Maple Syrup Market Updates

Skyquest Technology's expert advisors continuously track and analyze the latest developments and updates related to maple syrup market. Our team of analysts stay abreast of all the recent news stories shaping the industry including new product launches by major companies, strategic partnerships, M&As, Patent filings and industry and regulatory developments.

Maple Syrup Market News

  • In January 2024, Vanguard Renewables®, a top renewable energy company in the U.S., announced that The Sugarman of Vermont has joined the Farm Powered Strategic Alliance in New England. This partnership aims to help food and beverage makers reduce their environmental footprint while also supporting local dairy farmers.
  • In March 2024, WhistlePig collaborated with the fictional maple syrup-chugging Vermont State Troopers from the comedy movie "Super Troopers" to release a limited-edition bottle of its syrup. The bottle features a signature trooper mustache and sunglass design. To celebrate the partnership, WhistlePig and the Broken Lizard comedy group, who portrayed the troopers, created a humorous PSA suggesting that the Super Troopers had taken over syrup production to guarantee an endless supply for their chugging antics in future sequels.
  • In April 2024, IHOP, in partnership with Pepsi, has brought back the Pepsi Maple Syrup Cola at its participating restaurants across the United States. This creative beverage blends the unique flavors of maple syrup and cola. Originally launched in March 2022 as a limited-time promotion through a social media giveaway, the return of this distinctive flavor to IHOP's menu aligns with the growing trend of "dirty soda," which often involves mixing a carbonated drink with a creamy element.

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Maple Syrup Market size was valued at USD 1.68 Billion in 2023 and is poised to grow from USD 1.78 Billion in 2024 to USD 2.89 Billion by 2032, growing at a CAGR of 6.2% during the forecast period (2025-2032).

With the aim of achieving great heights in their business, many manufacturers and suppliers of the global maple syrup market are expected to focus on logistic development and distribution channel strengthening. To increase their geographical presence, key market players are actively investing in advertising campaigns, promotional activities, and social media marketing. For instance, Coombs Family Farms developed the spray-able maple syrup with the push of a button. Such measures are expected to increase the product's adoption rate among consumers all around the world. Mergers and acquisitions, as well as novel package designs, drive the market even further. 'B&G Foods Inc.', 'The J. M. Smucker Company', 'The Kraft Heinz Company', 'Bascom Family Farms', 'Quebec Maple Syrup Producers Association', 'The Archer Daniels Midland Company', 'Darbo International', 'Crown Maple', 'D&D Maple Products', 'H. Brooks and Company', 'Highland Sugarworks', 'Homestead Maple', 'Maple Joe', 'New England Maple Syrup Company', 'Rocky Top Farms', 'Roxbury Mountain Maple', 'Runamok Maple', 'Shady Maple Farms', 'The Maple Guild', 'The Vermont Maple Sugar Company'

The demand for natural and organic sweeteners is increasing due to growing consumer awareness about the health benefits of natural and organic products. Maple syrup is considered a healthy alternative to artificial sweeteners, which is driving its demand in the market.

Growing Demand for Organic and Natural Products: There is an increasing demand for organic and natural products, including maple syrup, due to consumer awareness about the health benefits of such products. Consumers are increasingly opting for products that are free from artificial ingredients and preservatives.

In 2022, Asia Pacific contributed the most—more than 60%—to the global Maple Syrup market. This can be due to consumers' increased predisposition for living healthy lifestyles and rising disposable money, which will in turn feed demand for meals that are nutritious and wholesome. Countries like China, India, and Japan are consuming more fish food products as a result of the growing need for fish food products that are high in protein, which is promoting industrial growth in this sector. This has further shown a rise in the production of mollusc products, especially in China and India, which have substantial populations of food consumers.

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Global Maple Syrup Market
Maple Syrup Market

Report ID: SQMIG30I2317

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