Decorative Coating Market Updates

Skyquest Technology's expert advisors continuously track and analyze the latest developments and updates related to decorative coating market. Our team of analysts stay abreast of all the recent news stories shaping the industry including new product launches by major companies, strategic partnerships, M&As, Patent filings and industry and regulatory developments.

Decorative Coating Market News

in Decorative Coating Market
  • In February 2025, in addition to transferring the intellectual property for decorative paints to the Indian division, Akzo Nobel N.V. has offered to buy the Powder Coatings business and International Research Center from its subsidiary, Akzo Nobel India Limited. AkzoNobel India is set to become more independent and focused paint and coatings company.
  • In February 2025, Sherwin-Williams is set to acquire BASF’s Brazilian architectural paints business, for $1.15 billion in an all-cash deal. This will enhance Sherwin-Williams' Latin American presence. The acquisition is expected to make profitable growth and operational synergies. Closing is anticipated in the second half of 2025 and is currently pending regulatory approval.
  • On December 2024, PPG had sold its U.S. and Canada architectural coatings business to American Industrial Partners. This divestment, part of PPG’s portfolio optimization strategy, has enhanced its global focus. The sold business included popular brands like Glidden, Dulux, and Sico, with 2023 sales.
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Global Decorative Coating Market size was valued at USD 85.30 Billion in 2023 and is poised to grow from USD 88.63 Billion in 2024 to USD 120.36 Billion by 2032, growing at a CAGR of 3.90% during the forecast period (2025-2032).

Companies manufacturing decorative coatings exercise various strategies to strengthen their position in the market. Product innovation remains the key to that. Products which are sustainable, low-VOC, and water-based coatings to meet rising environmental and regulatory demands are given special focus. Companies such as AkzoNobel and Sherwin-Williams are expanding their product line ups to include sustainable decorative coatings as part of their offerings. Strategic mergers, acquisitions, and divestitures are also being observed among companies in this market. Furthermore, making products available for sale through online channels seem to be a key strategy for companies to make their products more visible and accessible to a borader client base. 'Sherwin-Williams Company (USA)', 'PPG Industries, Inc (USA)', 'AkzoNobel N.V. (Netherlands)', 'BASF Coating GmbH (Germany)', 'Jotun A/S (Norway)', 'Asian Paints Limited (India)', 'Kansai Paint Co., Ltd. (Japan)', 'Nippon Paint Holdings Co., Ltd. (Japan)', 'RPM International, Inc. (USA)', 'Masco Corporation (USA)', 'Hempel A/S (Denmark)', 'DAW SE (Germany)', 'Diamond Vogel Paint Company (USA)', 'Kelly-Moore Paints (USA)', 'Shalimar Paints (India)', 'Benjamin Moore & Co (USA)', 'Brillux GmbH & Co. KG (Germany)', 'Carpoly Chemical Group Co., Ltd (China)', 'Cloverdale Paint Inc (Canada)', 'Lanco Paints (Puerto Rico)'

Consumers all over the world are becoming conscious of the implications of their choices- on their health and the environment both. Governments are also imposing stricter rules on VOCs emissions. This has led to the market witnessing more demand for sustainable and eco-friendly products that align to these regulations. Decorative coatings bear no exemption. Consumers are preferring options that have lower VOC emissions and are eco-friendly.

What Makes Asia Pacific a Leader in Decorative Coating?

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Global Decorative Coating Market
Decorative Coating Market

Report ID: SQMIG15F2231

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