Behavioral Biometrics Market Updates

Global Behavioral Biometrics Market size was valued at USD 13.17 Billion in 2023 poised to grow from USD 15.63 Billion in 2024 to USD 61.44 Billion by 2032, growing at a CAGR of 18.66% in the forecast period (2025-2032).

The competitive landscape of the global behavioral biometrics market is marked by the presence of key players focusing on AI-driven fraud prevention and continuous authentication solutions. Leading companies include BioCatch, NuData Security (Mastercard), BehavioSec, SecuredTouch, and Zighra. These firms leverage AI, machine learning, and deep learning to enhance real-time fraud detection. BioCatch specializes in cognitive fraud detection, while NuData Security integrates behavioral biometrics with risk-based authentication. BehavioSec focuses on continuous identity verification through keystroke dynamics. Companies are also adopting strategic partnerships, acquisitions, and R&D investments to enhance security solutions and expand their market presence across banking, fintech, and government sectors. 'BioCatch (Israel)', 'NuData Security (Canada)', 'BehavioSec (Sweden)', 'Zighra (Canada)', 'SecuredTouch (Israel)', 'Plurilock Security (Canada)', 'UnifyID (USA)', 'TypingDNA (Romania)', 'IBM Corporation (USA)', 'Mastercard (USA)', 'Samsung SDS (South Korea)', 'Fair Isaac Corporation - FICO (USA)', 'ThreatMark (Czech Republic)', 'HID Global (USA)', 'Neuro-ID (USA)'

The increasing frequency of cyber threats, identity theft, and financial fraud is a major driver for the global behavioral biometrics market. Organizations across banking, fintech, and e-commerce are adopting AI-driven biometric authentication to enhance security. Continuous authentication helps mitigate risks by detecting anomalies in user behavior, preventing unauthorized access.

AI-Powered Behavioral Biometrics Enhancing Fraud Prevention: AI-driven behavioral biometrics is revolutionizing fraud prevention by analyzing user behavior in real time. Financial institutions and enterprises are integrating AI and machine learning to enhance accuracy in detecting anomalies. This technology ensures secure and seamless authentication while minimizing false positives, making it a preferred security solution against evolving cyber threats.

How do AI-Powered Authentication Solutions Contribute to Market Growth in North America?