Cycling Wear Market Size

Global Cycling Wear Market size was valued at USD 6.75 billion in 2023 and is poised to grow from USD 7.14 billion in 2024 to USD 11.21 billion by 2032, growing at a CAGR of 5.8% during the forecast period (2025-2032). 

As governments worldwide promote cycling infrastructure, and eco-conscious consumers seek alternatives to fuel-powered transport, the demand for cycling wear continues to rise, supporting the market expansion and encouraging innovation in performance and eco-friendly apparel.

The global cycling wear market has witnessed significant growth, driven by rising health consciousness, increasing participation in cycling as both a sport and a recreational activity, and the growing trend of sustainable transportation. This market touches upon jerseys, shorts, gloves, shoes, and all other equipment that ensures comfort, performance, and safety, both for cyclists. With cycling tourism climbing up, developing cycling infrastructure in cities, and the trend toward Eco mobility pushed by government initiatives further, the expansion of the market becomes so much faster. In this modern era of innovative fabrics such as moisture performance, UV protection, and aerodynamic design, product offerings have continued to attract even the nonprofessional and casual riders alongside professionals.

The increasing incorporation of smart wearables into cycling apparel, GPS-enabled clothing and biometric tracking apparel, which underlines the growing demand for performance monitoring. E-commerce channels are also instrumental in breathing life into sales by providing consumers easy access to an almost infinite variety of cycling wear brands and customization options. The transition in the fabric of the market is characterized by increasing preference for eco-friendly and sustainable materials, along with knitted fabrics and ethical processes of production, in view of consumer trends toward green products. Some of the notable players are indulging in strategic alliances, sponsorships, and brand endorsements in order to strengthen their position in the market.

Sustained market growth is further fueled by the mushrooming appeal of sports being professionalized in cycling events and more urban commuters who resort to cycling as an alternative to high gasoline prices. However, challenges, such as high-product prices, counterfeit product availability, and fluctuating prices for raw materials, restrict further penetration into the market. Of course, the market will continue to maintain a very positive trajectory even in the face of such hindrances, with emerging economies providing good avenues for growth as cycling becomes more popular in developing regions.

Key Market Attributes

British company Ventete launched the world`s first inflatable bike helmet, dubbed the aH-1, in October 2024, setting out to change cycling safety forever. The helmet integrates 11 woven-nylon bladders which inflate into a durable shell via a handheld electric pump, thereby trumping traditional helmets in portability. Tests on safety showed that Ventete helmets outperform normal models by as much as 25% in linear impacts that provide superior protection. We expect this innovation to change the cycling wear market in the next 4-5 years, making it more exciting for more people to cycle as they improve safety standards and bring compact, convenient gear solutions.

In November 2024, Household name sponsors including Arc'teryx and Salomon, Amer Sports had high hopes thus announcing a great increment in the sales in Greater China when the whole world got gravitated to different outdoor activities like hiking and cycling, and expected revenue generation of $280 million for the last quarter will complete expectations of almost 40% yearly growth. This means that active lifestyle market transformations are impacting global demand for cycling apparel. With consumers spending on technical gear, the market shall therefore catch on, with China likely flourishing as the key growth area for cycling apparel and outdoor gear for years to come.

A multi-year sponsorship agreement was signed by Maap, a Melbourne-based cycling apparel company, with the Australian WorldTour teams Jayco-AlUla and Liv-AlUla-Jayco in December 2024. The partnership presented a new bold team kit that featured light grey shorts in place of the traditional black, drawing some of its inspiration from natural phenomena such as the Aurora Australis, for which the teams believe they are the ambassadors. This move highlights Maap’s commitment to innovation in cycling apparel design. Over the next decade, this collaboration could influence the global cycling wear market trends, encouraging brands to experiment with unconventional colors and designs, ultimately redefining performance and aesthetic standards in professional cycling wear.

In July 2024, Great Britain’s triathletes unveiled high-tech trisuits designed by the UK Sports Institute for the Paris Olympics. These custom-fitted suits, tested by elite athletes like Alex Yee and Beth Potter, enhance aerodynamics and reduce drag in swimming, cycling, and running segments. Custom designs and advanced materials are aimed at performance optimization. This evolution for performance standards is expected to influence cycling wear development for the coming decade and to the extent whereby innovations for high-performance apparel will result and upon which, fulfilling athlete expectations for next-generation and custom-made gear across endurance sports and professional cycling events.