education market.

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FAQs

K12 Education Market size was valued at USD 4.39 Billion in 2023 and is poised to grow from USD 4.83 Billion in 2024 to USD 10.45 Billion by 2032, growing at a CAGR of 10.1% during the forecast period (2025-2032).

In the K12 education market, the key players are implementing the inorganic growth strategies like mergers & acquisitions, collaborations, and partnerships, so that they can be able to decentralize and improve their position in the market. Furthermore, the organisations are putting continuous efforts in the enhancing and developing the product. The key players also invested in their research and development area, to foster the product innovation. On the other hand, some of the organisations expanded their product portfolio by launching different and improved products. In these ways, the key organisations increased their customer base and made their strong presence in the market. Some of the top players are: 'Pearson Education Inc (UK) ', 'Cengage learning India Pvt. ltd (India) ', 'Stride Inc. (US) ', 'Smart Technologies (Canada) ', 'International Business Machines Corporation (America) ', 'Samsung Electronics Co. Ltd (South Korea) ', 'Oracle Corporation (US) ', 'D2L Corporation (Canada) ', 'Adobe systems Inc. (US) ', 'Microsoft Corporation (US) ', 'Chungdahm Learnings (South Korea) ', 'Next Education (India) ', 'Tata Class Edge (India) ', 'BenQ (China) ', 'Bettermarks (Germany) '

The adoption rate of smartphones and digital devices in the developing countries is increasing. Through survey, it has been found that less than 50% of the developing or emergency countries own smartphones. So, considering this increased adoption of the digital devices helps the students around the world, to access the education easily via their smart devices by downloading various educational videos, learning mobile applications, etc in their smart devices.

Rise in the adoption of latest technologies: The global k12 education market witnessing the growing trend of the rise in the adoption of the latest technologies. It includes the incorporation of the artificial intelligence, virtual reality, personalized learning platforms, and many more. This further, supports the student's engagement, promotes streamlined and personalized learning among them. Also, through the latest technologies incorporation, it is quite easier to set up students towards the technologically driven future.

Geographical insights reveal that North America region is considered as the dominant region for the k12 education market. As, it has been noted that the North America region use to hold the market share of 36.5% in 2023. This is attributed by the enhancement in the investments in the programs and the initiatives that promotes the k12 education market. Also, the North America region is present at forefront due to the increased adoption of the latest technologies, digital tools, and platforms. While the North American region also have robust digital infrastructure and internet connectivity.

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Global K12 Education Market
K12 Education Market

Report ID: SQMIG25R2022

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