Crowd Analytics Market Trends

Crowd Analytics Market size was valued at USD 1.76 Billion in 2023 and is poised to grow from USD 2.19 Billion in 2024 to USD 12.48 Billion by 2032, growing at a CAGR of 24.3% during the forecast period (2025-2032).

The competitive landscape of the global crowd analytics market is defined by the presence of several significant rivals, including IBM, Microsoft, Honeywell, and Crowd Dynamics, among others. It mainly involves the use of technologies of AI, IoT, and machine learning to develop excellent crowd analytics solutions. With respect to market positions, they follow strategic partnerships, mergers and acquisitions, and new product developments to strengthen their respective stand. The sector is competitive on the grounds that there is an increasing need to acquire data-driven insights regarding effective crowd control.  'Nokia Corporation (Finland) ', 'AGT International (Switzerland) ', 'NEC Corporation (Japan) ', 'Walkbase (Finland) ', 'Spigit, Inc. (USA) ', 'Sightcorp BV (Netherlands) ', 'Wavestore (UK) ', 'Savannah Simulations AG (Switzerland) ', 'Crowdanalytix, Inc. (USA) ', 'Securion Systems (Poland) ', 'Crowd Dynamics (UK) ', 'Geodan (Netherlands) ', 'Ubimo (USA) ', 'CrowdVision (UK) ', 'Kairos AR, Inc. (USA) ', 'Munich Airport International GmbH (Germany) ', 'ARMORWAY, Inc. (USA) ', 'iOmniscient Pty Ltd. (Australia) ', 'Axis Communications AB (Sweden) ', 'Allied Telecom Group LLC (USA)'

• In regions such as North America, Europe, and Asia-Pacific, the increasing number of passengers who use air and rail transport increased the demand for infrastructure and gateway planning to accommodate the huge number of people rushing from common intersections and ticket counters. Demand (revenue passenger kilometers, or RPKs) declined by 58.4% compared with the whole year of 2019, as per the full-year worldwide passenger traffic numbers released by the International Air Transport Association for 2021. Compared to 2020, when full-year RPKs declined to 65.8% from 2019, this was a better performance. 

Integration of AI with Machine Learning: An important global crowd analytics market trend is the integration of AI and machine learning algorithms into crowd analytics tools. The technology will improve automation decision-making, predictiveness, and real-time processing of data. So, crowd control will increase the level of precision and effectiveness in operation. Therefore, with an enhancement in AI, its acceptance regarding crowd analytics will give ways for more accurate insights into operation efficiency. 

The crowd analytics market is dominated by North America, which accounts for up to 43% of its growth rate. This region has robust connectivity of the internet and early acceptance of any cutting-edge technology that makes vast usage of crowd analytics. The market is further stimulated by the big concentration of transit networks, retail chains, and entertainment venues. North America, in addition, has a lot of cities with significant numbers of digital firms and startups focusing on crowd analytics, which benefit from highly qualified labor and advanced infrastructure. The setting fosters continued innovation and positions the region as a leading player in the crowd analytics market.