USD 27.73 Billion
Digital Printing Packaging Market Size, Share, and Growth Analysis
Digital Printing Packaging Market By Printing Type(Solvent-Based Ink, UV-Based Ink, Aqueous Ink, and Other Printing Inks), By Printing Technology(Thermal Transfer Printing Technology, Electrophotography & Electrostatic Printing Technology, Inkjet Printing Technology, and Other Printing Technologies), By Packaging Type(Corrugated, Folding Cartons, Flexible, Labels), By Format(Full Color Printing, Large Format Printing, Variable Data Printing, and Other Formats), By End Use Industry(Food & Beverage, Household & Cosmetic Products, Pharmaceuticals & Healthcare, and Other End-Use Industries), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG45I2151 |
Region:
Global |
Published Date: November, 2024
Pages:
157
|Tables:
34
|Figures:
74
Format -
Digital Printing Packaging Market Insights
Digital Printing Packaging Market size was valued at USD 27.73 Billion in 2023 and is poised to grow from USD 30.2 Billion in 2024 to USD 59.73 Billion by 2032, growing at a CAGR of 8.9% during the forecast period (2025-2032).
The ongoing development of digital print technologies and the increased demand for personalized package solutions, the global digital printing packaging market has grown remarkably in recent years. One of the most important factors driving growth of the global digital printing packaging market is that more industries are using the digital print method. Most of the businesses in the traditional packaging industry depend on conventional printing technologies such as flexography and offsetting. However, in the course of time and due to the increased adoption of this type of printing among brands, it has evolved into something that multi-talent companies can capitalize on. Digital print gave that opportunity for on-demand printing, which has decreased lead time so that companies can immediately respond to changes in consumer preferences.
Additionally, the market for digital printing packaging has grown dramatically on a global scale due in part to e-commerce. Since more consumers are increasingly turning to online shopping, companies are, therefore, looking for different types of packaging that would give them a unique unboxing experience as well as guarantee the protection of the products meaning that the products need to be kept in a physical box, or similar types of products sold online. Development towards sustainability of packaging is the rising environmental awareness, which keeps forcing companies into incorporating eco-friendly packaging options that permit the global over realization. Most importantly, it helps to reduce the waste generated through conventional processes, hence minimizing environmental impacts due to such practices.
US Digital Printing Packaging Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Inkjet Printing
Fastest Growth
Electrophotography Printing
Growth Rate
8.9% CAGR
Global Digital Printing Packaging Market ($ Bn)
Country Share by Asia Pacific (%)
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Digital Printing Packaging Market Segments Analysis
Global Digital Printing Packaging Market is segmented on the printing ink, printing technology, packaging type, format, end-use industry, and region. By printing ink, the market is segmented into Solvent-Based Ink, UV-Based Ink, Aqueous Ink, and Other Printing Inks. By printing technology, the market is segmented into Thermal Transfer Printing Technology, Electrophotography & Electrostatic Printing Technology, Inkjet Printing Technology, and Other Printing Technologies. By packaging type, the market is segmented into Corrugated, Folding Cartons, Flexible, Labels, and Other Packaging Types. By format, the market is segmented into Full Color Printing, Large Format Printing, Variable Data Printing, and Other Formats. By end-use industry, the market is segmented into Food & Beverage, Household & Cosmetic Products, Pharmaceuticals & Healthcare, and Other End-Use Industries. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Analysis by Printing Technology
As per categorization by printing technology, the market is classified as inkjet printing and electrophotography printing. Among these, inkjet printing earned the largest share and continues to hold the dominant global digital printing packaging market share. Inkjet technology revolutionizes global digital printing packaging with quality, flexible, cost-efficiency. It is a good way of mass production for high-quality customized prints when demand increases for personalized packaging and short-run production solutions. The latest advancements in printhead technology and ink formulations allow inkjet printing to work with almost all substrates that create beautiful colors and durability. As such, it is unmatched by its scalability and setup and reserved for any packaging trend that needs to face constant changes and consumer demands.
Electrophotography printing technology is poised for rapid growth in the global digital printing packaging market due to its superior image quality, speed, and versatility. Ideal for high-class solutions in packaging, this technology does excellent high-resolution printing on a wide range of substrates. It attaches itself to the increasingly popular demand for high-class printing designs and variable data printing since it interplays to the complex designs in packaging applications and uses for personalization and short-runs. New improvements to toner formulations and energy-efficient processes made the technology more cost-effective and sustainable. Then as well as being reliable for large-scale applications, electrophotography is expected to be one of the most critical drivers of innovation and growth within the packaging industry.
Analysis by Packaging Type
Labels are at the forefront of innovation in the global digital printing packaging market, driven by the need for vibrant, customized, and durable solutions across industries. First-world printing technologies provide high resolution images with variable data printing and fast delivery making the labels most suited for brand differentiation and regulatory compliance. Its excellence comes from versatility, along with the fact that it is used in many other industries like food, beverages, pharmaceuticals, etc. With personalization and smart packaging, including QR codes and NFC, it even encourages emerging trends of consumer engagement. Labels are able to adapt to so many substrates and also fulfill the targets of sustainable development and therefore establish their firm position within the market.
Corrugated packaging is set to be the fastest-growing segment in the global digital printing packaging market due to its sustainability, durability, and adaptability to e-commerce growth. Corrugated packaging is getting boosted via Digital Printing by being economical in customizing, having eye-catching colors, and being speedy for small or large run orders. It even helps inspire print technology development with the growing demand for more environmentally friendly attractive packaging, which in turn enhances brand communication and engagement with the consumers. Further, the wide variety of intricate designs and sizes that corrugated packaging can typically accommodate ensures that it would be in harmony with all the dynamic consumer needs and ever-changing supply chain requirements, thus adding up to be one of the prominent growth factors in the digital printing packaging industry.
Global Digital Printing Packaging Market By Printing Technology (%)
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Digital Printing Packaging Market Regional Insights
Asia Pacific dominates the global digital printing packaging market due to its booming e-commerce sector, rapid urbanization, and growing consumer demand for personalized and sustainable packaging solutions. Growing the market further are these manufacturing hubs flourishing around the region with very competitive sources of production. Rising disposable incomes and changing lifestyle preferences will inspire demand for high-quality packaging in the food, beverage, and healthcare industries. Advancements and government promotion through initiatives in digital printing technology have increased the competitiveness of the region. Thus, almost conclusively proving Asia Pacific's leadership in such a vibrant market is the strong presence of local and multinational players supported by a robust supply chain infrastructure.
North America is the fastest-growing region in the global digital printing packaging market due to its advanced technological landscape, robust e-commerce growth, and rising demand for sustainable packaging. It is the consumer craze for personalized and high-end packaging solutions that continues to motivate innovative developments and the use of digital printing technology. Well-established food, beverage, healthcare, and retail sectors within the region make the most of variable data printing in branding and compliance purposes. Increased concern over waste reduction and efficiency within the whole supply chain also promote investments in green packaging. Supportive regulations as well as major industry players fuel rapid market growth in North America.
Global Digital Printing Packaging Market By Geography
- Largest
- Fastest
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Digital Printing Packaging Market Dynamics
Digital Printing Packaging Market Drivers
Rising Demand for Personalized Packaging
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The growing consumer preference for personalized and visually appealing packaging is a major driver in the global digital printing packaging market growth. This is increasing the implementation of digital printing applications for short run and on demand packages by brands due to the growing use of variable data printing to apply personalized designs and better interaction between the customer and the products.
Growth of E-commerce and Retail Sectors
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High-definition branded packaging, preferred by online retailers for their customers, is another filling gap, while providing quick and flexible supply of digitally printed packages was a major factor for infusing life into the fragmented market of digital printing packaging. Digital printing meets an ever diverse and dynamic market of fast-paced consumer needs, while in turn, high-value branded packaging maximizes customer experiences in online retailers.
Digital Printing Packaging Market Restraints
Limited Efficiency for High-Volume Production
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Digital printing technology’s limitations in handling large-scale production efficiently act as a significant restraint. In contrast to conventional forms of printing, digital printing is often less cost-efficient for huge volume packaging needs and can be slower, which makes it unattractive to industries that require mass production such as food and beverage industries or industrial goods.
Environmental Concerns Over Non-Biodegradable Inks
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The non-biodegradable inks and materials used in digital printing raise environment-related issues at markets that have stringent sustainability standards. Consumers or governments often require eco-products, compelling companies to invest in expensive research and development for sustainable alternatives, thus restraining the growth and wide-scale adoption of the market in cost-sensitive regions.
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Digital Printing Packaging Market Competitive Landscape
The global digital printing packaging market is highly competitive, with players striving to provide innovative solutions in a bid to meet an increasing customer base requiring personalized, sustainable packaging. Currently, top international companies such as HP Inc., Canon Solutions America, Epson, and Xeikon achieve high marketing dominance in the area of advanced printing technologies as well as large portfolios of products. Handling quality enhancement, fast processing speed, and sustainability in printing, those companies cater to different industries, including food, beverages, pharmaceuticals, etc., thus propelling market growth and innovation.
Top Players in Digital Printing Packaging Market
- DS Smith (UK)
- Smurfit Kappa (Ireland)
- CCL Industries (Canada)
- Quad/Graphics, Inc. (US)
- Printpack, Inc. (US)
- Huhtamäki Oyj (Finland)
- Constantia Flexibles (Austria)
- Thimm Group (Germany)
- ePac Holdings, LLC (US)
- Amcor plc (Switzerland)
- Sonoco Products Company (US)
- Berry Global Group, Inc. (US)
- Acme Printing (US)
- WestRock Company (US)
- Nosco, Inc. (US)
- Quantum Print & Packaging Ltd. (UK)
- Stora Enso Oyj (Finland)
- Traco Packaging (US)
- Tailored Label Products, Inc. (US)
- Schumacher Packaging GmbH (Germany)
- Creative Labels Inc. (US)
- Reynders Label Printing (Belgium)
- Elanders AB (Sweden)
- Colordruck Baiersbronn (Germany)
- Sun Print Solutions (US)
- Xymoprint (Unknown, possibly US)
- Weber Packaging Solutions (US)
- Packman Packaging Pvt. Ltd. (India)
- Sunkey Plastic Packaging Co., Ltd. (China)
Digital Printing Packaging Market Recent Developments
- In September 2024, HP launched its newest HP Indigo 100K Digital Press, which will be aimed at the packaging industry. This improves the overall print quality, speed, and efficiency of high-volume packaging production. The press is intended to be used for flexible packaging, folding cartons, and labels-better color consistency, and lessen environmental impacts.
- In July 2024, Xeikon's PX3000 Digital Press is breaking ground in the corrugated packaging marketplace and, beyond that, raises the bar for any other print technology. It produces outputs of high-quality print with green UV inks. Short-run and high-definition prints are created to accommodate the growing demand for personalized packaging with as little waste and production cost implications for manufacturers in the packaging industry as possible.
- In June 2024, Mimaki Engineering released its new UV digital printer, the Mimaki JFX600-2513, which is focused on packaging applications. This innovative solution supports large format printing for bright, detailed graphics on many substrates. The printer has the versatility to fulfill the demands for packaging designs requiring precision and flexibility and will be a real game-changer for the digital printing market.
Digital Printing Packaging Key Market Trends
- Rise of Sustainable and Eco-Friendly Packaging Solutions: The global digital printing packaging market trends are continuing to innovate, based on demand for sustainable packaging. As environmental needs grow among consumers, companies are focusing on biodegradable inks and recyclable substrates, among other eco-friendly materials, which are driving the growth in adoption of digital printing technology.
- Personalization and Customization in Packaging Designs: A major growing trend that has been dominating the global digital printing packaging market for years is customers shifting towards personalized packaging. Such shifts have driven brands to adopt digital printing technology for unique designs for small batches and limited editions, which adds extra value toward consumer engagement and brand identity, thus providing a great stimulus to the growth of digital printing technologies.
Digital Printing Packaging Market SkyQuest Analysis
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the global digital printing packaging industry has witnessed a substantial growth, primarily due to advancement in technology, an increase in consumer demand for personalized packaging and the emergence of e-commerce. Increasingly, organizations are adopting digital printing as they realize the true value and benefits associated with different aspects, such as flexibility, sustainability, and the potential for personalization. Suffice to say, digital technology is revolutionizing the packaging market.
Popular inkjet and electrophotography printing forms have made digital printing popular as a viable response to customer requirements-almost instantaneous adaptations to a rapidly changing, environmentally compatible, and flexible solution. In fact, these are two of the most significant challenges to the long-term development of this market: mass scalability production and environmental issues.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 27.73 Billion |
| Market size value in 2032 | USD 59.73 Billion |
| Growth Rate | 8.9% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Digital Printing Packaging Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Digital Printing Packaging Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Digital Printing Packaging Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Digital Printing Packaging Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Digital Printing Packaging Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Digital Printing Packaging Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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