Surimi Market Trends

Surimi Market size was valued at USD 3.78 Billion in 2023 and is poised to grow from USD 4.01 Billion in 2024 to USD 6.44 Billion by 2032, growing at a CAGR of 6.1% during the forecast period (2025-2032).

The competitive landscape of the surimi market is characterized by the presence of a diverse range of players, including global seafood companies, food manufacturers, and regional players. These companies compete through strategies such as product innovation, quality enhancement, and geographical expansion. Many players are focusing on developing surimi products with improved texture, taste, and nutritional value to cater to evolving consumer preferences for healthier and more authentic alternatives. Key players in the surimi market often emphasize partnerships, collaborations, and acquisitions to strengthen their market position. They also invest in efficient supply chain management to ensure a steady supply of raw materials for surimi production. Moreover, marketing and promotional activities play a significant role in driving consumer awareness and acceptance of surimi-based products. 'Maruha Nichiro Corporation', 'Nippon Suisan Kaisha, Ltd. (Nissui)', 'Kyokuyo Co., Ltd.', 'Thai Union Group PCL', 'Clearwater Seafoods Inc.', 'Trident Seafoods Corporation', 'Ocean Choice International L.P.', 'Pacific Seafood Group', 'Kibun Foods Inc.', 'StarKist Co.', 'Surimi Factory Co., Ltd.', 'Kanefuku Co., Ltd.', 'Golden Fresh Sdn. Bhd.', 'Sea Lord Corporation', 'Alpha Foods Co., Ltd.'

Surimi serves as a versatile and cost-effective substitute for real seafood, making it an appealing option for consumers looking for seafood alternatives.

Rising Demand for Healthy and Convenient Protein Sources: With an increasing focus on health-conscious consumption, surimi has gained traction as a low-fat and protein-rich alternative to traditional seafood. The market benefits from its convenience, ease of preparation, and versatility in various cuisines, catering to consumers seeking nutritious and quick meal options.

The surimi market exhibits varying dynamics across different regions, with Asia-Pacific emerging as the largest and most influential market. In Asia-Pacific, countries like Japan, South Korea, and China have deep-rooted culinary traditions that incorporate surimi in various dishes, contributing to the significant consumption of surimi-based products. The region's strong seafood culture, coupled with surimi's versatility and widespread use in imitation seafood products, has propelled Asia-Pacific to hold the largest market share.